17LIVE Co., Ltd.
– “17LIVE (Ichinana)” user survey – 2nd round of “17LIVE Lab” survey in 2024! User survey regarding “Live streaming x V Liver”
Recognition of “V Liver/VTuber” is over 90%! There is a tendency for more listeners to be working adults ~About half of them say they watch “V Liver/VTuber” broadcasts at least once a week~
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17LIVE (Ichinana), one of Japan’s largest live streaming apps, is operated by 17LIVE Co., Ltd. (Shibuya-ku, Tokyo, CEO: Joseph Hua, URL: https://jp.17.live/). We would like to inform you that we have conducted a “Survey on the actual situation regarding live streaming x V Liver” targeting users.
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[Table 2: https://prtimes.jp/data/corp/30133/table/594_1_edea8496168e8ea4434373290b6b80a4.jpg ]
[Summary of “Survey on the actual situation regarding Oshikatsu x V Livers”] Research entity: 17LIVE Co., Ltd.
Survey period: Thursday, June 20, 2024 to Monday, June 24, 2024 Survey target: Users of the “17LIVE (Ichinana)” app
Survey method: In-app survey
Number of respondents: 2,340 (number of valid respondents)
*When quoting the contents of this press release, please comply with the following.
・Statement that the source of the quotation is “17LIVE survey” ・Installation of a link to the corresponding article on “17LIVE” (URL: https://wp.me/pcztUV-6e4)
[Questionnaire details]
1. Awareness of “V Liver/VTuber” is over 90% (90.6%)! Approximately 80% (80.0%) answered that they had watched a V Liver or VTuber broadcast!
“Do you know “V Liver” or “VTuber”? About 90% (90.6%) answered “I know.” Also, “Have you ever watched a live broadcast of “V Liver” or “VTuber”? ”, 80.0% answered “I have watched it”, indicating that “V Liver/VTuber” has become a familiar presence to users who use “17LIVE”.
[Image 2: https://prtimes.jp/i/30133/594/resize/d30133-594-fbd292f2775fc8b68bbf-1.png&s3=30133-594-c9cf42a5fb0dad39475c63faab873c7a-3900×2190.png ]
[Image 3: https://prtimes.jp/i/30133/594/resize/d30133-594-a2de9b6d26e4ccc72adb-2.png&s3=30133-594-811c95a200c151e006deea75defb9b5d-3900×2190.png ]
2. Approximately half (45.7%) of the people who watch “V Liver/VTuber” are “office workers”!
In response to the question “Please tell me your occupation,” the most common occupation of those who answered “I have watched V Liver or VTuber’s broadcasts” was “office worker” at 45.7%. I did. 2nd place was “Part-time job” and 3rd place was “Self-employed/Individual business”, indicating that there were many working adults.
[Image 4: https://prtimes.jp/i/30133/594/resize/d30133-594-fe3bc3b0b86fdbd0647e-3.png&s3=30133-594-9bde726432d2a2774141e1219a365258-3900×2190.png ]
3. One in two people (51.3%) said they watch “V Liver/VTuber” broadcasts at least once a week!
“How often do you watch “V Liver” and “VTuber” streams? Of those who answered “I have watched a V Liver or VTuber’s broadcast”, more than one in two (51.3%) watched a V Liver or VTuber’s broadcast at least once a week. In the live streaming market, where there are a wide variety of genres, it became clear that “V Liver” and “VTuber” are relatively frequently viewed streaming genres.
[Image 5: https://prtimes.jp/i/30133/594/resize/d30133-594-00d085dd74157cf13e48-4.png&s3=30133-594-5a36fb0f9da5fc3b43e50b1cb2420286-3900×2190.png ]
Four. Approximately 70% (66.7%) said that they watch live broadcasts after 9pm! “What time of day do you often watch “V Liver” and “VTuber” streams? ”, the most common answer among those who answered “I have watched V Liver or VTuber’s broadcasts” was “9pm to 10pm” at 55.8%. 2nd place was 14.1%, “15:00 to 18:00,” and 3rd place was 10.9%, “00:00 to 3:00,” with many people watching TV after work or before going to bed after 9:00 p.m. It can be seen that many people watch the live broadcast during the same prime time.
[Image 6: https://prtimes.jp/i/30133/594/resize/d30133-594-bc98501363f8b7c71080-5.png&s3=30133-594-ba541b120de569e428e5b8e7831c144b-3900×2190.png ]
How to watch “17LIVE”
Please download the free “17LIVE” app below and register an account. (*) App download: https://17apps.onelink.me/i7CY/17LivePR
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*There are some paid menus and contents within the app. Please note that communication charges will be borne by the customer.
About “17LIVE (Ichinana)”
17LIVE (Ichinana), whose mission is to “enrich the connections between people,” is one of Japan’s largest live distribution platforms with over 50 million users worldwide (as of February 2023). Under one sky, on seven continents, we aim to create a world where livers (streamers) and listeners (viewers) can share “this moment” and share joy and excitement in real time.
“17LIVE” Official HP: https://jp.17.live/
X (old Twitter): https://twitter.com/17livejp
Facebook: https://www.facebook.com/17LIVEJP/
Instagram: https://www.instagram.com/17livejp/
YouTube: https://www.youtube.com/channel/UCFf5qroAMTQ6x32YVjOcQBw
This article has been partially generated with the assistance of AI.