[Zenyaku Kogyo Co., Ltd.]
Hair and makeup artist Shinobu Igari will give a lecture! Aluge x Shinobu Igari “Moisturizing Summer Skin Recipe for Sensitive Skin” talk event held & special website opened
*Zenyaku Kogyo Co., Ltd.*
Press release: July 12, 2024
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Hair and makeup artist Shinobu Igari will give a lecture! Aluge x Shinobu Igari “Moisturizing Summer Skin Recipe for Sensitive Skin” talk event held & special website opened
*Makeup techniques and face wash that even sensitive skin can enjoy! ~ The key to moisturizing summer makeup is “to create a moisturized look by “pulling out” the areas that should be covered with makeup” ~* Zenyaku Kogyo Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo Representative Director and President Koichi Hashimoto
Zenyaku Kogyo)’s skin care brand for sensitive skin, “Aluge”, is aimed at those who suffer from sensitive or dry skin, as well as makeup and face wash for sensitive skin, in preparation for the summer when skin problems from sweat and ultraviolet rays increase. Gathering people who are interested in “Aluge x Igarishinobu-san”
A talk event titled “Moisturizing Summer Skin Recipes for Sensitive Skin” was held at STUDIO DA VINCI on Saturday, June 29th.
On the day of the event, we invited hair and makeup artist Shinobu Igari to share with us makeup techniques that will help even those with sensitive skin enjoy dewy, glossy summer skin, as well as his own personal experience in caring for sensitive skin. Information about the event and the “Moisturizing Summer Skin Recipe for Sensitive Skin” that was demonstrated on the day will be released on a special website.
* Special site URL: * * https://www.arouge.com/special/urutsuya_sengan.html*
* Hair and makeup artist Shinobu Igari will be on stage! Showing off makeup techniques for moisturized summer skin to create a summery look*
Hair and makeup artist Shinobu Igari will appear at the event. When asked about the event’s theme of “moisturizing summer skin,” Igari said, “I really like moisturizing skin that makes makeup stand out.” I think it would be great if I could make my face even more beautiful by combining it with makeup,” she said, and talked about what “dewy, glowing summer skin” means to her.
Afterwards, while demonstrating actual makeup, she gave a lecture on summer makeup techniques for people with sensitive skin, “Recipe for Dewy Summer Skin.”
Lastly, regarding the key points of summer skin makeup, “I think that “glossy” can be created with highlights, but when it comes to “dewy” look, it is important to “lift out” and give a round look.Especially now. In this era, makeup was less loose-fitting, and the makeup was created in various islands on each part of the face, so I think it’s important not to overdo it or overdo it on the areas where makeup should be applied. And above all, the foundation is very important for good makeup.If the foundation is not clean, the color will not come out, so please be sure to take care of your skin.
* ◆Igari’s flowing and glossy summer skin makeup tips *
*Special course on face washing for people with sensitive skin in the summer Lecture from a sales representative for all medicines*
Next, Makita, Academic Division, Reliability Assurance Academic Department, Zenyakuhan Co., Ltd.
Eri takes the stage. In preparation for summer, when skin problems such as sweat and UV rays increase, we used makeup removers and facial cleansers created using formulations unique to Aruge’s pharmaceutical company, and gave a lecture on tips and tricks for facial cleansing tailored to people with sensitive skin. Makita said, “Summer is a time when it’s easy to get dry due to UV rays and air conditioners,” adding, “I think the first skin care thing you do during the day is cleansing your face, so to prevent further damage to your skin, wash your face. I want you to be careful,” he commented.
Tips for washing your face during summer skin care: Aruge’s Moist Cleansing The explanation was given with demonstrations using milk gel and moisture foam. Regarding the product features of Aluge, he said, “It contains two types of anti-inflammatory ingredients that prevent skin irritation, and Aluge also contains moisturizing ingredients in the product that is rinsed off.” In addition, regarding the points to keep in mind when washing your face for people with dry or sensitive skin in the summer, “It is important to thoroughly remove dirt without putting any strain on damaged skin. It is important to thoroughly remove dirt with lukewarm water without rubbing with a skin-friendly makeup remover or facial cleanser.”
* ◆Aim for moisturized and glossy summer skin! Tips for washing your face for sensitive skin *
1. Wash your hands before washing your face (if your hands are dirty, the cleaning power of the face wash will be reduced)
2. Don’t rub (it’s important not to damage your skin when removing dirt) 3. Thoroughly remove excess dirt (remaining dirt can be a burden on the skin) 4. When rinsing, use lukewarm water (too cold or too hot water can be harsh on the skin)
5. Rinse thoroughly. Prevent cleaning ingredients from remaining on your skin. (If cleaning ingredients remain, it will be a burden on the skin)
6. When taking water, do not rub it, but hold it in place.
* Igari, who has sensitive skin herself, talks about her skin care and habits: “I take a bath about 400 times a year” *
▲Participants also tried out the Moist Cleansing Milk Gel, which was also used by Mr. Igari.
At the end of the meeting, Mr. Igari appeared again and talked about the concerns of sensitive skin. We looked for tips for people who suffer from sensitive skin to welcome the summer with moisturized and glowing skin. Ms. Igari, who herself has sensitive skin, says, “When I was in junior high and high school, I suffered from very rough skin, and there was a time in my 20s when I didn’t wear makeup.I was very careful about cosmetics.” He opened up about his own experience with skin problems. She also mentioned, “It’s important to have moist, glossy skin in order to apply makeup beautifully.”
When asked about what she does to keep her skin moist and shiny, in addition to direct skin care such as washing her face, Igari answered, “I make sure to take a bath every day, 365 days a year.” I think I go in there about 400 times (lol). Especially in the dry summer, I often go in in the morning,” he told me about his habits. Makita also said, “When your body gets cold, blood circulation slows down and your skin tends to get sick.”
Also, beforehand, use Aruge Moist Cleansing.
Mr. Igari, who used the milk gel, commented on the feel of it, saying, “The gel is thick.When I put it on my skin, it had a firm feel, but as I used it, it changed to a smooth, watery feel. It blended very well into my skin. I tend to rub it too much when I cleanse, so I thought it would be great to be able to see the change in texture so I could prevent myself from scrubbing too much.”
Regarding the moisture foam, “The foam is fine-grained, so I like that I can wash my face without putting too much stress on my skin.I just press the pump and the bubbles come out, so I thought it was very easy.” I commented on my impressions after actually using it. Regarding the Moisture Foam, Makita says, “It is important to wash with fine foam to remove dirt without putting stress on the skin, but lathering up on a busy morning can be difficult.The foam type allows you to wash your face immediately by simply pressing the pump. ” he said about his thoughts on the product.
* “Aluge x Igarishinobu-san’s moisturizing summer skin recipe for sensitive skin” talk event summary *
Implementation date and time: June 29, 2024 (Sat) 13:00-15:00 Venue: STUDIO DA VINCI (Shiodome Italia Town)
Speaker: Eri Makita, Academic Division, Reliability Assurance Academic Department, Zenyakuhan Co., Ltd.
Guest: Mr. Igarishinobu
Contents: Makeup demonstration/facial washing course/talk session Sponsor: Zenyakuhan Co., Ltd.
*Speaker information*
*Igarishinobu*
Hair & Makeup Artist [BEAUTRIUM]
Has multiple articles in fashion magazines, etc., and handles hair and makeup for magazines, advertisements, etc.
In addition to serving as a cosmetics development director and representative of the Cosme Loss Association, she is also widely active as a makeup instructor.
In 2015, he published “Igari Remake, Shall we?” (Takarajimasha), which sold over 170,000 copies in total.
In the same year, the word “Igarake” won first place in the makeup category of the Yahoo! Search Awards, and the documentary programs MBS “Jonetsu Tairiku” and NHK “Professional” won first place.
She appeared on the show “Work Style” and gained attention not only for her makeup techniques but also for her lifestyle.
A master at creating stylish looks using matching techniques and unique ideas. The makeup that she proposes using her unique ideas and techniques has created a boom not only in Japan but also in Asia, and she is a popular artist who is supported by many actresses and models.
*2 recommended Aruge products for moisturized and glossy skin care in summer* * ≪Inquiries regarding products≫*
Zenyaku Kogyo Co., Ltd. Customer Service Office TEL: 03-3946-1126 Reception hours: 9:00-17:00 (Monday-Friday, excluding holidays)
* Perfect for moisturizing and glowing skin care in summer! Features of Aruge face wash*
* ■Friction reduction design*
[Makeup remover] Milk gel type with cushioning properties
[Facial cleansing foam] High-density foam type
* ■Carefully selected cleaning ingredients*
Contains the minimum amount of cleaning ingredients that won’t put a burden on your skin.
* Contains two types of anti-inflammatory ingredients*
Contains ingredients that suppress redness and roughness to prevent skin irritation
* Contains moisturizing ingredient natural ceramide (additive) * Moist after washing. Because it leaves the skin moisturized, it is less likely to cause a feeling of tightness after washing.
*About Zenyaku Group*
The Zenyaku Group has been based on the drug discovery philosophy of “Do not imitate, create a step forward in pharmaceuticals, create efficacy, and serve with efficacy”, which has been advocated since Zenyaku Kogyo Co., Ltd. was founded. We have made constant efforts to develop unique pharmaceutical products. Based on this, we aim to improve local health and hygiene, and work with our dealers across the country to promote awareness of the proper use of pharmaceuticals and health promotion. We provide products that meet the health needs of our customers, including the general cold medicine “Jikinin” series and the sensitive skin skin care “Aruge” series. In the field of ethical pharmaceuticals, we are working on the theme of creating medicines that give patients hope and make them smile.
* Trade name: * Zenyaku Kogyo Co., Ltd.
* Head office: * 5-6-15 Otsuka, Bunkyo-ku, Tokyo
* Representative: * Representative Director and President Koichi Hashimoto * Founded: * July 19, 1950
* Business details: * Research, development, manufacturing, and sales of pharmaceuticals, quasi-drugs, basic cosmetics, health foods, etc. * Homepage: * https://www.zenyaku.co.jp/
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