[World Co., Ltd.] [AUBRIOT] New brand AUBRIOT for luxury adults launches in 2024 Autumn & Winter
Collection Vol.1 will be released on the official website from August 23rd (Friday)
*World Co., Ltd.*
Press release: August 23, 2024
**
[AUBRIOT] New brand AUBRIOT for luxury adults is 2024 Autumn & Winter Collection Vol.1 will be released on the official website from August 23rd (Friday) * From Fields International Co., Ltd. of the World Group, 2024 The new brand “AUBRIOT”, which debuted from S/S, is now in its Autumn & Winter Collection, which is in its second season.
Vol.1 will be available on the official website from Friday, August 23rd (* * https://store.world.co.jp/s/brand/aubriot/*
It will be published at
*【Season Key Word】*
‘SWANS’
Among the socialites Truman Capote called “Swans”
The elegant and simple chic style of especially beautiful and intelligent women.
‘TOUGH’
Matches elegance, intelligence, and dignified appearance.
Rough details derived from military/workwear
‘INVISIBLE BEAUTY’
invisible beauty
Careful tailoring and attention to materials
The comfort you feel when you wear it
‘HANDSOME WOMAN’
Cool traditional details
For handsome women living in modern times
chic tailored style
* [“AUBRIOT” Brand Outline]*
*[Brand Name]*
AUBRIOT
～Aubriot～
Rue Aubriot is a beautiful 18th-century street lined with white stone buildings in the 4th arrondissement of Paris.
This is where Helmut Newton lived in his apartment and was the setting for many of his works.
* [Brand Concept]*
A dignified appearance, an unbalanced charm, enjoying ambiguity, being chic For women with multifaceted charm who live gracefully in the present. Elegant and Ugly Chic Collection
Combine your favorite pieces freely and enjoy them for a long time. Something that will still be good 10 years from now
*[Target]*
A woman who has established herself and is more conscious of “really good things that can be worn for a long time” than flashy fashion and trend updates.
*[Price Range]*
COAT 120,000 ~/ JACKET 60,000 ~/ ONE-PIECE 40,000 ~/ BOTTOMS 35,000 ~ KNIT 35,000 ~/ BLOUSE 35,000 ~/ CUT&SEWN 15,000 ~
*[Location]*
Department stores/fashion buildings/EC plans
*【Brand Information】*
■ Official Site https://store.world.co.jp/s/brand/aubriot/
■ Official Instagram ＠aubriot_official
[*Online Store*]
■ OFFICIAL ONLINE SHOP
https://store.world.co.jp/s/brand/aubriot/search?link_id=S51_H_all ■ ELLE SHOP https://elleshop.jp/web/brand/aubriot/
-Company Profile-
・Name: Fields International Co., Ltd. (100% subsidiary of World Co., Ltd.) ・Representative: Noriyuki Maruyama
・Location: 6-8-1 Minatojima Nakamachi, Chuo-ku, Kobe 650-8585 3-5-10 Kita-Aoyama, Minato-ku, Tokyo 107-8526
World corporate website: https://corp.world.co.jp/