[Wakao Confectionery Co., Ltd.]
The persimmon sweets brand “Mino Hachiya” is born, using
“Hachiyagaki”, a dried persimmon with a history of over 1000 years that was loved by successive shoguns in the Mino region of Gifu Prefecture. New release commemorative campaign is being held from September 2, 2024!
*Wakao Seika Co., Ltd.*
Press release: September 2, 2024
The persimmon sweets brand “Mino Hachiya” is born, using
“Hachiyagaki”, a dried persimmon with a history of over 1000 years that was loved by successive shoguns in the Mino region of Gifu Prefecture. New release commemorative campaign is being held from September 2, 2024!
*Dojo Hachiya persimmons, a specialty of Minokamo City, Gifu Prefecture, can only earn the title if they meet size and quality requirements. We have created new sweets using Hachiya persimmons, which do not meet the standard requirements for official products and are not available in the world. *
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■New brand [Mino Hachiya] is born!
Wakao Seika Co., Ltd. has developed a sweet called “Mino Hachiya” that uses substandard Dojo Hachiya persimmons, a specialty of Minokamo City, Gifu Prefecture, where Wakao Seika Co., Ltd. has its
headquarters. Our goal is to turn Dojo Hachiya Kaki, a specialty product made using a traditional manufacturing method that has a history of over 1,000 years, into sweets that are easy for everyone to get, to make it known to as many people as possible, and to contribute to the local community through sweets. That’s what I’m aiming for. ■Product overview
*Brand name*: Mino Hachiya
*Sales start date*: General sales start on September 2nd (Monday) Product name Price
Hachiya persimmon cream sandwich 2 pieces 680 yen
Hachiya persimmon cream sandwich 5 pieces 1,674 yen
Hachiya persimmon financee 2 pieces 540 yen
Hachiya persimmon financee 6 pieces 1,566 yen
Hachiya persimmon assortment set of 10 pieces 2,754 yen
*All prices are shown including tax.
・Hachiya persimmon cream sandwich
Rich buttercream made with white chocolate and finely chopped dried persimmons is sandwiched between moist baked cookies. To finish off, we topped it with Hachiya persimmons that are large enough to really enjoy the texture of the fruit.
*Click here for product details*
package of 2
5 piece package
・Hachiya persimmon finance
Finnishe has the rich flavor of butter and the scent of fragrant almond flour. Topped with cut Hachiya persimmon pulp, this is a luxurious and special sweet.
*Click here for product details*
package of 2
6 pieces package
・Hachiya persimmon assortment set of 10 pieces
This is an assortment set containing 4 cream sandwiches and 6 finances. * Click here for product details *
Assorted package of 10 pieces
■“New release commemorative campaign” limited to online store! Implementation period: September 2, 2024 (Monday) to September 22, 2024 (Sunday) Implementation details: Free shipping for purchases over 3,000 yen including tax *Excluding some areas
Target products: All products are eligible.
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■Sales destination
* ・Official online store “Wakao Seika online store” *
* Mino Hachiya brand page *
https://store.wakaoseika.co.jp/pages/minohachiya
* ・Store “Tandoru” *
https://tempsdor.jp/
〒505-0029 1-7 Hydrangeaoka, Minokamo City, Gifu Prefecture
Phone number: 0574-25-7007
Business hours: 9:00 to 18:00
Closed: Wednesday
■ Dried persimmons presented to successive shoguns, “Dojo Hachiya Gaki” “Dojo Hachiya Gaki” is a dried persimmon that is made using a traditional method passed down from generation to generation in Hachiya, Minokamo City, Gifu Prefecture. It has a history of over 1,000 years and was once presented to the imperial court and shogunate. Its taste is sweet like honey, and its texture is moist. These dried persimmons are extremely rare and high-quality, as each one is handmade, so there are only a few of them, and there are few opportunities to obtain them even locally. *”Dojo Hachiya Kaki” is a registered trademark of “Megumi’s Agricultural Cooperative”. The traditional “Dojo Hachiya Gaki” farmers are aging and the lack of successors is becoming more serious year by year. Despite their exquisite taste, they are sometimes discarded due to their appearance and size. We aim to make sweets using such substandard products, have them enjoyed by many people, and increase awareness of “Dojo Hachiya Kaki.”
■Company information
Company name Wakao Seika Co., Ltd.
Representative name: Representative director: Tatsuya Wakao
Address: 1-7 Hydrangeaoka, Minokamo City, Gifu Prefecture, 505-0029 Contact Representative: 0574-25-3239
Inquiries: 0570-080-073
Corporate site https://wakaoseika.co.jp/
Overview Founded in 1935 for half a century under the management philosophy of “Wayu Creation”, we are an OEM company for Western confectionery in Minokamo, Gifu Prefecture.
Manufactures tourist souvenirs and develops own brand. We deliver sweets of healing and kindness all over the country. We opened an online store in October 2020 as the tourist souvenir market was hit hard by the coronavirus pandemic.