[Mercury Corporation] -August 20th event presentation report-Speaking about successful cases of hiring talent at the 97th Management Strategy Seminar Management Research Group National Convention 2024 *Mercury Co., Ltd.*
Press release: August 28, 2024
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-August 20th event presentation report-Speaking about successful cases of hiring talent at the 97th Management Strategy Seminar Management Research Group National Convention 2024
*Tsuyoshi Akima, President and CEO, took the stage. Discussing corporate branding under the theme of “overturning the common sense of using talent in advertising”*
Mercury Co., Ltd. (Head office: 23rd floor, Shinjuku Nomura Building, 1-26-2 Nishi-Shinjuku, Shinjuku-ku, Tokyo; President: Akima) Tsuyoshi), the 97th Management Strategy Seminar Management Research Group was held on August 20, 2024.
At the “National Convention 2024” (sponsored by Funai Research Institute Co., Ltd.), President Tsuyoshi Akima spoke at a subcommittee lecture. We will report on the day of the seminar.
*Lecture content*
The seminar was held in the form of a conversation between Mr. Hidetsugu Inoue, President and Representative Director of Blangista Ale Co., Ltd., which provides the flat-rate usage service “Accel Japan” for talent materials, and Tsuyoshi Akima, President and Director of the Company.
“Overturning the common sense of hiring talent in advertising ~ Success stories and points to keep in mind~” *
The theme was held. In this session, we introduced actual examples that contributed to improving corporate branding.
* Introducing success stories by hiring talent *
Specifically, we explained how to improve corporate branding through advertisements and recruitment sites that utilize talent, and how to improve recruitment CVR (conversion rate), including examples of success. This lecture provided participants with a new perspective on advertising strategy and served as an opportunity to reaffirm the importance of hiring talent.
*Future initiatives of Mercury Corporation*
Mercury Corporation will continue to develop various initiatives to deepen partnerships between companies and strengthen corporate branding in order to contribute to the sustainable growth of small and medium-sized enterprises.
*Past reference press releases*
Participated in “ACCEL JAPAN” where Hiromi serves as an ambassador
* [Event Overview] *
Name: 97th Management Strategy Seminar Management Research Group National Conference 2024
Date and time: Tuesday, August 20, 2024
Venue: Grand Prince Hotel New Takanawa (3-13-1 Takanawa, Minato-ku, Tokyo) Sponsor: Funai Research Institute Co., Ltd.
*About seminar appearances by our executives*
Requests to speak at the seminar are accepted below.
Mercury Co., Ltd. HR Headquarters Corporate Communication Department Email: press@mercury-group.co.jp
Phone number: 03-6388-0023
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■Company information
Mercury Co., Ltd.
Head Office: 23rd floor, Shinjuku Nomura Building, 1-26-2
Nishi-Shinjuku, Shinjuku-ku, Tokyo
Phone number: 03-6388-0023
URL: https://mercury-group.co.jp/
Established: November 2006
Capital: 50 million yen (capital reserve 30 million yen)
Number of employees: 5,437 (Full-time employee rate of 90% or more / as of April 1, 2024)
Business content: Sales promotion utilizing human resources, operational outsourcing, consulting, technology solutions, etc. Representative: President Tsuyoshi Akima
* ■Mercury Corporation information list*
・New graduate recruitment https://recruit.mercury-group.co.jp/ ・Career recruitment https://career.mercury-group.co.jp/
・List of press releases https://mercury-group.co.jp/news
・YouTube Mercury Channel https://www.youtube.com/@mercury_channel ・Recruitment official Instagram https://www.instagram.com/mercury_recruitment ・X (old Twitter) https://twitter.com/mercury_HR?s=06
・TikTok https://www.tiktok.com/@mercury_channel
* ■Contact information regarding this press release*
Mercury Co., Ltd. HR Headquarters Corporate Communication Department Email: press@mercury-group.co.jp
Phone number: 03-6388-0023