[Astamuse Co., Ltd.] Sequel to the popular webinar “Key points of purpose-based IP landscape and how to realize it” vol.2
~ Utilization of intangible assets/intellectual property with stakeholders in mind ~” will be held again in August
*Astamuse Co., Ltd.*
Press release: August 15, 2024
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Sequel to the popular webinar “Key points of IP landscape by purpose and how to achieve it” vol.2
~ Utilization of intangible assets/intellectual property with stakeholders in mind ~” will be held again in August
Astamuse Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, President and Representative Director)
Ayumu Nagai) will be holding a free webinar “Purpose-specific Key points of IP landscape and how to realize it vol.2
~ Utilization of intangible assets/intellectual property with stakeholders in mind ~” will be held. “Key points and how to realize purpose-based IP landscape
This is the sequel to “What is understood by each department and can be used for management and business decisions”.
* ▼Click here to register (free)*
https://www.astamuse.co.jp/event/21592/
*We will send the archived video to those who apply at a later date. Those who responded to the questionnaire can also download slide materials. Please register even if you don’t have any plans for the day.
* ▼Overview*
In recent years, it has become essential to formulate management strategies from multifaceted perspectives in order to respond to social changes, including the coronavirus pandemic and the promotion of sustainability and ESG (environment, society, governance). As a means of achieving this, IP Landscape (hereinafter referred to as IPL), which utilizes intellectual property information in management strategies, is attracting attention.
IPL is different from the conventional “defensive use of intellectual property” and is used as a “offensive use of intellectual property” that analyzes the intellectual property of one’s own company/other companies as the main information source and utilizes it for management and business strategies. It is promoted by each company because it is effective.
However, according to a study by the Japan Patent Office, while about 80% of companies are aware of IPL in the intellectual property field, only about 10% of companies say they are actually making use of it. How can IPL be used in practice, and how can departments other than intellectual property understand its usefulness?
Many corporate intellectual property departments and personnel feel that this is an issue.
In this webinar, we will discuss “Key points of purpose-based IP landscape and how to achieve it”
As a sequel to “What is understood by each department and can be used for management and business decisions”, we will focus on
ESG/sustainability, governance/CGC response, understand methods for relative visualization of intangible assets, and provide an investor’s perspective. We will explain the use of intellectual property linked to business strategies to improve corporate value.
*This is a rerun of the webinar with the same title that was held on June 26, 2024.
* ▼Recommended for these people*
– Utilization of intangible assets/intellectual property with an eye toward improving sustainability and ESG
– I want to explore in-house technologies that contribute to decarbonization, ESG, and SDGs from a medium- to long-term perspective – I would like to utilize intellectual property to create new businesses that leverage the strengths of my own technology, or to strengthen existing businesses.
* ▼Departments and roles that make communication easier with purpose-based IPL* – CFO/Investor/Sustainer
– Management/IR person
* ▼Event overview*
Key points and realization methods of IP landscape by purpose vol.2 ~ Utilization of intangible assets/intellectual property with stakeholders in mind ~
[Date and time] Wednesday, August 28, 2024 12:00-13:00
[Holding method] Zoom
[Participation fee] Free
[Target audience] Corporate intellectual property personnel, R&D departments, corporate planning
(*Please note that we may refuse participation by competitors or non-target participants.)
[Capacity] 500 people
[How to apply] Please apply from the link below.
https://www.astamuse.co.jp/event/21592/
*We will send the archived video to those who apply at a later date. Those who responded to the questionnaire can also download slide materials. Please register even if you don’t have any plans for the day.
* ▼Speakers*
Astamuse Co., Ltd.
Representative Director and President
Ayumu Nagai
Started Astamuse while attending graduate school. We have built one of the world’s largest intangible asset visualization databases with over 700 million items in 193 countries and 39 languages, and have identified 136 uniquely defined “growth areas” and 105 “social issues that humanity must solve in response to the SDGs.” Based on this, we will launch new business/open innovation support business, future strategy construction using data, SaaS business to support solving social issues, corporate value/intangible asset evaluation business using data analysis, etc. Universities and organizations such as each university (University of Tokyo, Kyoto University, Tokyo Institute of Technology, etc.), the Graduate School of Business Planning, the Cabinet Office, the Ministry of Economy, Trade and Industry, the Japan Patent Office, and the Japan Association of Corporate Executives, develop new business strategies, future predictions, cutting-edge technology ( He has given numerous lectures on R&D/intellectual property strategies (quantum, space, 3D printers, etc.). Completed the Department of Systems Quantum Engineering at the University of Tokyo Graduate School.
* ▼How to participate*
(1)Enter from the URL below
https://www.astamuse.co.jp/event/21592/
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(2) Check the invitation email
Once you enter, an invitation email will be automatically sent. Please keep the participation URL and password in the email body until the day of the event.
*You can also participate from a mobile device, but we recommend participating from a computer.
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(3) Participation on the day
Please click “Click here to join” in the invitation email to participate. *Please note that we may refuse participation by competitors or non-target participants.
*We will send the archived video to those who apply at a later date. Those who responded to the questionnaire can also download slide materials. Please register even if you don’t have any plans for the day.
* ▼Inquiry regarding this matter*
Astamuse Co., Ltd. Public Relations E-mail: press@astamuse.co.jp https://www.astamuse.co.jp/contact/