To commemorate the release of the new facial cleansing powder “HupR Powder Wash”, we are holding a gift campaign to commemorate the release of the new facial cleansing powder “Small and smooth!” *Sangi Co., Ltd.*
Press release: August 20, 2024
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To commemorate the release of the new facial cleansing powder “HupR Powder Wash”, we are holding a gift campaign to commemorate the release of the new facial cleansing powder “Small and smooth!” *– With purchase, everyone will receive an absorbent wristband for face-washing.–*
Sangi Co., Ltd., the developer and distributor of whitening
high-performance toothpaste *1 “Apagard,” has announced the launch of a new product from the skin care brand “HAP+R.”
To commemorate the release of “Powder Wash” (50g/2,420 yen), we will be holding a gift campaign from 12:00 on Tuesday, August 20, 2024. Powder wash is skin care apatite “Aparin (R)”
*2 This is a facial cleansing powder that contains two types of enzymes (papain and lipase: cleansing ingredients) to tackle pore dirt. SANGI official mail order “SAGI SHOP”
When you purchase this powder wash at , everyone will receive an absorbent facial cleansing wristband as a free gift. In addition, 10 people will be randomly selected to win a QUO card worth 5,000 yen with an original design.
Campaign site
HappR is a skin care apatite that is a type of hydroxyapatite, a main component of teeth and bones that has a high affinity for the body and that Sangi has been researching for many years.
*2 is included in all products. Aparin features a “selective adsorption” function that selectively removes oxidized sebum and old keratin, which are the causes of pore dirt, while leaving the sebum necessary for hydration on the skin. It is especially popular for its smooth and moisturized skin after washing.
Starting in July 2024, model and actress Serina Mottola will be used to create a new brand movie on the brand website, with the theme of “No make-up is lovely.” It was published in
https://www.youtube.com/watch?v=0hkazu0JarA
This summer, in order to respond to the need to treat darkened and clogged pores with facial cleansing, we are launching a new facial cleansing powder containing granulated aparin along with two types of enzymes*3. It has a new sensation of feeling like it’s squishy, and leaves your skin smooth after washing. We are particular about the design so that you won’t feel any tightness after washing.
Campaign overview
A convenient water-absorbing wristband that prevents water from dripping onto your arm when washing your face. Hup Earl original design.
Campaign name: Tsurun with small grains! gift campaign
Event period: August 20, 2024 (Tuesday) 12:00 to October 10, 2024 (Thursday) 15:00
Contents When you purchase eligible products from SANGI official mail order “SAGI SHOP” Product information
Smoothly crushed with enzymes! Hup Earl Powder Wash
-Three points-
1. A new sensation of washing with “micro-sized”
Contains skin care apatite “Aparin (R)” *2, which is made into round granules and adsorbs the causes of pore dirt such as oxidized sebum, excess sebum, and dead skin cells. *
It is a new sensation of use where you can feel the “slightly crunchy” microbubbles inside the fine bubbles. *
*Does not contain microplastic beads.
2. Contains two types of enzymes*3
Contains two types of enzymes: papain and lipase. Apatite for skin care *2 and enzymes approach pore dirt with double.
3. After washing, it’s smooth!
Even if your skin is concerned about blackheads, roughness, or stickiness, washing your face with a powder wash will leave your skin smooth and clear. Apatite for skin care absorbs dirt from pores while leaving behind the sebum necessary for moisture, so you can wash your skin without feeling tight.
https://www.youtube.com/watch?v=QvsJv4JjWGI
We asked Ms. Serina Mottola to express the new sensation of washing with the “microscopic” powder wash, the comfort of bare skin after washing, and the smoothness of the skin.
HAP+R brand information
We want you to be yourself, whether you’re wearing makeup or just the way you are. With this in mind, “HAP+R” was born in 2018. All products contain “Aparin (R)” *2, which is an application of hydroxyapatite, which Sangi has researched for many years, for skin care. We are selling face washes and cleansers that feature a “selective adsorption function” that targets and removes oxidized sebum and dead skin cells. The “Face Scrub” released in 2022 contains aparin in round particles. It has been well received as an item that can treat roughness and dullness*4.
From 2024, model and actress Serina Motora will be appointed as the brand’s image character. We have also released a brand movie with the message, “No makeup is adorable.”
When you purchase a HAPPR product from the SANGI SHOP, you will receive a HAPR brand book (limited quantity) filled with Motorola’s charms.
Happ-r brand site
Hapr Official X (Twitter) Hapr Official Instagram Motora Serina Profile
Born October 9, 1998 in Tokyo. Model debut at “Soen”.
In 2018, she made her film debut in the movie “Girl Encounter”, and has also appeared in “Black School Rules” (2019, Nippon Television), the movie “Kaze no Denwa” (2020), the movie “Ice Cream Fever” (2023), etc. He is also attracting attention as an actor.
He has appeared in the London Collection and Paris Collection, and is active in many fields with his unique personality. Since 2023, he has been expanding his activities globally to London, South Korea, and Japan, and is expected to continue to be active in the future. Sangi Co., Ltd.
Established in 1974, it will celebrate its 50th anniversary in 2024. Developed the world’s first toothpaste containing medicated
hydroxyapatite. Released “Apadent” in 1980, “Apaguard” in 1985, and began airing TV commercials for “Teeth are the Life of a Celebrity” in 1995. Since 2011, we have been exporting and doing OEM work to 28 countries overseas, including Russia, Canada, China, and the EU. In 2018, the skin care product “HAP+R” was released. The company’s name comes from the Three Gi (time of heaven, advantage of earth, and harmony of people) advocated by Mencius.
Sangi Co., Ltd. official website
https://www.youtube.com/watch?v=vvRjfiIuB-Q
* -Customer inquiries-*
https://www.sangi-co.com/contact/index.html
E-mail: contact@sangi-co.com
* -Inquiries from the press-*
Sangi Co., Ltd. Public Relations E-mail: sangipr@sangi-j.co.jp Tsukiji Square Building, 3-11-6 Tsukiji, Chuo-ku, Tokyo 104-8440
*1 INTAGE SRI+Data Segment
*2 Hydroxyapatite (cleaning auxiliary ingredient)
*3 Cleaning ingredients
*4 Due to dirt and old keratin