[Xiaomi Technology Japan Co., Ltd.] Take the sound quality to the next level with “Xiaomi
“Xiaomi Bluetooth Speaker Mini”, a compact, portable and comfortable audio experience.
*Xiaomi Technology Japan Co., Ltd.*
Press release: August 28, 2024
**
Take sound quality to the next level with “Xiaomi Bluetooth Speaker”, compact, portable, and comfortable audio experience “Xiaomi
Announcing “Bluetooth Speaker Mini”
*Sales start sequentially from August 28th (Wednesday)*
Xiaomi Technology Japan Co., Ltd. (hereinafter referred to as “Xiaomi Japan”, Headquarters: Minato-ku, Tokyo, President and CEO: Onuma) “Xiaomi Bluetooth Speaker” and “Xiaomi
Two models of “Bluetooth Speaker Mini” will be released sequentially from August 28th (Wednesday). The estimated market price is Xiaomi The Bluetooth speaker costs 8,980 yen (tax included), and the Xiaomi Bluetooth Speaker Mini costs 4,980 yen (tax included).
*Based on the concept of “Xiaomi Expand, Find What You Want”* *Collection of 31 models, the largest number in history*
“Innovation for
Based on the concept of “Everyone,” we will hold the “Xiaomi Lifestyle Collection” so that everyone can experience the joy of technology and the comfort of seamlessly connecting with IoT products.
This lifestyle collection is “Xiaomi
Based on the concept of “expanding and finding what you want,” we have prepared a product lineup that can be purchased according to your living environment, from flagship models to products that can be easily purchased. We will further expand our portfolio centered on smartphones and wearables and make full-fledged efforts to build “Human x Home.” The product portfolio is state-of-the-art Mini We will deliver a total of 31 products, including a flagship smart TV equipped with LED technology and a light and stylish aluminum frame suitcase.
* ■ Product features of Xiaomi Bluetooth speaker *
* Acoustics composed of 5 units and in-house developed algorithm * Xiaomi
Bluetooth speakers deliver audio in all directions with a sound system made up of flagship-level units. Its acoustic structure is
specifically designed for outdoor use, combining two high-frequency components with a mid-low frequency unit for authentic audio enjoyment. With a total output of up to 40W, the speaker delivers a maximum volume of 93dB, delivering sound widely even outdoors. A symmetrical, outward-facing passive radiator delivers resonant bass audio. Additionally, Xiaomi
Bluetooth speaker is HARMAN
Professional tuning with AudioEFX audio software delivers clear, balanced sound.
*Various functions with Xiaomi HyperOS connection*
By connecting with Xiaomi HyperOS mobile operating system, various operations are improved. Speaker and Xiaomi
Thanks to the seamless connectivity of the HyperOS mobile operating system, you can easily connect via Bluetooth by simply holding your smartphone over the speaker’s NFC area*.
*For NFC-enabled smartphones equipped with Xiaomi HyperOS.
* Brilliant RGB ambient light and compact, easy-to-carry design * The 12 LEDs on the front of the speaker change according to the music, creating an immersive atmosphere. You can freely switch between the four built-in effects and
You can also customize the color using the Home app. The woven mesh body is abrasion resistant and durable in outdoor environments, while the soft rubber base absorbs shock and prevents damage from drops. IP67 dust and splash resistance rating allows you to use it outdoors without worrying about splashes.
* ■ Product overview of Xiaomi Bluetooth speaker Mini *
Xiaomi Bluetooth speaker
Mini’s acoustic architecture is designed for the outdoors, using a 3-unit acoustic architecture and two large symmetrical full-range loudspeakers. 360° omnidirectional sound is perfect for group listening, allowing you to enjoy high-quality audio from all directions. The RGB ambient light above the speaker changes according to the music, creating an immersive atmosphere. The compact size makes it easy to hold with one hand, and it is equipped with a high-capacity battery that allows up to 11 hours of playback. Also, Xiaomi Similar to Bluetooth speakers, you can easily connect to Bluetooth by simply holding your smartphone over the speaker’s NFC area.* *For NFC-enabled smartphones equipped with Xiaomi HyperOS.
* ■Xiaomi Bluetooth speaker sales information*
・Estimated market price: 8,980 yen (tax included)
・Sales start date: Sales start sequentially from August 28th (Wednesday) ・Sales channel:
Xiaomi official website (mi.com)
*Can also be purchased at the Xiaomi POP-UP Store (open until September 30, 2024).
* ■Xiaomi Bluetooth speaker Min sales information*
・Estimated market price: 4,980 yen (tax included)
・Sales start date: Sales start sequentially from August 28th (Wednesday) ・Sales channel:
Xiaomi official website (mi.com)
*Can also be purchased at the Xiaomi POP-UP Store (open until September 30, 2024).
* ■Specification overview*
*Stereo pairing supports connecting two devices of the same model to achieve stereo sound. It is designed for music playback and when used for video playback, the audio and video may not be synchronized due to device or network factors.
* About Xiaomi Japan *
Xiaomi entered the Japanese market in December 2019 and sells many cutting-edge smartphones and IoT products that are available globally. In smartphones, in addition to the SIM-free market, in September 2020 Xiaomi
Japan’s first 5G compatible model was provided under the au brand, and in February 2021, an “Osaifu-Keitai” compatible model was launched under the SoftBank brand, expanding into the carrier market.In addition to global product strength, we are quickly localizing. We are promoting it.
In addition, in terms of IoT products, Xiaomi Smart, which is the best-selling model globally,
We sell a wide range of smart home products, from wearable products such as Smart Band, smart watches, and completely wireless earphones to seasonal home appliances such as projectors, indoor cameras, and air purifiers.
* About Xiaomi *
Xiaomi
Corporation (hereinafter referred to as Xiaomi) was established in April 2010 and listed on the main board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a company that manufactures home appliances and smart devices centered around smartphones and smart hardware that are connected via IoT platforms. Xiaomi pursues innovation, high-quality user experience, and efficient operations, with the vision of becoming a friend of users and a company that people genuinely think is the coolest. We continue to create great products at fair prices so that everyone around the world can enjoy a better life through innovative technology.
Xiaomi is one of the world’s leading smartphone companies. In December 2023, the monthly active users (MAU) of MIUI, our proprietary firmware, reached approximately 641.2 million worldwide. The company has also established the world’s leading consumer IoT platform, with over 739.7 million smart devices (excluding smartphones, laptops and tablets) on its platform as of December 31, 2023. Connected. In October 2023, Xiaomi upgraded its strategy with the concept of “Human x Car x Home”, aiming for a smarter ecosystem that seamlessly integrates personal devices, smart home products, and electric vehicles. And Xiaomi always values users and provides a more comprehensive and seamless product experience
Currently, Xiaomi products are sold in more than 100 countries and regions around the world. In August 2023, Xiaomi announced the 5th consecutive year of “Fortune Global
500″ and was ranked 360th. Xiaomi is a constituent of the Hong Kong Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng Tech Index, and Hang Seng China 50 Index.
*About this release details*
https://prtimes.jp/main/html/rd/p/000000108.000098799.html