J-FLEC
Airi Suzuki is appointed as the “J-FLEC” CM character! TV commercials will begin airing today, August 26th (Monday). Money knowledge diagnostic content will also be available on the J-FLEC website from today.
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The Japan Financial and Economic Education Promotion Agency (J-FLEC) has chosen singer and model Airi Suzuki as the character for the J-FLEC commercial. The TV commercial “J-FLEC Airi Suzuki “Money Knowledge” Challenge Edition 15 Seconds” will be aired from today, August 26th (Monday).
[Image 1: https://prtimes.jp/i/148419/1/resize/d148419-1-84819ea815599f6f48de-0.jpg&s3=148419-1-64df2a272aaa4330a6dd813b008e03f5-1920×1080.jpg]
[Image 2: https://prtimes.jp/i/148419/1/resize/d148419-1-2e89fbeb0de01131d1d1-1.jpg&s3=148419-1-94a432bcf27e2ffbc8ccb0ed091ca8df-1920×1080.jpg] The “Money Knowledge Diagnosis” that Airi Suzuki challenges in the TV commercial will be released on the J-FLEC website from today (URL: https://www.j-flec.go.jp/feature/ shindan/). This free content is in the form of a quiz that allows you to diagnose your financial knowledge with just 5 questions.Those who answer this diagnostic quiz will be able to watch a special video by Airi Suzuki.
The Japan Financial and Economic Education Promotion Corporation (J-FLEC) will deliver financial and economic education opportunities that meet the needs of each citizen to a wide range of age groups through TV commercials and free diagnostic content.
New TV-CM “J-FLEC Airi Suzuki “Money Knowledge” Challenge Edition 15 seconds” https://youtu.be/F5dcp3xzGj0
J-FLEC top page
https://www.j-flec.go.jp/
J-FLEC diagnostic content page
https://www.j-flec.go.jp/feature/shindan/
■CM story
Airi Suzuki is in her room holding a smartphone and looking at J-FLEC’s “Money Knowledge Diagnosis” site. Mr. Suzuki said with enthusiasm, started the diagnosis, and answered the quiz, reacting to each question. At the end, Mr. Suzuki receives his diagnosis results and says, “You too can take on the challenge!”
■Photography episode
Suzuki, who had originally wanted to learn about money, was also very interested in the answers to the money-related quizzes. In the scene where he answered the quiz, he performed a variety of facial expressions, including one that was seriously worried and one that seemed to be thinking about the answer. During the lunch break, Suzuki gets excited about her favorite bento box of tamagoyaki! The afternoon photo session was also filled with smiles thanks to the power of the bento box.
■CM broadcast details
・TV: From the afternoon of Monday, August 26, 2024 (area limited*) *Scheduled to air in Hokkaido, Miyagi prefecture, Niigata prefecture, Okayama prefecture, Kagawa prefecture, and Fukuoka prefecture ・Transportation: From Monday, September 2, 2024 (JR Yamanote Line in-car vision, JR station signage, etc.)
・WEB: From the afternoon of Monday, August 26, 2024 (YouTube, TVer, etc.)