ANW Co., Ltd.
[Miona Hori expands into Korea] The new colored contact lens brand “MiiYuu”, which she is the producer and muse of, will go on sale from August 19th (Monday)!
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ANW Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director: Tadashi Shimizu, hereinafter referred to as ANW) will launch a new color contact lens brand “MiiYuu” produced and muse by Miona Hori on Monday, August 19th. We will release it.
The brand is also scheduled to go on sale in the Korean market within the year.
[Image 1: https://prtimes.jp/i/22686/89/resize/d22686-89-a1f2a236c90caa1f4b50-0.jpg&s3=22686-89-fd35d5c7f33064a623ca0edcc2345b45-1040×652.jpg] A color contact brand with a trendy mood is born.
Miona Hori, who is widely active as an actor and model and has been using colored contact lenses for over 10 years since her days in Nogizaka46, pursued the design she most wanted to wear at the moment and created it after many trial productions.
During development, we created a product with a wide range of variations, including edges that blend well with the eyes, and a moisturized and glossy feel that creates different expressions depending on the angle. Colored contact lenses that can be used for Korean idol makeup and daily makeup.
This impressive visual and accompanying movie were all shot in Seoul, South Korea, and perfectly expressed the mood of each color. Be sure to check out the unique colored contact lenses that are packed with ideas unique to Miona Hori, who sticks to what she likes! ■Official brand website: https://miiyuu.jp/
Brand Concept
“I am My Own Muse”
i am my own muse
What kind of person do you want to be?
You can choose who you want to be
Cherish what you think is “cute”
MiiYuu is for each person to get closer to what they like.
Color contact lens brand.
■Instagram: https://www.instagram.com/miiyuu_official/
■X: https://x.com/miiyuu_official
lineup
Bonbon Gray
Wearing a soft veil
A somewhat ephemeral gray
[Image 2: https://prtimes.jp/i/22686/89/resize/d22686-89-86f51fcbcf119b649555-0.jpg&s3=22686-89-309ddbe98e43902ea189fb1f15d00435-1040×1040.jpg] Noir Brown
Bitter chocolate coated with milk
pure brown
[Image 3: https://prtimes.jp/i/22686/89/resize/d22686-89-98deb0260c4b0c38d2e9-0.jpg&s3=22686-89-c4c0f2e74feac890737318057bb8ff6b-1040×1040.jpg] Lina Blue
blend like watercolors
Delicate blue like a kitten
[Image 4: https://prtimes.jp/i/22686/89/resize/d22686-89-549e0063962e4aaf7e2a-0.jpg&s3=22686-89-61113897beed31c86ae4f629a020e67a-1040×1040.jpg] Tulle Olive
Colors come together smoothly
Bewitching deep olive
[Image 5: https://prtimes.jp/i/22686/89/resize/d22686-89-9669f7941ddfebe7c5b5-0.jpg&s3=22686-89-3ff34412373d0ed8343e75e4ef066f6d-1040×1040.jpg] limited quantity package
It features a ribbon that symbolizes the brand “MiiYuu” and a combination of gray and pink.
It has a limited quantity package design that exudes a ballet core mood.
[Image 6: https://prtimes.jp/i/22686/89/resize/d22686-89-6ec6a9f680f8764511a3-7.jpg&s3=22686-89-e6b77bd3fddd1492863e2f44445e58e8-3900×2601.jpg] *1 box contains 10 pieces
*The selling price is 1,705 yen (tax included), the same price as the regular version.
*It will end as soon as it runs out.
PONPISH main store advance sale! Instax campaign held
[Image 7: https://prtimes.jp/i/22686/89/resize/d22686-89-84fd5999e54ed3987a3f-0.jpg&s3=22686-89-4aab4a07270a4eefdda14b7da042b179-1080×1080.jpg] To commemorate the advance release, 10 people who purchase two or more boxes of MiiYuu products at the PONPISH main store will be randomly selected to receive a [Cheki with Miona Hori’s autograph] as a gift! ■Campaign implementation period
Monday, August 19, 2024 12:00 to Tuesday, August 27, 23:59
■Sales price
1 box 1,705 yen (tax included)
■Target stores PONPISH main store: https://ponpish.jp
*After the pre-sale period ends, the tickets will be randomly drawn and delivered to the winners at the address they ordered.
*Please note that this item will be shipped separately from the item you ordered.
Hori Miona MiiYuu Producer & Muse
[Image 8: https://prtimes.jp/i/22686/89/resize/d22686-89-dc0ddbf761fb4c35d25e-0.jpg&s3=22686-89-db433d0837657688de544968a40dd199-1040×1040.jpg] Born October 15, 1996. Born in Gifu Prefecture.
Joined Nogizaka46 as a second generation member in 2013. She was selected for the first time at the senbatsu announcement for her 7th single “Baretta”. Serves as the center. She is a regular model for the women’s fashion magazine “AR” and has released three solo photo books: “Kimirashashi”, “Someday’s Meeting Place”, and “Graduation Commemoration Photo Book”.
She made her first leading role in a movie in “Hot Gimmick Girl Meets Boy” (directed by Yuki Yamato) and has also appeared in numerous dramas. As of March 2021, he will graduate from Nogizaka46 after being active for about 8 years.
After graduating, he has appeared in various works as an actor, and has also been active as a talent, including producing apparel. ■Instagram: https://www.instagram.com/horimiona_official/?hl=ja Product overview
■Sales name: ANW One Day Eve
■Approval number: 22700BZX00143A02
■Lens usage period: 1 day
■Degree (D): ±0.00, -0.75 to -5.00, -5.50 to -10.00
■DIA: 14.2mm
■BC: 8.7mm
■Moisture content: 38.5%
■Distributor: ANW Co., Ltd.
■Manufacturer’s suggested retail price: 1 box of 10 pieces 1,705 yen (tax included)
■Sales channel
・PONPISH main store: https://ponpish.jp
∟Pre-sales start at PONPISH main store from Monday, August 19, 2024. ・PONPISH Qoo10 store: https://www.qoo10.jp/shop/jpcontacts
∟Book sales will start at PONPISH Qoo10 stores from Friday, August 30, 2024. ・PONPISH Amazon store:
https://www.amazon.co.jp/s?i=merchant-items&me=A2XPRN3HGVWR6P ・PONPISH Rakuten store: https://www.rakuten.co.jp/jpcontacts/ ・PONPISH Yahoo Shopping store: https://shopping.geocities.jp/colorpara/ ・PONPISH SHOPLIST store: https://shop-list.com/women/brand/ponpish/ ∟Scheduled to be rolled out sequentially from Tuesday, September 13, 2024. ・Don Quijote: Scheduled to be introduced gradually from mid-November ■Official brand website: https://jp-miiyuu.com/
■Instagram: https://www.instagram.com/miiyuu_official/
■X: https://x.com/miiyuu_official
Company Profile
Trade name: ANW Co., Ltd.
Representative Director: Tadashi Shimizu
Address: 14th floor, Toranomon Hills Business Tower, 1-17-1 Toranomon, Minato-ku, Tokyo
Business content: Wholesaling and sales of medical equipment, product planning, advertising planning
URL: http://anwjapan.com/
We entered the colored contact lens industry in 2016, and have launched the full-fledged D2C contact brand “OvE”, “Dope Wink”, for which Michopa is the producer and image model, and “Dope Wink”, which is popular for its natural appearance. Our own brands include “AND MEE,” “envie,” which is popular in the Chinese market, “VNTUS,” produced and image modeled by Kōki, and our own e-commerce exclusive brand “rom’u.” We are expanding our business by planning and producing “Hapa Kristin” and “URIA i-DOL”, Korean colored contact lenses, exclusively in Japan.
In addition, we are the first colored contact lens manufacturer to open PONPISH, a share-buying e-commerce site specializing in colored contact lenses. Through PONPISH, we are developing a wide range of businesses, including producing clear lens products and fully producing offline sales floors for colored contact lenses. Regardless of whether it is online or offline, we have been selling the most popular domestic colored contact lenses brands and the most popular Korean colored contact lenses brands, and have provided highly satisfactory services.
Contact information
[For press inquiries]
ANW Co., Ltd. (Person in charge: Yamaguchi)
TEL: 03-6407-1669 (Weekdays 10:00~19:00)
E-mail: toiawase@anwjapan.com
[Customer inquiries]
TEL: 0120-344-240 (Weekdays 10:00~18:00)
This article has been partially generated with the assistance of AI.