Establishment of industry organization “Japan Matching App
Association” for the healthy development of the matching app industry *Twentitu Co., Ltd.*
Press release: August 28, 2024
**
Establishment of industry organization “Japan Matching App
Association” for the healthy development of the matching app industry *Started recruiting members such as matching app operators, aiming to develop rules and guidelines that support the healthy development of the entire industry*
Japan Online Dating Association (JODA)
*Twentytwo Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director and CEO: Yuji Suzuki, URL: https://www.twentytwo.co.jp/
) announced on Wednesday, August 28, 2024, the Japan Matching App Association (Japan Matching App Association
We are pleased to announce that we have established the Online Dating Association (JODA). *
*
We aim to solve the problem of users not being able to use matching apps with peace of mind because the rules and guidelines that support the healthy development of the industry as a whole are not
sufficiently developed. *
* Homepage: * * https://www.joda.jp/*
“Japan Matching App Association” homepage
* Background of establishment *
The problems facing modern Japanese society, such as the declining birthrate and the lack of marriage, are important issues that affect the country’s sustainable growth.
Declining marriage and birth rates among young people are raising serious concerns about the future of the economy and social security system, and a multifaceted approach is required to address these concerns.
In particular, matching apps that allow people to search for partners over the Internet are attracting attention as a new place to meet people because of their ability to provide a variety of encounter opportunities and their high level of convenience.
however,*
It is difficult to say that rules and guidelines to ensure the safety and security of matching app users, and a framework that supports the healthy development of the industry as a whole, are sufficiently developed*
is.
If matching apps become more popular without a well-organized framework, society will lose trust in matching apps as a whole, which could lead to further declines in marriage rates and birth rates among young people. The Japan Matching App Association was established as an industry organization.
*Aim of the association*
The purpose of the Japan Matching App Association is to promote the healthy development of the matching app industry and create an environment where users can use the service with peace of mind.
*Activity details*
In order to contribute to the above purpose, the “Japan Matching App Association” will carry out the following activities.
1. * Establishment of rules and guidelines for matching apps * 2. * Planning and implementation of events such as training, seminars, study sessions, conferences, etc. related to matching apps * 3. *Research and content development related to matching apps, implementation of testing and certification*
4. * Building a cooperative system among members, collaborating with related organizations, etc.*
5. * Policy recommendations to the administration, legislators, etc. * First, we aim to ensure that all matching apps strictly adhere to rules such as identity verification using public certificates, strengthen responses to unauthorized users, and build mechanisms to prevent user information fraud. We will develop guidelines.
In addition, we believe that for the healthy development of the matching app industry, it is necessary not only for the matching app operators (service operators) to respond, but also to improve information literacy and love literacy on the part of the users.
In order for matching apps to be widely recognized as an important part of social infrastructure in modern society, we ask users to participate in events such as training and seminars to deepen their understanding of matching apps.
Activity details: https://www.joda.jp/projects
* Future outlook *
In addition to training and seminars for members, we plan to hold study sessions for the media regarding matching apps within 2024. Additionally, in 2025, we will continue to collaborate with related organizations and conduct research and develop content related to matching apps.
*About joining*
From Wednesday, August 28, 2024, we have begun recruiting members for the Japan Matching App Association, targeting matching app businesses and matching app information media.
The “Japan Matching App Association” is not a for-profit organization, so there are no membership fees or membership fees.
About admission: https://www.joda.jp/admission
* About the Japan Matching App Association *
Japan Matching App Association
Organization name: Japan Matching App Association
Form: Voluntary organization
Establishment date: August 28, 2024
Address: 4th floor, Keio Hatagaya Building, 1-2-2 Hatagaya,
Shibuya-ku, Tokyo 151-0072 (within TwentyTu Co., Ltd.)
Association Chairman: Yuji Suzuki (Twentitu Co., Ltd. Representative Director and CEO)
Homepage: https://www.joda.jp/
Contact: info@joda.jp
“Japan Matching App Association” homepage
*About Twentytu Co., Ltd.*
Twentitu Co., Ltd.
TWENTYTWO, Inc. is an IT company whose vision is “market creation.” What we want to achieve with “Compaikitai” is to “make encounters more natural and enjoyable.”
As matching apps become more prevalent in the world, an increasing number of users are feeling tired, which is why we develop and operate matching apps that focus on creating a place to meet people that is fun.
*
* What is the group date matching app “Compaikitai”? *
Group date matching app “Compaikitai”
“Compaikitai” is a service that mainly matches party secretaries. It is provided in a web browser so that it can be used on any device such as a smartphone or PC. It has a unique “company name search function” and an “evaluation/word-of-mouth function” that allows users to rate each other, and can be used for as low as 1,650 yen including tax.
Users who pass the screening can send “Compai Kitai” if they want to have a group date with multiple people, or “Date Ikitai” if they want to have a one-on-one date.
Messages can only be exchanged if “Compaikitai” or “Dateikitai” are sent to each other.
Service page: https://gotocompa.com/about/
“Compaikitai” service page