The natural brand “Re:natura” has released new basic cosmetics that combine “rice bran”, a traditional material that is compatible with Japanese skin, and “cutting-edge science”.
*Gokuto Co., Ltd.*
Press release: August 20, 2024
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The natural brand “Re:natura” has released new basic cosmetics that combine “rice bran”, a traditional material that is compatible with Japanese skin, and “cutting-edge science”.
*2 items of basic cosmetics “Introduction serum (lotion)” and “Serum” will be sold on the e-commerce site Amazon from 12:00 on Tuesday, August 20th*
* Shokutsu Co., Ltd. (Representative Director Toshihiro Sakiyama) is a natural brand “Re:natura” (pronounced
Rinatura) has launched basic cosmetics “Introduced beauty serum (lotion)” and “Beauty serum.” We will start selling on the e-commerce site Amazon. *
* ■Basic cosmetics that combine the traditional material “rice bran” that is compatible with Japanese skin and “cutting-edge science”* “Rice bran” is a traditional skin-beautifying material that has been passed down since ancient times in Japan. Rinatura has succeeded in bringing out the power of rice bran, a natural material that is compatible with Japanese skin, using a special manufacturing method. Furthermore, it is a basic cosmetic product that combines the wisdom of cutting-edge science.
* ■Product features*
* 1. Carefully selected skin-beautifying ingredient “Rice Bran”* “Rice bran” is obtained by scraping the surface of brown rice and polishing it. Rice bran, a traditional Japanese natural material, is rich in nutrients that are good for your skin, such as vitamins E and B, which are called beauty vitamins, as well as proteins and amino acids that make up your skin.
* 2, Rice grown without pesticides and Chinese herbal medicine* At Rinatura, we are particular about our rice, and instead of using pesticides, we use rice grown by Mr. Yamada in Tokushima Prefecture, who uses 12 types of herbal extracts that are safe, secure, and highly nutritious. It is a time-consuming farming method that takes into consideration the environment and the body. It also received the Medical Rice Award at the High Quality Brown Rice Contest sponsored by the Medical Rice Association (sponsored by the Ministry of
Agriculture, Forestry and Fisheries).
* 3. Research on heat shock protein HSP, a “protein” that holds the key to beautiful skin*
Rinatura’s carefully selected rice bran extract has been found to have an effect on heat shock proteins (HSP60, HSP104), which are closely related to collagen production in the skin, according to third-party test results. Awakens the skin’s natural “beautifying power”.
* 4. Contains advanced science Nobel Prize winning ingredient fullerene* Fullerene is the same carbon atom as diamond, and is a popular beauty ingredient whose structure was elucidated by American Dr. Carl and others. Water-soluble fullerene gives skin clarity, brightness, and firmness.
* 5. Contains plenty of natural beauty ingredients*
In addition to collagen, ceramide, and hyaluronic acid as moisturizing ingredients, it also contains plenty of natural beauty ingredients such as elastin, silk, squalane, and royal jelly.
*Moisturizing ingredients
* 6. “Skin-friendly” design that can be used even on sensitive skin* We are particular about natural ingredients and do not use additives such as alcohol (ethanol) or mineral oil. The formulation is gentle on the skin, so even those with sensitive skin can use it with
confidence.
* ■Product overview*
*Introduced serum (lotion)*
Product name: Rinatura Pre-Essence Lotion
Price: 2,980 yen (tax included)
Contents: 125mL
How to use: After washing your face, wipe your face with a towel, then take an appropriate amount (about the size of a 500 yen coin) on your dry palm and spread it over your entire face. The key is to let it absorb into the skin thoroughly to promote the penetration of the serum you use afterwards.
Product URL: https://amzn.asia/d/05R5zEUW
* Beauty serum *
Product name: Linatura Perfect Essence
Price: 4,420 yen (tax included)
Contents: 32mL
How to use: After preparing your skin with the introduction serum (lotion), take 2 pumps and spread it over the entire face. Apply multiple coats to areas of concern. After applying the serum to your entire face, gently press it with your palm to work it into your skin. Product URL: https://amzn.asia/d/0dEfZb6v
Re:natura is a natural brand born with the concept of a comfortable life where “nature” and “beauty” coexist.
* ■Brand message*
“Enjoy every day in a natural way. Live a beautiful life in your own way.” What we pursue is “natural beauty”
Live naturally as you are. Live naturally as you are. Live naturally as you are.
Just like small children…human beings are naturally natural. Let’s get back to nature. You are beautiful just the way you are. Re:natura will support you.
Re:natura brand site URL: https://renatura.jp/
* ■Company profile*
Company name: Shokuto Co., Ltd.
Address: Yamasa 2nd Building 102, 2074 Shimoge, Ajimu-cho, Usa City, Oita Prefecture
Representative: Tohiro Sakiyama
Company URL: https://syoku-tsu.co.jp/