17LIVE Co., Ltd.
17LIVE and Zigzag begin business collaboration to expand and strengthen cross-border services
~Accelerating business growth through collaboration in cross-border social commerce business~
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17LIVE Co., Ltd. (Shibuya-ku, Tokyo, CEO: Zhang Honghui, URL: https://jp.17.live/), which operates Japan’s largest live streaming app “17LIVE (Ichinana)”, has announced that We will begin business collaboration with Zigzag Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Kazuyoshi Nakazato, hereinafter referred to as Zigzag), which provides inbound and cross-border e-commerce support, to accelerate growth in the cross-border social commerce business.
[Image 1: https://prtimes.jp/i/30133/601/resize/d30133-601-d2b07f50768cc1044780-0.png&s3=30133-601-3379b13281d99ffdf3c6b964b97514dc-1200×630.png ]
This collaboration is between Zigzag, whose main business is “17LIVE,” a leading platform in the live streaming industry in Japan and Taiwan, and “WorldShopping BIZ,” an EX compatible service that supports overseas sales of domestic e-commerce sites. The aim is to collaborate and strengthen services related to the field of “cross-border e-commerce” that introduces Japanese products to overseas viewers. In addition to the businesses and services of both companies, by leveraging the cross-border e-commerce, social commerce, and live commerce know-how that both companies have cultivated over the years in each other’s businesses, we will improve the value of services provided to clients and expand the content of our services. We will aim to Recently, we have launched the “HandsUP Crossborder” service as a “cross-border social commerce platform” that supports clients who want to expand their sales channels overseas through matching with 1,300 KOLs that we have contracted with. It started on Monday, August 19th. By expanding this service to Zigzag’s business, we will expand the scope of the service, and in the future, we are also looking at product collaboration. To commemorate this business collaboration, both companies will hold a seminar on cross-border EC on Wednesday, August 28, 2024. This seminar will introduce key points of
cross-border services that are growing as inbound demand increases, using examples from Japan and overseas. We encourage everyone who is implementing or considering overseas sales of domestic products, as well as business operators and related parties looking for new sales channels, to take advantage of this opportunity. ■Seminar overview
[Image 2: https://prtimes.jp/i/30133/601/resize/d30133-601-8290b5093ccfeddb223e-1.jpg&s3=30133-601-faadc0d5f4322e362136feb550ed6ab5-1920×1080.jpg] Event name: A move to dramatically increase cross-border EC sales! How to utilize KOL in Southeast Asia
Sponsor: 17LIVE Co., Ltd., Zigzag Co., Ltd. Date and time: Wednesday, August 28, 2024 13:00-14:00 Participation fee: Free How to apply: Application page (https://handsup.17.live/seminar/zigzag Please apply from /). Holding method: Online (Zoom)
■ Comment by Ken Suzuki, Director, Web Inbound Evangelist, Zigzag Co., Ltd. Taiwan is one of the top 5 shipping countries on “WorldShopping BIZ,” which supports overseas shipping to 228 countries and regions with a single tag line. Many of our shops would like to sell more products to Taiwanese people. According to a survey of Taiwanese consumers in the “Cross-border EC/Web Inbound White Paper 2024” published by our company, 60.5% of people in their 20s used SNS as a “tool to research products to purchase.” This alone shows that social commerce has a high potential for growth. We are excited to start collaborating with 17LIVE, a leading company in social commerce, to further accelerate the globalization of Shops in Japan. ■ Comment from Hiromi Murai, Head of Live Commerce Business at 17LIVE Co., Ltd. We are very honored to have entered into a business partnership with Zigzag, a pioneer in domestic cross-border e-commerce support services. For our company, which has been developing the live commerce solution “HandsUP,” by forming a partnership with Zigzag, which has a rich track record and know-how in cross-border e-commerce, the growth of “HandsUP Crossborder” will be accelerated, and our clients will We are confident that this will lead to an expansion of the services we can provide, leading to dramatic innovation in business. While the domestic e-commerce market is showing signs of stagnation, we will create new value that is not bound by traditional sales and marketing methods while working to solve the problems faced by domestic businesses. Please look forward to future initiatives from both companies.
■About Zigzag Co., Ltd. Zigzag Co., Ltd.’s main business is
“WorldShopping Biz,” which continues to support the overseas sales of domestic e-commerce sites, and is working on web inbound and cross-border e-commerce support. This service is a cross-border e-commerce service that supports all domestic e-commerce businesses who want to start selling overseas by providing comprehensive support, including multilingual support, overseas payments, and overseas delivery. This year marks the 7th year since the service began, and we have shipped to 169 countries and regions, and are growing along with the rise in inbound demand.
■About 17LIVE Co., Ltd. An entertainment company that operates 17LIVE (Ichinana), one of Japan’s largest live distribution platforms, with over 50 million registered users worldwide (as of February 2023). 17LIVE, whose mission is to “enrich connections between people,” allows anyone to express themselves as a live streamer anytime, anywhere, and listeners (live streaming viewers). We are developing an interactive live streaming platform that allows you to directly support the live streamers. Additionally, since 2019, we have been rolling out the live commerce solution “HandsUP,” which has been implemented by over 400 companies and brands. “17LIVE” Official HP: https://jp.17.live/
This article has been partially generated with the assistance of AI.