Zoff’s new product for fall/winter 2024 is “EYE LOVE”
Introducing new products from the “TRAD” series, sunglasses, the “BRIGADE” collection with black as the key color, and the premium line of the Zoff SMART series.
*Intermestic Co., Ltd.*
Press release: August 22, 2024
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Zoff’s new products for fall/winter 2024 include new products from the “EYE LOVE TRAD” series, sunglasses, the collection “BRIGADE” with black as the key color, and Zoff
Introducing the premium line of the SMART series
*In addition, there is a diverse lineup including “PEANUTS”, “UNITED ARROWS”, and collaboration eyewear with “Disney”*
Glasses brand “Zoff” will announce new fall/winter eyewear. “EYE LOVE Including new products from the “TRAD” series, “BRIGADE”, a collection that combines a solid feel with black as the key color and a lightweight feel, and “Made in
JAPAN” series, the popular series Zoff SMART with cumulative sales of 8.5 million units is a premium line full of luxury “Zoff SMART PREMIUM” and “Zoff SMART SKINNY JEWELRY” will appear.
In addition, the 4th collaboration eyewear with “PEANUTS” focusing on Snoopy’s “disguise”, popular select shop “UNITED”
ARROWS” eyewear and sunglasses collection, “Disney Collection created by Zoff “PRINCESS” is a lineup that is attracting attention, including the appearance of four princesses: Rapunzel, Ariel, Belle, and Snow White.
Details of new products will be announced on the official website, official SNS, etc. as soon as they are decided.
* ■Category: EYE LOVE TRAD*
*PATTERNS STYLE*
Types: 3 types of glasses, 4 colors, 12 types
Release date | Scheduled for September 2024
The temples are designed with a fall/winter check pattern. The lightweight material makes it comfortable to wear for long periods of time. The metal frame combines design and elegance and is recommended for use in offices and schools.
*BASIC STYLE*
Types: 6 types of glasses, 24 types in total
Release date | Scheduled for November 2024
Basic shapes and colors that never go out of style. The collection features ivy engravings from the front side to the temples, giving it a simple yet detailed feel.
*TREND STYLE*
Release date | Scheduled for spring 2025 or later
A mix of TRAD style and the retro classic taste that was popular in the 80’s and 90’s. We have unique frames that match your GEEK casual style.
*PREPPY STYLE*
Release date | Scheduled for spring 2025 or later
The design has a retro feel and features college colors such as green, yellow, and navy. You can enjoy the playful coloring and design.
*AUTHENTIC STYLE*
Release date | Scheduled for spring 2025 or later
A series that includes Wellington and Boston glasses, which are the classic glasses. Vintage classic style is recommended for those who are particular about authenticity.
* ■Category: MORE STYLES*
* BRIGADE *
Types: 6 types of glasses, 3 colors, 18 types
Release date | Friday, August 23, 2024
This collection expresses how people with the same culture become “friends” and build an era. The key color inspired by “KURO” and the thick design give it an unadorned, rustic impression. Made of lightweight materials, this series is light and easy to use, making it a companion that you will always want to have with you.
*Made in JAPAN_(store limited)*
Types: 4 types of glasses, 12 types in 3 colors
Release date | Scheduled for September 2024
Made in Sabae City, Fukui Prefecture, a sacred place for eyeglasses, the eyewear collection focuses on manufacturing.
Introducing a new series from Japan. Classic shape with calm colors. The frame has a luxurious feel, with subtle engravings and titanium nose pads.
*AUTUMN VINTAGE*
Types: 6 types of glasses, 16 types
Release date | Starting from October 2024
Plastic fabric is used in the classic Wellington shape. The glossy texture and rich pattern make it the perfect piece for those who are particular about lifestyle and fashion.
*SILM STYLE*
Types: 3 types of glasses, 12 types in total
Release date | Scheduled for December 2024
The minimalist design without too much decoration is recommended for people of all ages and customer groups. The temples are made of elastic titanium, providing a comfortable fit.
*PREMIUM ACETATE*
Release date | Scheduled for March 2025
This series uses fabric from a long-established acetate fabric manufacturer founded in 1849. It features a complex texture and good coloring that cannot be reproduced anywhere else, allowing you to enjoy vivid and beautiful designs.
*SPORTY SUNGLASSES*
Types: 4 types of sunglasses, 8 types in total
Release date | Scheduled for spring 2025 or later
Sunglasses that can be worn as a “standard” item by those who like square frames. You can choose between colored lens types and polarized lens types depending on your application.
*STREET SG*
Types | 8 types of sunglasses
Release date | Scheduled for spring 2025 or later
Y2K style sunglasses have become an essential part of fashion trends. It features an oblong shape and frame design reminiscent of the 90’s street and music scenes.
From top, SPORTY SUNGLASSES, STREET SG
* ■Category: FUNCTION*
*FLIP UP*
Types: 20 types of glasses in 4 types and 5 colors
Release date | Scheduled for September 2024
A series with a comfortable structure that allows you to switch the focus without having to take it off. The lineup ranges from basic square shapes to trendy Boston and Wellington shapes. This is a book that combines functionality and design.
*FOLDING SUNGLASSES*
Types | 8 types of sunglasses
Release date | Scheduled for spring 2025 or later
Folding sunglasses that are convenient to carry around. A combination of a familiar earth-colored frame and an unexpected lens color. From above, FLIP UP, FOLDING SUNGLASSES
* ■SMART*
*Zoff SMART PREMIUM*
Types: 5 types of glasses, 4 colors, 20 types
Release date | Friday, August 23, 2024
Zoff
Introducing a new frame that gives SMART a higher level of luxury. The heavy frame is decorated with metal parts to create a
three-dimensional feel, creating a strong and sharp atmosphere. The frame has a beautiful texture with a wide variety of matte and glossy textures.
*Zoff SMART SKINNY JEWELRY*
Types: 6 types of glasses, 4 colors, 24 types
Release date | Scheduled for September 2024
“Zoff SMART” has a thinness and coloring that blends well with the skin and can be worn like skin jewelry.
SKINNY’s new series. Metal parts add just the right amount of brightness to your eyes. This is a piece that brings out its natural charm without being overly decorative.
From top, Zoff SMART PREMIUM, Zoff SMART SKINNY JEWELRY
* ■Category: ACTIVE*
*SPORTY HIGH CURVE SUNGLASSES*
Types: 2 types of sunglasses, 5 types in total
Release date | Scheduled for spring 2025 or later
Sports sunglasses with metallic body and energetic coloring. Equipped with polarized lenses, the front has a high-curve design with 8 curves for a comfortable fit, and the rubber material on the temple ends is adjustable for a stress-free fit that prevents it from slipping. * ■Category: COLLABORATION*
*Zoff｜PEANUTS*
Types: 10 types of glasses, 30 types, 1 type of glasses case, 2 types, 1 type of glasses wipe, 3 types, 1 type of glasses holder, 1 type of lens cleaner
Release date｜Friday, October 4, 2024
From top left: JOE PREPPY model, JOE COOL model, BEAGLE SCOUT model, ASTRONAUT model, Novel King model
This is the 4th collaboration with PEANUTS that started in 2020. The first new product in two years is a series that focuses on Snoopy’s special skill, “disguise.” This time, “JOE
COOL” “JOE PREPPY” “BEAGLE”
Pick up five disguises: SCOUT, ASTRONAUT, and Novel King. The frame is filled with Snoopy’s disguise and various motifs. Would you like to enjoy changing your style with a wide variety of eyewear?
*Disney Collection created by Zoff “PRINCESS”*
Types: 8 types of glasses, 16 types in 2 colors, 1 type of glasses case, 4 types in 4 colors
Release date | Friday, September 20, 2024
From left: Rapunzel model, Ariel model
Based on the product licensing agreement with Walt Disney Japan Co., Ltd., “Disney Collection created by Zoff
“PRINCESS” new model released. In addition to the popular Rapunzel and Ariel, Belle and Snow White also appear. The lineup includes two series: the “casual line”, which uses lightweight materials that are perfect for relaxing, and the “dress-up line”, which brightens up the eyes. All frames come with a common original case and a glasses cleaning cloth with original art drawn for this collection. The detailed motifs of each character make you feel good every time you put on the glasses.
*Zoff | UNITED ARROWS*
Types: 15 types of glasses, 45 types in 3 colors, 3 types of sunglasses, 9 types in 3 colors
Release date | Friday, September 6, 2024
For details, please see the press release distributed at 13:00 on Friday, August 22, 2024.
Select shop “UNITED” started in October 2021
In collaboration with “ARROWS,” a new product for fall/winter 2024 that proposes “high-quality fashion style with glasses” has been released. This lineup will elevate any occasion, whether it’s for work, holidays, special occasions, or everyday life. Just like clothes and shoes, find gems that fit your lifestyle and enjoy replacing and rotating them.
* ■Category: Miscellaneous goods*
* Glasses cleaning with ring *
Types | 8 types
Release date | Scheduled for September 2024 (partly in October) A scarf-like eyeglass cleaning cloth with a moist texture and a glossy texture. Not only can it be used to clean glasses, but it can also be used as an accessory by tying it to the included ring. There are 8 types available, including glen check and hose patterns that will match your TRAD frame.
*Boa pouch*
Type ｜3 types
Release date | Scheduled for October 2024
A cute glasses pouch with fluffy boa in nuanced colors. Contains cushioning material that is gentle on glasses. The size makes it easy to use as a pouch or pencil case.
*Case with strap*
Type ｜3 types
Release date | Scheduled for November 2024
A case with a sophisticated and compact form that can securely store your glasses. It comes with a detachable strap, so you can attach it to a bag, etc.
From above, glasses cleaning cloth with ring, boa pouch, case with strap For rentals and interviews, we are available by phone, email, delivery, etc.
*｜Contact us*
– General customers | Zoff Customer Support Tel. 0120-013-883 (Weekdays 11:00-18:00)
– About Zoff Official Online Store | Zoff Online Store Tel. 0120-013-505 (Weekdays 11:00-18:00)