[Takashimaya Co., Ltd.] [Takashimaya] Anrealage x Doraemon
We are now selling “slightly mysterious” clothes from the 22nd century! T-shirts with shadows, coats that change color, shirts with floating patterns, etc. POP UP at Takashimaya from September 4th (Wednesday)
At SHOP
*Takashimaya Co., Ltd.*
Press release: August 22, 2024
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[Takashimaya] Anrealage x Doraemon
We are now selling “slightly mysterious” clothes from the 22nd century! T-shirts with shadows, coats that change color, shirts with floating patterns, etc. POP UP at Takashimaya from September 4th (Wednesday)
At SHOP
*Manga artist who influenced ANREALAGE designer Kunihiko Morinaga We are now selling a collection whose design is based on Fujiko F. Fujio’s idea of “a little mystery”! *
* Would you like to try wearing “a little mysterious” Anrealage’s theme is “everyday clothes of the 22nd century, when Doraemon was born”? *
* ・Doraemon x Anrealage CS Case Study POP UP SHOP *
・* Wednesday, September 4, 2024 – Tuesday, September 10, 2024 * ・* Now on sale at Takashimaya (Shinjuku store, Osaka store)! * *Some products will also be sold at “CS Case Study” at Takashimaya stores (Nihonbashi, Yokohama, Tamagawa, Kyoto)
Manga artist who influenced ANREALAGE designer Kunihiko Morinaga, who creates designs that go back and forth between the everyday and the extraordinary.
Launch of a collection based on Fujiko F. Fujio’s idea of “a little wonder” *
. We will deliver a mysterious world view expressed by making full use of new technology.
A surprising collection that overturns preconceived notions based on a design based on “a little mystery” is now available at Takashimaya (Shinjuku store, Osaka store) POP UP SHOP. *
The theme is “Daily clothes of the 22nd century, where Doraemon was born” * We use retroreflective materials that take advantage of the property that reflected light returns straight to the light source, and photochromic materials that change color when exposed to ultraviolet light.*
We will deliver items * that allow you to wear something “a little mysterious”.
* [ANREALAGE Designer Kunihiko Morinaga/Comment]
We created this collection while imagining the everyday clothes of the 22nd century, when Doraemon was born. “SF” is not science fiction that deals with scientific fantasies, but “Sukoshi
I learned that it is “Fushigi” from the work of Fujiko F. Fujio. I think fashion is an extension of everyday life, so I think it’s important that it be a little mysterious, rather than unrealistic science fiction. Clothes, which are an extension of everyday life, are actually made with completely different ideas and using different materials and techniques. Using the keywords of time, gravity, and light, I put a little bit of the extraordinary into the clothes. Please enjoy the collection where you can wear something “a little mysterious”.
* [ANREALAGE] 2024 Fall/Winter Collection/Secret Tools Series * *All prices include tax
*Sales shops: Shinjuku store and Osaka store POP UP SHOP, some items are also sold at “CS Case Study” (men’s)
*Some products will be sold on the web (Takashimaya Select Square) after the POP UP SHOP ends (early October)
◆* Shadow appears when exposed to sunlight *
Doraemon’s secret tool “Shadow Bunchin”, which can hold the intangible and never-caught “shadow” in place, is now available as a T-shirt. *
Using photochromic technology, which changes color when exposed to ultraviolet light, the shadow becomes darker when exposed to sunlight, remains for about 5 minutes when indoors, and then disappears. * SHADOW WEARING T-SHIRTS (PHOTOCHROMIC) 19,800 yen
Material: 100% cotton Size: 38, 46, 48, child size (110, 130, 150) SHADOW WEARING T-SHIRTS (PHOTOCHROMIC) 19,800 yen / Shadow appears when exposed to sunlight
* ◆Turns blue when exposed to sunlight *
There are various theories as to why Doraemon is blue.*
Doraemon was originally yellow, and Mr. Morinaga came up with the item “Pale Fur Coat” because he liked the story of how he turned pale due to the shock of having his ear bitten by a mouse.*
. Using photochromic material that changes color when exposed to ultraviolet light,* it turns yellow when indoors and turns blue when outdoors. *
*The belt is a reference item.
TURN PALE FUR COAT (PHOTOCHROMIC) 308,000 yen *Sold only at Shinjuku and Osaka stores
Material: 63% polyurethane, 37% acrylic Size: 46, 48
TURN PALE FUR COAT (PHOTOCHROMIC) 308,000 yen *Sold only at Shinjuku and Osaka stores / Changes to blue when exposed to sunlight
TURN PALE FUR COAT (PHOTOCHROMIC) 308,000 yen *Sold only at Shinjuku and Osaka stores / Changes to blue when exposed to sunlight
◆* A shirt whose pattern appears when you shine a spotlight on it * When you shine a spotlight on a pure white shirt, Doraemon-colored polka dots and bells appear in red, blue, yellow, and white. * It uses retroreflective material and takes advantage of the property that the reflected light returns straight to the light source, so it looks most vivid when you place your eye close to the light source. Like Doraemon’s secret tool “Kisekae Camera”,*
When you shine your smartphone’s light on the shirt, you can enjoy a “slightly mysterious” feeling*.
image)
DRESS UP CAMERA SHIRTS (REFLECTOR) 35,200 yen *38 size available only at Osaka and Shinjuku stores
DRESS UP CAMERA T-SHIRTS (REFLECTOR) 19,800 yen *All sizes available at all stores
Material: 100% cotton Size: 38, 46, 48, 50
DRESS UP CAMERA SHIRTS (REFLECTOR) 35,200 yen
*Size 38 is only available at Osaka and Shinjuku stores/A shirt whose pattern appears when you shine a spotlight on it.
* [ANREALAGE] * 2024 Autumn/Winter Collection Piece *
Clothing that can be worn on a sphere, which has appeared in previous collections. * “BALL” which becomes a sphere when the button is closed all the way down.
SHIRT (ball shirt) is now available in Doraemon colors.
DORAEMON BALL SHIRT ￥42,900
Material: 100% polyester Size: 46, 48, 50 *Size 50 is only available at Osaka store, Shinjuku store, and Yokohama store
DORAEMON BALL SHIRT ￥42,900
DORAEMON BALL SHIRT ￥42,900
* [ANREALAGE]* * 2024 Autumn/Winter Collection *
[Takashimaya limited sale] DORAEMON BALL LOGO BLOUSON (REVERSIBLE) 81,400 yen Material: Outer material/100% nylon, Lining/100% cotton Size: 38, 46, 48, 50 *Reversible specifications
[Takashimaya limited sale] DORAEMON BALL LOGO BLOUSON (REVERSIBLE) 81,400 yen
[Takashimaya limited sale] ALL CHARACTER T-SHIRT 12,100 yen
Material: 100% cotton Size: 38, 46, 48, child size (110, 130, 150)
[Takashimaya limited sale] ALL CHARACTER T-SHIRT 12,100 yen
[Takashimaya limited sale] ALL CHARACTER T-SHIRT 12,100 yen
ANREALAGE Designer Kunihiko Morinaga
* [ANREALAGE designer Kunihiko Morinaga]*
Born in 1980 in Kunitachi City, Tokyo. Graduated from Waseda University School of Social Sciences.
ANREALAGE is a brand that sees fashion as a device that changes everyday life. It is characterized by brightly colored and detailed patchworks created based on the belief that “God resides in the details,” clothes with original shapes that are not limited to the human body, and clothes that fuse fashion and technology. In 2003, they started their activities as “ANREALAGE”. Debuted at Tokyo Collection in 2005 at Tokyo Tower. After working at the Tokyo Collection for 10 years, he entered the Paris Collection in 2014. 2019 French “LVMH”
PRIZE”, and won the 37th Mainichi Fashion Award in the same year. In 2020, we announced our collaboration with Italy’s FENDI at the Milan Collection. In charge of the official uniforms for the Japan Pavilion at Expo 2021 Dubai, and designed Beyoncé’s 2023 world tour costumes. ( * www.anrealage.com*