[Shichu 3.0 PJ starts] 15,000 yen ~ Are you a sake tank owner? Producing the popular Japanese sake “Shisora” with Kurafan investors *IW LLC*
Press release: August 20, 2024
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[Shichu 3.0 PJ starts] 15,000 yen ~ Are you a sake tank owner? Producing the popular Japanese sake “Shisora” with Kurafan investors *We directly propose to sake breweries the alcoholic beverages we would like to achieve with “Shichuu 3.0”! Based on the owner’s requests, we make a counterproposal of specifications that can be selected from the brewery and actually commercialize it! Would you like to produce your dream drink “Shichu 3.0” with your own hands? * Shiso 3.0 Project Team Shiso SAKE Clafan
We would like to inform you that Hands-on SAKE (operating company: IW LLC), which operates SAKE Kurafan, has started a new crowdfunding project.
This time, we will be developing a new project based on the
up-and-coming new brand Shisora.
↓↓Click here for details on the “Shichu 3.0” project and to purchase support. https://sake-kurafan.com/products/sisora3
It has already been a year since the legendary project “Oretachi no Hiran”. The legend begins again.
“Our Hiran” was created by 110 tank owners from all over the country who designed the sake quality from scratch.
A year has passed since the project that took the world by storm, just like the flapping of the legendary bird “Ran”.
The second project will finally begin on August 19, 2024.
title it
“[Birth of Shiso 3.0] All investors will create a new sake brand “Shi Sou 3.0””
In this press release, we will tell you about the highlights of this project.
What is the popular Japanese sake “Shichuu”?
Shiso SAKE Clafan
“Shichu” is a new brand released by Shiwa Sake Brewery in Shiwa Town, Iwate Prefecture.
This brand was long-awaited after Bungo Tanaka, president of Sake Capital, took office.
Since its release, it has received a lot of attention from liquor stores and is often out of stock.
Shisora is a word that describes the universe and sky that surrounds us. The new brand was named after one character from Shiwa Town. The intoxicating feeling gives you a relaxed feeling, as if you are floating gently in the sky. Please look forward to Shichuu’s challenges as it continues to evolve, maintaining its solid foundation as a local sake brewery, and the brewers working as one, led by the powerful and talented brewer.
Shiwa Sake Brewery Co., Ltd.
Brand: Shichuu, Hiroki
2-4 Izumiyashiki, Miyate, Shiwa-cho, Shiwa-gun, Iwate Prefecture
NEW Category “SAKE 3.0” – Virtual sake brewery management experience – What is SAKE3.0?
– To start this project, we have added a new fan category. That is “SAKE3.0”.
– This time’s “Shiku 3.0” is one of the projects in the “SAKE3.0” category. – “SAKE3.0” is a category in which consumers and sake breweries collaborate to create new sake brands.
– It is a virtual sake brewery management experience in which investors participate in the sake quality design and production process and propose and realize the ideal sake.
– The name was inspired by the DAO (Decentralized Autonomous Organization) concept of WEB3.0, which has been attracting attention in recent years.
– We aim to revitalize the market by creating new sake brands together with consumers.
[Recruitment starts on August 19th] Project overview
Shiwa Sake Brewing Shop Shiso 3.0
– Together with the investors of this project and Shiwa Sake Brewery, we will create a new sake brand “Shiku 3.0″*.
– At the same time as you purchase the support, you will become the tank owner of “Shicho 3.0” and become a member of “Team Shiso”! – Owners can directly propose to Shiwa Sake Brewery what kind of alcohol they would like to make with this year’s “Shichu 3.0″*! – For the dream liquor proposed by the owner, we will make a counter-proposal with specific specifications (rice, yeast, etc. to be used) that Shiwa Sake Brewery can choose from, and actually
commercialize it*!
– Owners can study abroad at a real sake brewery (sake brewing experience) and participate in Shishu no Kai♪
– The three owners who contributed the most to the project* will be appointed as annual ambassadors of Shiso!
– Ultimately* 1. Sales until the end of the project 2. A system similar to a mini-stock company where compensation for liquor stocks is returned according to the ratio of liquor stocks held*
is. (Details will be described later. Notes included)
Benefits of purchasing project support
Advantages of purchasing Shiku 3.0 project support
– Team Shiso LINE open chat participation right
– Right to participate in online team meetings
– Right to study abroad at a real sake brewery and participate in Shishu no Kai
– Deliver the newly created “Shichu 3.0” as soon as possible. – Purple Space Ambassador Challenge Right
– Liquor stock (up to 25%)
Project details
– Propose to sake breweries the alcohol you want to achieve with “Shichu 3.0”!
– Based on the owner’s requests, we will propose specific
specifications (rice, yeast, etc. to be used) that can be selected from the sake brewery and actually make the sake♪
– A virtual sake brewery management experience project where the sake that I was involved in from the sake quality planning will be sold on the market.
– Would you like to produce “Shichu 3.0” with your own hands?
1st online team meeting: Deciding on the direction of sake quality – 2024.9.20(Fri) 20:00-21:30
– President Tanaka of Shiwa Sake Brewery and Mr. Ono attended the online meeting.
– Your target audience and what situations you want people to drink it in. – Let’s summarize your requests for your dream drink “Shichu 3.0”! – For plans of 20,000 yen or more, we will deliver Kanpaisake (Hiroki Sparkling Raw)!
Reverse proposal regarding specific specifications that can be selected from Shiwa Sake Brewing Store
– 2024.10.04 (Fri)
– Based on the opinions gathered at the owner meeting, Shiwa Sake Brewery will make a counter proposal regarding specific specifications (rice, yeast, etc. to be used)!
■Specification options to choose from
・Raw material rice
・Rice polishing ratio
·yeast
・Moto (sokujo or acid base sake, etc.)
・Raw or pasteurized
・Refined sake or nigori sake
・Label design
・Sales price, etc.
Second online team meeting: Finalize specifications
– 2024.10.11 (Friday) 20:00-
– Let’s hold a meeting with only the owners and finalize the specifications♪ – Based on the content decided at this meeting, we are finally preparing for the actual preparation.
– This time’s sake will be prepared in March of the following year!
3rd online team meeting: Design and price decided by voting
– 2025.2.21 (Fri) 20:00-
– Let’s have a meeting with only the owners again after the new year♪ Decide on the following two.
・Label design
・Introduction text on back label
– Regarding the label design, Shiwa Sake Brewery’s exclusive designer will make several proposals and narrow it down from among them.
Study abroad at a real sake brewery (sake brewing experience) – First half of March 2025 – 15th (weekdays)
– Sake brewing experience limited to 6 people.
This is an important role in preparing the sake for this occasion. *Detailed schedule will be adjusted at a later date.
*Separately, we will be recruiting participants among tank owners. *Travel and transportation expenses to the sake brewery will be at your own expense.
Shipping return items to owners
– May 2025 (planned)
– The dream drink “Shichu 3.0” is finally completed!
Returned items for owners will be shipped first.
– Owners can receive their items 2 weeks earlier than general sale! Let’s all spread the charm of “Shichu 3.0” on SNS♪
General sales start
– Late May 2025 (planned)
– Two weeks after sending it to the owner, we finally started general sales on the special page!
Let’s spread “Shichu 3.0” to the world together!
Shichuu no Kai
– We will be holding a meeting in Morioka, Tokyo, Osaka, Fukuoka, etc., inviting Shiwa Sake Brewing President Bungo Tanaka and Hiromi Ono.
– A big chance to drink this sake with Shiwa Sake Brewery ♪ [Morioka] After mid-May 2025 (to be adjusted at a later date) [Tokyo] After mid-May 2025 (to be adjusted at a later date)
[Osaka] After mid-May 2025 (to be adjusted at a later date)
[Fukuoka] After mid-May 2025 (to be adjusted at a later date)
*The venue may change due to participants’ convenience.
We will contact you regarding the event schedule and details via your registered email address and LINE open chat.
Shiso Ambassador project started
Shichuu Ambassador
– We will appoint the three people who contributed the most to this project as Shichuu Ambassadors!
■Benefits of Shichuu Ambassador
1. Receive an ambassador business card
2. Free delivery of new products every time.
(Review submission is mandatory)
*The selection method and criteria will be communicated only to the members of “Team Shiso.”
About stock holdings and remuneration
Sake stock return
– In the end, a portion of the investment amount will be returned (refunded) depending on the ratio of each investor’s shareholding in alcoholic beverages.
– I think the above is easier to understand if you imagine dividends from a stock company.
■Calculation formula:
1. Sake stock held by each investor = (Investment amount ÷ Total investment amount) x 25%
2. Liquor stock holding compensation = Ratio of liquor stock held by each investor x Number of bottles sold * x Unit price
Notes on holding stocks
* The purpose of the Sake Stock Compensation System is to have employees feel a sense of ownership in sake culture and commit to increasing the value of sake. *
*Alcohol sold at each liquor store is not included in the liquor stock return. Only items sold via this site are eligible for stock return. *Returns to investors will be paid in the form of a refund to the credit card that was originally used for payment.
About the planned number of offerings
– Scheduled to be implemented in approximately 800 production tanks *Depending on investment status, there is a possibility of expansion.
Target amount
– Primary goal 500,000 yen
*The target amount will be increased from time to time.
Schedule summary
*Items may change slightly depending on circumstances.
– August 19, 2024: Project recruitment begins
– September 8, 2024: Project recruitment ends
-September 20, 2024 (Sat) 20:00-: 1st owner meeting day
– October 4, 2024 (Friday): Proposal of specs to choose from Shiwa Sake Brewery
– October 11, 2024 (Friday) 20:00-: 2nd owner meeting day
– Early February 2024 -: Share the label proposal
– February 21, 2025 (Friday) 20:00-: 3rd owner meeting day – March 2025 (planned): Shiso 3.0 brewing begins
– First half of March 2025 – 15th *Weekdays: Study abroad at a real sake brewery
– Scheduled for May 2025: Start of shipping return products – Scheduled for mid-May 2025: General sales start After mid-May 2025: Shichu no Kai (Morioka)
– After mid-May 2025: Shichu no Kai (Tokyo)
– After mid-May 2025: Shichu no Kai (Osaka)
– After mid-May 2025: Shichu no Kai (Fukuoka)
– Project completed at the end of August 2025
return item
– We have the following plans available.
– 15,000 yen plan
– 20,000 yen plan
– 30,000 yen plan
– 40,000 yen plan
– 50,000 yen plan
– 100,000 yen plan
Please check the project page for details.
↓↓Click here for details on the “Shichu 3.0” project and to purchase support. https://sake-kurafan.com/products/sisora3
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Hands-on SAKE
Hands-on SAKE is a service that provides events and programs to learn about local sake experientially, with the idea of “creating life-changing encounters through sake.”
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Aishu Cream is one of Japan’s largest sake influencer groups with the vision of “turning the 0-cup group into 1”.
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Shiwa Sake Brewery
Shiwa Sake Brewery
Shiwa Sake Brewery is a sake brewery founded in 1903 located in Shiwa Town, Iwate Prefecture. We use high-quality local water and Iwate Prefecture-produced rice “Ginotome” to produce sake that combines traditional techniques and innovation. In particular, under the guidance of Nambu’s first female chief brewer, Hiromi Ono, there is the traditional brand “Hiroki”, which incorporates the acid-based brewing method, and the up-and-coming new brand “Hiroki”, which aims for a fresh and juicy taste. The “Shichuu” series is popular.
summary
At Hands-On SAKE, we convey the true value of Japanese sake culture to consumers through projects such as this “Shichu 3.0.”
Our mission is to eliminate the physical and spiritual distance between sake breweries and consumers, and to “unite the world with sake brewery culture.”
Everyone, please become the owner of this project and let’s create “Shiku 3.0” together.