[Held on Wednesdays and Thursdays! ] Techlo will be on stage at the conference “BtoB Marketing/Sales UPDATE 2024 Summer” hosted by Market Media Inc.
*TECRO Co., Ltd.*
Press release: August 19, 2024
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[Held on Wednesdays and Thursdays! ] Techlo will be on stage at the conference “BtoB Marketing/Sales UPDATE 2024 Summer” hosted by Market Media Inc.
*TECRO Corporation CEO Amano explains how to set KPIs at an online conference specializing in “Marketing x Sales Strategy for BtoB Companies” attended by all 29 companies*
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Techlo Co., Ltd. (Location: Shibuya-ku, Tokyo, Representative Director: Amano Hiroto, hereinafter referred to as the Company, will be attending a conference sponsored by Market Media Co., Ltd. (Location:
Shinagawa-ku, Tokyo, President: Kazuhiro Miura) scheduled to be held on August 21st (Wednesday) and August 22nd (Thursday). BtoB
I will be speaking at “Marketing/Sales UPDATE 2024Summer”. *
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The conference was held over two days, with a total of 29 companies taking the stage. Our representative director, Amano, will be on stage from 10am on August 22nd (Thursday) on the theme of “Strategies for setting KPIs for BtoB marketing.” *
*Conference overview*
What do you think BtoB companies need to grow their business?
– Strengthen preliminary hearings using inside sales?
– Expansion of marketing measures such as SEO and various advertisements?
In conclusion, the above is definitely important, but only part of it. No matter how far you go, the key to increasing sales for BtoB companies is for sales and marketing to work together to promote business.
Therefore, at this conference, 29 support companies/tool vendors that support marketing and sales will take the stage and explain everything from ideas to specific measures to accelerate the business growth of Japanese BtoB companies.
This conference is especially recommended for those who feel that their business growth has reached a plateau. If you are interested, please apply.
Techlo presentation session
– Theme: [Learn from the latest trends] Strategies for setting KPIs for BtoB marketing
– Date and time: August 22nd (Thursday) 10:00-10:25
– Speaker: Hiroto Amano, Representative Director, Techlo Co., Ltd.
We will explain how to set KPIs so that marketing and sales can work together to achieve goals.
*Details/application process*
*Title* BtoB Marketing・Sales UPDATE 2024 Summer
~Accelerate business growth with marketing x sales~
*Date and time* ・August 21, 2024 (Wednesday) 9:50-16:15
・August 22, 2024 (Thursday) 9:50-16:45
*Our company will be on stage from 10:00-10:25 on Thursday, August 22nd. * Target audience * – Want to improve lead acquisition rate, appointment acquisition rate, and order acceptance rate
・I want to implement lead generation/nurturing measures that produce results. ・I want to know about collaboration between marketing and sales ・I want to know the latest trends in BtoB marketing and update my knowledge. * How to participate * Online (Zoom)
*Participation fee* Free
* Application process * Please apply from the page below.
After applying, we will send you a viewing URL, so please join us on the day of the event.
https://ad.marke-media.net/seminar_082122_techro
*Sponsored* Market Media (https://www.marke-media.net/)
*About the speakers*
*Hisato Amano*
* Representative Director of Techlo Co., Ltd.*
CEO of Techro Co., Ltd.
He started his own business when he was a student and operated the study abroad media site “Exchange Abroad.com” for about a year and a half before selling the business. Utilizing his knowledge of content marketing, he has started a web marketing support business and supports BtoB companies’ web marketing from the aspects of media operations and human resource development. Mainly knowledgeable about owned media management, SEO, and e-mail newsletter/MA utilization.
About Techro Co., Ltd.
* [We are a company that specializes in owned media operations that increase lead acquisition for BtoB companies] *
Techro’s “Accompanying Web Marketing” is a service for BtoB companies who want to acquire leads online.
We will propose the optimal marketing method for each product, such as owned media management and email magazine / MA management agency.
– Achieved 10 times more leads and 144 times more PVs
– Implemented by 40 companies in 2 years
– Continuation rate is over 88% (as of June 2024)
At Techro, consultants with specialized knowledge of web marketing are in charge of everything from strategy to implementation, so we can implement measures even with zero internal resources.
We also provide BtoB marketing human resource development services for companies that want to bring their marketing in-house.
Please feel free to contact us if you would like to strengthen your company’s ability to attract customers or if you have any marketing challenges.
Company profile/contact information
– Company name: Techro Co., Ltd.
– Representative: Representative Director Hiroto Amano
– Location: 12th floor, Jingumae Tower Building, 1-5-8 Jingumae, Shibuya-ku, Tokyo
– Date of establishment: October 2016
– Business content: BtoB marketing support (owned media operation, e-mail magazine/MA operation, BtoB marketing human resource
development through e-learning services)
– Official website: https://techro.co.jp/