Over 200,000 copies! The big hit “Design Sketch “Babara Pouch”” has been renewed and is back!
*Takarajimasha Co., Ltd.*
Press release: August 20, 2024
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Over 200,000 copies! The big hit “Design Sketch “Babara Pouch”” has been renewed and is back!
*～Over 2 million copies sold! Latest issue of “Popular Stationery Appendix” series released on 8/21~*
https://prtimes.jp/a/?f=d5069-2077-2b8517b8e48bf8a149791896289fa17b.pdf
Takarajimasha Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, President and CEO: Makoto Sekigawa), which has the top share of fashion magazine sales (*), has released “ZUAN”, a collaboration with stationery manufacturer Maruman’s long-selling product “Design Sketchbook”. LOVE! Every day I have a “design sketchbook”. The new edition will be released on Wednesday, August 21, 2024.
(*) From the Japan ABC Association magazine publisher report for the second half of 2023 (July to December)
The “Jabara Pouch”, which was released as the first in the series in April 2020 and became a big hit with over 200,000 copies sold, is back in a leather-like fabric. The pouch has a more luxurious feel. Furthermore, the popular charm is now removable so you can attach it wherever you like. We have made improvements to make it easier to use, such as changing it to a double zipper type that is easier to open and close.
The bellows pouch has more storage capacity than it looks, and it is extremely convenient to use, with pockets that can store tricky items such as thin A5 notebooks, small tablets, and writing utensils.
Editor’s comment
The 5th installment of the popular series is now available!
We have renewed the bellows pouch with the pattern of “Design Sketchbook” which was a big hit and sold 200,000 copies. The leather-like material makes it look expensive, the double zipper, and the removable charm make it more convenient to use. I would be happy if new readers, as well as those who have used the book in the past, would pick it up.
*Takarajimasha Mook Bureau, 2nd Editorial Department Mizue Sato*
TJ MOOK “ZUAN LOVE! Every day with “Design Sketchbook.” New edition” Release: Wednesday, August 21, 2024
Price: 2500 yen (tax included)
https://tkj.jp/book/?cd=TD058263&path=&s1=