Started multi-brand delicatessen regular delivery service! Membership registration starts: Friday, August 16, 2024
*Meal Select Co., Ltd.*
Press release: August 16, 2024
**
Started multi-brand delicatessen regular delivery service! Membership registration starts: Friday, August 16, 2024
*From popular brands such as Kinokuniya and Ootoya to delicatessens from famous restaurants known only to those in the know, we deliver refrigerated and frozen delicatessens at store prices at the same time*
Meal Select Co., Ltd. (Headquarters: Kashiwa City, Chiba Prefecture, Representative Director: Hatta) develops and operates food delivery services.
Asako (hereinafter referred to as “Meal Select”) will begin recruiting members for its regular delicatessen delivery service “Meal Select” in Minato-ku and Chuo-ku, Tokyo (Note 1) (Note 2) from Friday, August 16, 2024. I will. The first delivery is scheduled for August 26th (Monday).
(Note 1) Excluding some areas (Note 2) Sequential area expansion Meal Select started developing a new food delivery service in 2022 to solve the issue of housework related to meals.
In recent years, as the number of dual-income households has increased and the need to save time has increased, a variety of services have emerged to help people prepare meals. However, users have raised issues with existing delicatessen delivery services, such as “getting tired of eating them” and “poor cost performance.”
Meal Select has created a service that delivers delicatessens from multiple popular brands to your home at a retail price, in order to resolve these issues with existing services and reduce the burden of housework while providing satisfaction. We are the first in the industry to introduce a made-to-order manufacturing system, allowing us to multi-brand delicatessens from existing brands, which previously had to be ordered individually, and to deliver refrigerated
delicatessens from supermarkets and other stores at store prices.
*Service background*
In order to verify the above-mentioned order manufacturing system, Meal Select conducted a one-and-a-half-year demonstration project from March 2022 to August 2023 in cooperation with Mitsui Fudosan Co., Ltd. and the Japan Supermarket Association. Ta.
A total of 3 demonstration projects for home delivery services targeting apartment complexes in Kashiwa-no-ha Smart City (Kashiwa City, Chiba Prefecture)
After conducting several trials, we were able to verify the demand for the service and create a system for manufacturing to order, which led to the commercialization of this project.
* Features of Meal Select *
* 1. You can order side dishes from multiple popular brands at the same time * We carry a wide range of delicatessen items from popular brands, from well-known brands such as Kinokuniya and Ootoya to well-known stores loved by locals. By delivering a combination of freshly prepared refrigerated delicatessen dishes and frozen delicatessens with a long shelf life, we aim to create a regular delicatessen delivery service that you can enjoy every week without getting bored. We plan to gradually increase the number of brands we handle. (Note 3)
(Note 3) Soup Stock Tokyo is scheduled to start handling products around fall/winter 2024. We plan to gradually expand our handling of brands other than those listed above.
* 2.Registered dietitian suggests menu *
The combination of delicatessen items in the regular delivery plan is supervised by a registered dietitian. Focusing on protein and dietary fiber, which tend to be lacking in the Japanese diet, a set of nutritionally balanced delicatessen dishes will be automatically added to your cart every week, replenishing the daily requirements of each.Note 4.
(Note 4) Three days’ worth of menus for each plan will be
automatically added to your cart and delivered by regular delivery once a week.
* 3. Menu can be customized *
There are three regular delivery plans: “Side Dish Plan,” “Main Dish + Side Dish Plan,” and “Standard Dish + Main Dish + Side Dish Plan.” Options include “Additional Recommended Bread & Sweets” and “Families with Children.” You can choose the amount according to the number of people in your family from 2 types of 2 additional recommended items.
You can change the items in the menu set or purchase them
individually, so you can choose freely to suit your family’s preferences and diverse lifestyles.
* 4.Reducing food loss and realizing home delivery at store prices by building a make-to-order service *
By introducing a make-to-order manufacturing system that closes customer orders three days before delivery and at the same time determines the number of refrigerated delicacies that will be delivered three days later, we have eliminated the need to sell or dispose of refrigerated delicacies with short expiration dates. . By reducing food loss and building a unique logistics system, we have realized a system that allows products from multiple stores to be delivered together without adding shipping or handling fees. By leveraging the manufacturing know-how that existing popular stores have cultivated over many years and changing the ordering and logistics system, we will be able to deliver high-quality, diverse prepared foods at store prices.
*Order site*
After registering as a member, https://meal-select.com/
You can order from.
* About Meal Select Co., Ltd. *
In recent years, as the number of single-person and dual-income households has increased, food has become increasingly externalized, and the market size of prepared foods (Note 6), which was 5.5 trillion yen in 2020, is estimated to expand to 6.2 trillion yen by 2030. (Note 7). Among these, demand for refrigerated delicatessen items sold at supermarkets and other stores is expected to increase significantly, as they are easy to incorporate into home meals. However, due to shipping costs and restrictions on the number of products available in stores, the introduction of e-commerce for refrigerated delicatessen items for in-store sales has been delayed.
Meal Select has built its own e-commerce system and logistics system, and has realized made-to-order manufacturing of refrigerated delicatessen items for in-store sales. Taking advantage of this system, we are building a multi-brand service that delivers
refrigerated and frozen delicatessens from popular brands in bulk at store prices.
(Note 6) In addition to staple prepared foods such as boxed lunches and cooked bread, this includes prepared dishes and frozen prepared foods.
(Note 7) Future estimates of food expenditure ratio by item and future estimates of total food expenditure (source: National Institute for Agriculture, Forestry and Fisheries Policy, “Future estimates of Japan’s food consumption (2019 edition)”) and annual national food expenditure (source: Calculated based on the Ministry of Internal Affairs and Communications “Census”)
* Company Profile *
Company name: Meal Select, Inc.
Official website: https://www.meal-select.co.jp/
Representative Director: Asako Hatta
Address: Kashiwanoha Campus 148 Block 2, 178-4 Wakashiba, Kashiwa City, Chiba 277-0871
Shop & Office Building 6F
Business content: Development and operation of food delivery services
*Introduction of available brands*
*1. Kinokuniya*
With the motto “Enrich your food, enrich your life,” we are constantly evolving to bring deliciousness and peace of mind to your dining table. We want to deliver high-quality deliciousness to your everyday dining table. The factory is staffed with chefs from both Western and Chinese backgrounds, who carefully create products every day by devising recipes and manufacturing methods to maintain their deliciousness over time. Please enjoy Kinokuniya quality products carefully selected for their deliciousness and reliability.
*2. Ootoya*
It is modeled after traditional “Japanese table rice” and features a gentle seasoning that takes advantage of the ingredients. In particular, when it comes to fish, we carefully select high-quality fish with firm flesh. The Ashiboshi series is a typical example of this, where fish wrapped in a special film is slowly dried in volcanic ash to remove excess moisture and prevent oxidation and ultraviolet rays as much as possible, preserving freshness and flavor. You can enjoy high-quality meals unique to Ootoya in the comfort of your own home.
*3. Kobe croquette*
“Kobe Croquette” was founded in Motomachi, Kobe in 1989. The croquettes use Danshaku potatoes grown in Tanno-cho, Kitami City, Hokkaido. No chemicals are used when harvesting these Baron potatoes, and they are stored using the power of natural snow to maintain their deliciousness. In addition, we repeatedly use special containers to store and transport Danshaku potatoes, instead of using cardboard. Since our founding, we have continued to work closely with producers to ensure quality using environmentally friendly methods.
*4. Soup Stock Tokyo (scheduled to start selling around fall/winter 2024)* We combine soup stock (dashi) that has been carefully extracted over time with carefully selected ingredients, and carefully create each item one by one, without relying on unnecessary ingredients and valuing the natural taste and flavor of the ingredients. .
We carefully select ingredients, cook them properly, and pursue the original deliciousness of the ingredients.
This is a soup brand that can be safely enjoyed by the whole family, from small children to the elderly.
*5. Ninben*
Ninben’s bonito flakes, which have been cultivated as a tradition over a long history, are made by selecting only the freshest and
best-quality bonito from the landed bonito. The bonito is dried and aged for three months, and each piece is carefully finished by hand by craftsmen.
The dipping sauce made using dried bonito flakes is clear and concentrated in flavor. A store specializing in bonito flakes delivers side dishes with a focus on the umami and flavor of the soup stock.
*6. Veggie*
We are a delicatessen restaurant with 5 stores in Tokyo, and we use fresh vegetables ordered from all over the country. In particular, Miura vegetables are grown with the blessings of the sun. Our seasonal menus are carefully prepared by our staff every day, and we strive to bring out the natural flavors of vegetables to the fullest.
*7. RFFF*
Rock Field’s frozen food “RFFF” is characterized by its authentic taste, made with carefully selected seasonal ingredients and no effort spared. What RFFF values in manufacturing is to thoroughly consider the ingredients and create a dish with all our heart. Each dish is prepared with great care, paying careful attention to freshness, quality, health, and safety, and using cooking methods that make the most of the quality of the ingredients. We are a brand that values careful manufacturing, even if it is inefficient.
*About the details of this release*
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