Started a studio specializing in short drama production at Ashita Co., Ltd. TV Tokyo x BUMP’s “Some Love Starts with a Wrong Person” begins distribution as the first episode
*Ashitahe Co., Ltd.*
Press release: August 20, 2024
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Started a studio specializing in short drama production at Ashita Co., Ltd. TV Tokyo x BUMP’s “Some Love Starts with a Wrong Person” begins distribution as the first episode
*Achieved a speedy production system specializing in short dramas, including script development using AI*
“Some love starts with the wrong person” key visual
Ashita Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Shinichi Terachi), which is a producer company that handles planning and production of overseas movie projects, has announced that it will newly enter the short drama production business. Masu. * ■Background of short drama production studio release*
In recent years, with the diversification of media formats, the demand for short video content is rapidly increasing. In particular, short dramas that can be completed in a short time have gained support from viewers, especially on SNS and video distribution platforms such as TikTok, and short drama distribution platforms such as “BUMP” have recorded over 1.35 million downloads.
In response to these market trends, Ashita Co., Ltd. has decided to enter the short drama production business in earnest*
I did. As the first production, BUMP’s first BL work “Some Love Starts with the Wrong Person” will be distributed on BUMP, one of the largest short drama distribution platforms in Japan, from 12 noon on Tuesday, August 20, 2024. We will start.
* ■TV Tokyo x BUMP “Some love starts with the wrong person” begins distribution* “Some Loves Start with the Wrong Person” is an original short drama from TV Tokyo that is distributed on the short drama distribution app “BUMP”, each episode of which is 3 minutes long. Genre: Boys Love (BL) is Ashita’s first short drama work*.
*《Synopsis》*
If you can break up with your twin brother’s girlfriend without finding out, you can pay off your debt! ?
A slapstick comedy and love story in which the clumsy and good-natured Mizumura Kai (Takuma Usa) pretends to be his twin brother and starts living with his girlfriend, Chiaki Yukita (Ryutaro Imai). Will Umi be able to safely part with Chiaki without him realizing that she is a different person…!?
Directed by Nao Nomura, this is the first drama starring Takuma Usa and Ryutaro Imai.
* ■Features of the short drama production studio*
The short drama production studio operated by Ashita Co., Ltd. utilizes the experience gained in movie planning and production and TikTok animation to plan and produce short drama advertisements on SNS and short drama distribution platforms.
* 1. Planning/production ability compatible with various formats * Ashita Co., Ltd. has “planning and production capabilities that can handle dramas and advertising videos of all formats, from long to short, horizontal to vertical.”
” is our strength. Utilizing our experience in planning and producing movies and producing videos in various formats such as Tiktok animation, we collaborate with TV stations and multiple distribution platforms.*
Already working on multiple short dramas*
is. In addition, we leverage our experience in marketing PR support and advertising video production to provide consistent support from planning to production and PR. We provide high-quality works that can only be produced by our company, which has producers who have won awards at domestic and international film festivals and marketers with experience at P&G.
* 2. Production system specializing in short dramas *
By developing attractive scripts that draw viewers in and creating an efficient production flow system, we have created a production system that is optimized for short drama production.*
I will. Past movie/video production business and SNS
Based on the script development and production experience gained through the IP business, we produce short dramas of high quality and at high speed.
* 3. Project proposal using AI by scriptwriter/producer team * We conduct thorough research by members who are familiar with not only the existing domestic short drama market, but also markets similar to short dramas such as Webtoon and Chinese drama markets. *
Based on market research, a team of screenwriters, producers, and AI work together to quickly propose diverse and high-quality projects*. * ■Recruitment information*
We are currently recruiting producers and assistant producers. Please see the information below for details.
* Recruitment information: * * https://www.wantedly.com/projects/1761944*
In addition, we are always looking for companies and creators who can cooperate with the production of short dramas. If you are interested, please feel free to contact us using the contact information below. * Inquiries: info@to-morrow.jp*
Ashitahe Co., Ltd.
An entertainment company that plans and produces movies, short dramas, TikTok anime content, etc. We will continue to produce Japanese entertainment content that sells not only in Japan but around the world. Works he has produced so far include the movie “Funny,” the movie “Eatversity,” and the TikTok anime “Omokano.”
■Company information
Company name Ashita Co., Ltd.
Representative Representative Director Shinichi Terachi
Date of establishment: January 2022
Address: Room 515, Hatsudai Center Building, 1-51-1 Hatsudai, Shibuya-ku, Tokyo Homepage https://to-morrow.jp