Mr. CHEESECAKE Co., Ltd.
Introducing “Mr. CHEESECAKE Maple Pumpkin,” a limited edition flavor that combines pumpkin, the representative taste of autumn, with maple syrup! We also sell assorted sets where you can enjoy comparing pumpkin flavors.
Pre-sale at Azabudai Hills store and pop-up stores in Hyogo and Nagano ……
Mr. CHEESECAKE Co., Ltd. (Headquarters: Minato-ku, Tokyo;
Representative Director: Koji Tamura) has released an autumn-only flavor called “Mr. CHEESECAKE Maple Pumpkin,” which combines seasonal pumpkin with maple syrup and fenugreek. An assortment set of three types of cube-shaped cakes will be on sale from early September 2024, with this flavor as the main flavor and the pumpkin flavor that has appeared in the past.
[Image 1: https://prtimes.jp/i/47371/153/resize/d47371-153-83518ca85405f7f808d2-0.jpg&s3=47371-153-9f88f6edf9733ed220c93e1e20cb81f8-2752×1548.jpg] “Mr. CHEESECAKE Maple Pumpkin” is an autumn-only flavor that combines pumpkin, a typical autumn taste, with maple syrup. Pumpkin, which has a strong enough flavor that it can be the star on its own, is combined with maple syrup, which has a unique taste and aroma, to create a simple dish. By combining this with fenugreek, a spice that has a similar aroma to maple syrup, you can enjoy a hearty autumn flavor that is rich but not too sweet.
In addition, “Mr. CHEESECAKE assorted 3-Cube Pumpkin” is now available as an assortment set where you can enjoy this flavor as the main flavor and two past pumpkin flavors together. This fall’s new “Maple Pumpkin” includes “Chai Tea Pumpkin,” a spicy flavor that combines pumpkin with cinnamon and cardamom, which appeared in 2019, and a rich flavor that combines pumpkin with the umami of hazelnuts, which appeared in 2022. The three flavors, including the flavor “Pumpkin Hazelnut”, will be packed in an original box and sold at the official online store for a limited time from Sunday, September 8, 2024 to Saturday, September 28, 2024.
In addition, “Mr. CHEESECAKE assorted 3-Cube Pumpkin” will be sold at the limited-time store “Mr. CHEESECAKE LIMITED STORE Azabudai Hills store” and the pop-up store “Mr. It will be sold at Mr. CHEESECAKE YOUR CITY. Sales are scheduled to begin at Himeji Sanyo Department Store in Hyogo Prefecture from Wednesday, September 4, 2024, and at Nagano Tokyu Department Store in Nagano Prefecture from Thursday, September 5, 2024.
Why not give Mr. CHEESECAKE not only as a reward to yourself, but also as an autumn gift to someone you always use or someone who loves pumpkins?
From Chef Tamura
Pumpkin is the representative autumn flavor that you want to eat this season. Pumpkin is characterized by its sweetness and aroma, so in the past we have developed flavors that combine it with things like burnt butter and caramel, but this year we thought of a simple combination with maple syrup.
Maple syrup, made from boiled maple sap, has a unique taste and aroma, and goes perfectly with pumpkin. However, if you increase the amount used to bring out the flavor of maple syrup, the sweetness will become too strong, resulting in a heavy taste. Therefore, we combined fenugreek, a spice with a scent similar to maple syrup, to adjust the overall balance. By doing so, a light and pleasant aroma lingers within the strong sweetness, allowing you to experience the original taste and aroma of pumpkin in a more three-dimensional way.
[Image 2: https://prtimes.jp/i/47371/153/resize/d47371-153-d7b48eabc4cc3564877f-1.jpg&s3=47371-153-3d727cc3e876111e3f36f1340633b3e0-2322×1548.jpg] *The image is an image of the flavor.
Also, this time, an assorted set featuring the new flavor “Maple Pumpkin” and two previously sold pumpkin flavors will also be released. The assortment sets that Mr. CHEESECAKE has sold so far have combined flavors of different ingredients, mainly from the standard collection, so that people can enjoy the different tastes, but this time, pumpkin lovers will be able to enjoy the ingredients. This is a set of only flavors using pumpkin.
The pumpkin flavors that will be reintroduced include “Chai Tea Pumpkin,” which has a mature, spicy flavor that combines the spices cinnamon, cardamom, and cloves that go well with pumpkin, and the tea leaf uba, and a rich flavor that combines pumpkin with the umami of hazelnuts. Flavor “Pumpkin Hazelnut”. We chose two types that, while using the same ingredient, pumpkin, allow you to enjoy different flavors depending on the combination.
The recommended eating order is “Maple Pumpkin” → “Pumpkin Hazelnut” → “Chai Tea Pumpkin”. We hope you will enjoy comparing the simple flavor of pumpkin, maple, and spices, as well as the flavors and aromas that change depending on the combination of ingredients.
Official online store sales overview
Sales period: September 8, 2024 (Sunday) 10:00 to September 28, 2024 (Saturday) 23:59
URL: https://mr-cheesecake.com/
*Sales will end as soon as stock runs out
Mr. CHEESECAKE LIMITED STORE Azabudai Hills Store Overview
Sales start date: Thursday, September 5, 2024
Venue: Garden Plaza C 1st basement floor
Sale product: Mr. CHEESECAKE assorted 3-Cube Pumpkin
*Sales will end as soon as stock runs out
Pop-up store store overview ■Himeji Sanyo Department Store
Event period: September 4, 2024 (Wednesday) to September 10, 2024 (Tuesday) Venue: Main building basement event venue
■Nagano Tokyu Department Store
Event period: September 5th (Thursday) to September 11th (Wednesday), 2024 Venue: Event stage next to the Shinshu specialty product section on the 1st basement floor of the main building
*Sales will end as soon as each day’s stock runs out.
*To avoid crowds, numbered tickets may be distributed or customers may be asked to wait at the store. Thank you for your understanding *Products for sale are subject to change without notice. Thank you for your understanding
*Please check the special website (https://yourcity.mr-cheesecake.com) for products sold at each pop-up store.
Product overview
◆Mr. CHEESECAKE assorted 3-Cube Pumpkin
An assorted set where you can enjoy comparing three types of cube-shaped cakes made with autumn-flavored pumpkins. “Maple Pumpkin” is a simple and rich flavor that combines pumpkin with maple syrup and fenugreek, “Chai Tea Pumpkin” is a spicy flavor that combines pumpkin with cinnamon, cardamom, and cloves, and a rich flavor that combines pumpkin with the flavor of hazelnuts. The flavor “Pumpkin Hazelnut” will be delivered in an original box.
Price: ¥4,536 (tax included)
[Image 3: https://prtimes.jp/i/47371/153/resize/d47371-153-35f16669896caa7d50c0-2.png&s3=47371-153-8ef9c54a677aaca5651d4e00c17fe032-1000×231.png ]
◆Mr. CHEESECAKE Maple Pumpkin *Official online store only
A flavor that combines pumpkin, a typical autumn flavor, with maple syrup, which has a unique taste and aroma. We combined a spice called fenugreek, which has a scent similar to maple syrup, to create a rich yet warm flavor that is not too sweet. The recommended way to eat it is to thaw it completely. Enjoy the sweetness of pumpkin and the aroma of maple syrup. The recommended pairing drink is Uf-fu’s milk tea made with Assam Mangalam Tea Farm CTC BOP
(https://www.uffu.jp/shopdetail/000000000559/). The rich aroma typical of Assam and the well-balanced taste of soft sweetness bring out the deliciousness of maple pumpkin.
Price: ¥5,400 (tax included)
*Drink not included
[Image 4: https://prtimes.jp/i/47371/153/resize/d47371-153-9f6d440529a3a91313dd-3.png&s3=47371-153-e6cf843f4eb28fe131d6c819cd33f96b-1000×231.png ]
■ What is Mr. CHEESECAKE?
Chef Tamura, who has a background in French restaurants, uses his sensibilities and reliable techniques to create textures, aromas, and tastes like never before. Sweets such as cheesecake with a sweet and refreshing aroma created by vanilla, lemon, and tonka beans, and tiramisu with a fragrant aroma and a light melt-in-the-mouth texture similar to a mousse, have a rich yet melt-in-your-mouth texture similar to restaurant desserts. We are delivering.
URL: https://mr-cheesecake.com/
Official MAIL MAGAZINE: https://mr-cheesecake.com/pages/mail-magazine
[Image 5: https://prtimes.jp/i/47371/153/resize/d47371-153-9a830d11fbd2981cf855-4.jpg&s3=47371-153-f1f129e783cfd4c88b32a166a2f96543-1200×630.jpg] ■ Chef Koji Tamura Profile
Born in Miura City, Kanagawa Prefecture. After graduating from Shinjuku Culinary School, he started his career at Nogizaka Restaurant FEU. Participated in the launch of Edition Koji Shimomura, a two-star Michelin restaurant in Roppongi. After working at L’AS in Omotesando for about three years, he moved to France. He trained at Mirazur, a three-star Michelin restaurant in Menton in southern France, which won first place in the World’s 50 Best Restaurants 2019, and Restaurant ES, a one-star restaurant in Paris, before returning to Japan in 2016. In 2017, at the age of 31, he became the chef at TIRPSE, the restaurant that became the first restaurant in the world to receive a Michelin star. He was selected for the “Discovery series Asia category” in the World’s 50 Best Restaurants and won the “Go Emiyo Japon 2018 Promising Young Chef Award.” Currently, in addition to Mr. CHEESECAKE, he is active as an entrepreneur involved in multiple businesses.
[Image 6: https://prtimes.jp/i/47371/153/resize/d47371-153-5a9825a601dfacbab503-4.jpg&s3=47371-153-d66ddde5da988e3fa2e535babad595b8-1800×1200.jpg]
More details about this release:
https://prtimes.jp/main/html/rd/p/000000153.000047371.html