[Amuse Holdings Co., Ltd.] A hot pot that will keep you warm even in the late summer heat! “Authentic Sichuan” is a new product with a sharp numbing and spiciness made from Sichuan peppercorns and aged chili peppers.
Numbingly Spicy Mapo Offal Nabe” will be released nationwide from TAKUNABE on August 22nd (Thursday).
*Amuse Holdings Co., Ltd.*
Press release: August 21, 2024
**
A hot pot that will keep you sweating even in the late summer heat! “Authentic Sichuan” is a new product with a vivid numbing and spiciness made from Sichuan peppercorns and aged chili peppers. Numbingly Spicy Mapo Offal Nabe” will be released nationwide from TAKUNABE on August 22nd (Thursday).
*You can order the “Authentic Mapo Offal Hot Pot”, which is a fusion of mapo tofu and offal hot pot, and has a spicy and delicious flavor that will whet your appetite even in hot weather. *
Photo: TAKUNABE’s newly released “Authentic Sichuan Mapo Offal Hotpot with numbing spiciness”
Amuse Holdings Co., Ltd. (Head office: Fukushima City, Fukushima Prefecture, Representative Director and President: Jinno)
TAKUNABE, an e-commerce business run by “TAKUNABE”, a store specializing in ordering authentic hot pots, is selling a new product, “Authentic Sichuan Sichuan”, which is characterized by the sharp numbing and spiciness of Chinese Sichuan peppercorns and aged chili peppers.
Numbingly spicy mapo motsu nabe” will be released on the TAKUNABE official online store from August 22, 2024 (Thursday).
TAKUNABE official store
* ■A sweat-inducing hotpot with the sharp numbing and spiciness of authentic Sichuan peppercorns and aged chili peppers, and the sweetness of beef offal to stimulate your appetite. *
Photo: You can also enjoy mapo soup by pouring it over rice as mapo rice. The spiciness of aged chili peppers, the numbing effect of China’s Sichuan peppercorns (Huajiao), which has a diaphoretic effect, the sweetness of 100% domestic beef offal that has been carefully and uniquely prepared, and the rich mapo soup. “Mabo Motsu Nabe” is a new sensation that is a fusion of “Mabo Tofu” and “Otsunabe”.
With the lingering summer heat still continuing in many parts of the country, this hot pot has the triple signature of “numbness, spiciness, and deliciousness” that increases your appetite and has a sweat-inducing effect.
■Uses 100% carefully selected domestic beef small intestine that has been specially prepared and has sweet fat.
Photo: Domestic beef small intestine that has been specially prepared and has sweet fat.
The biggest feature of TAKUNABE’s beef offal is that you can cook it deliciously at home without any mistakes.
We carefully select fresh domestic beef small intestines with good fat content, wash them carefully with clean water from Toyama Prefecture, and then take the time to parboil them to remove excess fat. Therefore, it has a sweeter fat than other companies’ beef offal, and can be used directly in hot pots.
* ■Comes with our special “Mabo minced meat” for a delicious and hearty meal. * Photo: An image of the special “Mabo minced meat” presentation. A special spicy “Mabo minced meat” made with minced pork seasoned with Shaoxing wine, garlic, and bean sauce.
The addition of mapo minced meat gives the dish a deep flavor and a beautiful presentation.
Photo: Packages of “Numbly Spicy Mapo Soup” and “Mabo Ground Beef.” ■The end of the hot pot is mapo ramen with special Chinese noodles. Photo: Mapo ramen with special Chinese noodles.
Speaking of hotpot, the last thing to do is finish it off. After enjoying Mapo Offal Hot Pot, you can add our special chewy Chinese noodles that are immediately boiled and flash-frozen to enjoy Mapo Ramen.
* ■Recipes included, so you can enjoy authentic hot pot at home without making any mistakes. *
Photo: Recipe that comes with the product.
Comes with a recipe so you can enjoy authentic hotpot at home without making any mistakes.
Anyone can easily make it by following the instructions.
The recipe is also available on the cooking recipe site Cookpat. Cookpad public recipe
■Product overview
Photo: “Authentic Sichuan Mapo with numbing spiciness” set contents Product name TAKUNABE Authentic Sichuan hotpot with numbing spiciness Set contents: 300g blanched domestic beef offal (100% small
intestine/prepared) x 1 bag, Sichuan mapo soup (concentrated) 300ml x 1 bag, mapo ground meat 100g x 1 bag, special Chinese noodles 200g x 1 bag *Recipe included
Sales price: 4,980 yen (tax included) Free shipping *Excluding Okinawa and some remote islands
*Sales price may vary depending on the store.
Best before date: 1 year from the date of manufacture (products delivered within 30 days from the date of shipment)
Storage method: Store frozen (below -18℃) and consume as soon as possible after opening.
Ingredients: Beef small intestine (domestic), soup (Chinese
seasonings, brewed seasonings, chin soup, mirin, soy sauce, chicken stock), Chinese noodles, mapo ground meat (ground pork, sesame oil, garlic, Shaoxing ingredients)
sake, bean sauce, soy sauce, black pepper, chili pepper,
salt)/seasonings (amino acids, etc.), acidulant, caramel color, modified starch, flavoring, alcoholic spirit, gardenia color, antioxidant, pH adjuster, brine
Allergens: wheat, beef, sesame, mackerel, soybean, chicken, egg, pork Nutritional information (per 100g) Energy 203kcal, protein 8.9g, fat 13.5g, carbohydrate 11.8g, salt equivalent 2.6g
Click here for the product details page
■About authentic hot pot order specialty store “TAKUNABE”
“TAKUNABE” is based on the concept of “making the time around a hot pot more enjoyable.” From the perspective of a specialty store, TAKUNABE offers authentic hot pot dishes that you can enjoy cooking at home without making any mistakes, such as giblet hotpot, sardines soup, and shabu-shabu. This is a store specializing in ordering food.
Ranked No. 1 on Rakuten Market and Yahoo! Shopping for motsu nabe, samkeito, and shabu shabu. In addition, we received the monthly MVP “Rakuten Shop of the Month” prefecture award for December 2023, which is selected based on customer evaluations from among the approximately 57,000 stores on Rakuten Market.
“Domestic Beef Offal Hot Pot” has been loved by people all over the country as a best-selling product that has sold over 300,000 servings in the three years since its release.
* ■Store that handles openings*
・TAKUNABE official online store: https://takunabe.com
・TAKUNABE Rakuten Market Store: https://www.rakuten.co.jp/nabedeli ・TAKUNABE Yahoo store: https://store.shopping.yahoo.co.jp/takunabe ・TAKUNABE LINE gift store: https://mall.line.me/sb/109066f8
・TAKUNABE Qoo10 store: https://www.qoo10.jp/shop/takunabe
・TAKUNABE Amazon store: https://www.amazon.co.jp/shops/A1G5QZW4A47DRA
*New products will be available sequentially at Rakuten Market store, Yahoo store, LINE Gift, Qoo10 store, and Amazon store.
*Sales prices may vary depending on the store.
■About the operating company
Amuse Holdings Co., Ltd. is a brand that entertains people as a food entertainment group through its e-commerce business, including the authentic hot pot ordering specialty store “TAKUNABE,” and its restaurant business, with the vision of “making the world more interesting through creativity and ingenuity.” A company that develops content.
Company name: Amuse Holdings Co., Ltd.
English company name: Amuser Holdings Inc.
Location: 2F Work Building, 1-13 Omachi, Fukushima City, Fukushima Prefecture Representative: Representative Director and President Makoto Kamino Established: July 2010
Capital: 10 million yen
Business details: E-commerce business/food service business/food planning, manufacturing, and sales
URL: https://amuser.co.jp
*”TAKUNABE” is a registered trademark of Amuse Holdings Co., Ltd. Amuser HD official corporate site