SHEMM
A new era of fashion depicted in J credits by SHEMM, a rising apparel brand that tackles environmental issues.
Using J Credits to offset CO2 emissions and create sustainable clothing ……
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As the impact of the apparel industry on the environment becomes an issue, Shemm Co., Ltd. (Headquarters: Akasaka, Minato-ku, Tokyo; Representative Director: Taiichiro Motohashi), which is attracting attention for its unique approach and innovative business model, is expanding its business to the fashion industry. It has emerged as a breath of fresh air. Since the establishment of the brand, the brand has been actively developing activities to realize a sustainable future, and aims to establish the standard of sustainable fashion from a global perspective.
With increasing interest in environmental issues, many companies are pursuing sustainable business models, but the apparel brand SHEMM is focusing on reducing CO2 emitted during clothing production, photo shoots, and product delivery. A little more than a year has passed since the establishment of the apparel brand, and we decided to use J Credit to reduce the amount of waste.A little more than a year has passed since we established our apparel brand, and we have developed an environmentally friendly and sustainable business model centered on our own global e-commerce platform (https://shemmparis.com). We are continuing our efforts to achieve this goal. This time, we purchased J credits equivalent to approximately 50% of the CO2 emitted since the company’s establishment until this summer. I would like to get closer to the real reason behind SHEMM’s offset.
・What is J Credit?
First of all, I think some people don’t know about J Credit itself, so I’d like to briefly explain what it is. I would like to explain. J-Credit is a system led by Japan’s Ministry of the Environment that certifies the amount of greenhouse gas reduction and absorption as credits. Under this system, a third-party organization verifies greenhouse gas reduction efforts undertaken by companies and local governments and issues them as credits. This allows companies to visualize their own reduction efforts and trade credits with other companies and organizations.
・SHEMM initiatives
1. Calculation of emissions
We calculated the amount of CO2 from the energy used in the clothing manufacturing process, electricity consumption at the shooting site, fuel consumption for product delivery, etc., calculated all factors, and set specific reduction targets. Set.
2. Purchasing J Credits
In order to offset the calculated CO2 emissions, we purchased the necessary amount of J credits. We have succeeded in creating a system that allows us to select highly reliable projects from which to purchase J credits, ensure transparency, and guarantee that SHEMM’s efforts will definitely contribute to CO2 reduction.
3. Offset implementation
Use purchased J credits to offset CO2 emissions. During this process, we verified whether the purchased credits were actually helping to improve the environment. Our goal is not just to expand our business, but to fulfill our corporate social responsibility and build a better future, with an emphasis on providing positive solutions to global issues.
・Future prospects of SHEMM
SHEMM is taking a new step into the future as a changer in the apparel industry. Since our founding in 2023, we have continued to innovate to build sustainable business models and minimize our environmental footprint. Looking to the future, SHEMM aims to establish a
carbon-neutral apparel line, reducing CO2 emissions in all processes from production to delivery and using renewable materials as much as possible, making it more consumer-friendly and environmentally friendly. We provide choice and encourage positive change across industries.
With plans to open a physical store in Paris in 2025, this new store will be a symbol of SHEMM’s innovative vision and sustainable fashion. Furthermore, we will strengthen our global e-commerce platform and expand the range of sustainable fashion options accessible to consumers around the world. In addition, SHEMM is promoting
sustainable transformation not only in the apparel business but also in the fields of energy and education. In Bangladesh in particular, we plan to support the sustainable development of local communities through the spread of renewable energy and the provision of
educational programs.
SHEMM’s vision for the future goes beyond just business success to pursuing a positive impact on the global environment. As a sustainable fashion leader, we will continue to innovate for the future and leave a better planet for generations to come. We will continue to strengthen our efforts to achieve this goal.
・Representative comment
Our wish is to increase the value of our existence as an
environmentally conscious fashion brand. We also design uniforms for restaurants that support this idea, and in addition to using organic and recycled materials, we aim to minimize the impact of our business activities on the global environment. . Please look forward to Shemm’s future expansion as it expands globally across industries. Motohashi Taiichiro
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·Company Profile
Company name: Shemm Co., Ltd.
Year of establishment: September 2023
Head office location: 3rd floor, Akasaka Front Town, 4-8-19 Akasaka, Minato-ku, Tokyo
Representative: Taiichiro Motohashi
EC site: https://shemmparis.com
Instagram: https://www.instagram.com/shemm_paris/
This article has been partially generated with the assistance of AI.