“Community Shift” written by Yusuke Kuroda, director of Community Lab, ranked #1 bestseller in the Amazon community category!
*Commune Co., Ltd.*
Press release: August 26, 2024
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“Community Shift” written by Yusuke Kuroda, director of Community Lab, ranked #1 bestseller in the Amazon community category!
*Community theory for understanding the overall picture of society* Commune Co., Ltd., which provides the community success platform “Commune” and the customer success management tool “SuccessHub,” has published “Community Shift” by Yusuke Kuroda, director of Commune Community Lab, in the Amazon “Community” category. We are pleased to inform you that we have achieved the number 1 bestseller spot.
*About “Community Shift”*
This book is written by Yusuke Kuroda, director of Community Lab at Commune Co., Ltd.
Until now, Kuroda has presided over Japan’s largest freelance community “FreelanceNow” and “Discussion Meshi”, a community that connects people through questions, and currently continues to conduct community research at the commune. , we will explain the role that communities play in all fields with a wealth of examples.
This book is recommended for those who want to get involved in or start a community, and for fan marketers who want to deepen their knowledge about communities.
* Book summary *
Title: Community Shift
Release date: 2024/7/20
Price (tax included): Kindle version 562 yen (ko 5 mu 6 ni 2 tea) / paperback 2,184 yen
Author: Yusuke Kuroda
Amazon URL: https://www.amazon.co.jp/dp/B0D8GZPJJB
* Author profile *
*Commune Community Lab Director Yusuke Kuroda*
Born on May 28, 1985. After graduating from the Department of Behavioral Culture, Department of Behavioral Culture, University of Tokyo in 2008, he joined Do House Co., Ltd., a marketing company. In 2010, he changed jobs to Cyber Marketing Co., Ltd., established a subsidiary in 2012, and became CEO. After retiring from his position as CEO, he joined Slogan Co., Ltd. in 2013. After that, I worked as a freelance discussion partner, supporting the launch of everything from startups to new businesses for large companies, mainly through 1-on-1 discussions. At the same time, in February 2017, he founded Japan’s largest freelance community, “FreelanceNow,” and in November of the same year, he founded “Discussion Meshi,” a community that connects people through questions. Since March 2024, he has been the director of Commune Community Lab at Commune Co., Ltd. His books include “Live Pivot,” a new career theory.
* About Commune Community Lab *
The Commune also publishes a magazine that researches the current location of the community and depicts its future vision.
Kuroda, Director of the Community Lab, will give you a breakdown of the lab’s research results, so please take a look.
https://note.com/communeinc/m/m0756d214d767
*A seminar on books will be held on September 5th (Thursday)* * Popular community book! *
* Cultivate passionate fans with stories from two authors! The power of community to accelerate business *
In today’s digitalized business environment, it is difficult to differentiate products and services, and price competition is intensifying. Under these circumstances, cultivating passionate fans who are loyal to a brand has become an important element that supports a company’s sustainable growth. Particularly in an age of information overload, the power of a fan-centered community is essential to building deep engagement with consumers.
In this webinar, we will talk about “You don’t have to be a buzz anymore.” Tomoki Okazaki, co-author of “Textbook of SNS Community for a New Era” and CSO of Shinsekai Technologies, and “Community Shift: Yusuke Kuroda, author of “The Era When Everything Becomes a Community” and Director of Community Lab at Commune, will take the stage to explain the essence of community and how building it leads to business growth in a panel discussion format.
* Date: September 5, 2024 (Thursday) 13:00-14:00*
*Venue: Zoom webinar, please watch from your home*
*Please apply from this URL*
* https://commune.co.jp/seminar/20240822_6158/