New! Bright Wash CLAYGE Introducing “Bright Wash,” a beauty serum cream face wash that uses clay*¹ x rice f ermentation liquid*² to care for pores and improve skin tone*³!

To all those involved in the media
Tada Co., Ltd.
[CLAYGE] Introducing Bright Wash, a serum cream face wash that uses clay*¹ x rice fermentation liquid*² to care for pores and tone up*³ the skin!
Support translucence with a cream face wash containing fermented rice liquid*² and glutathione!
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Tada Co., Ltd. (Headquarters: Kobe, Hyogo Prefecture) uses the clay care brand “CLAYGE” to create beautiful skin that is moisturized and transparent without tightness by blending rice fermented liquid*², glutathione, and vitamin C derivatives*⁴. We are launching CLAYGE Bright Wash, a face wash that will guide you. Advance sales will begin at LOFT, Welcia, Matsumoto Kiyoshi, and Cocokara Fine from early September 2024, and general sales will begin at some variety shops and drugstores from late September.
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The third face wash from the Courrèges skin care series is now available! “CLAYGE” is a hair care and skin care brand that brings healing to your daily life with products containing carefully selected clay ingredients. The brand has earned high praise not only from users but also from beauty professionals, with cumulative sales exceeding 27 million units*⁵ and a cumulative total of 42 brand awards*⁶. [Image 2

From CLAYGE’s skin care series, we offer tone-up* that leads to moist and bright skin as the third product following CLAYGE’s “Clairges Clear Wash”, which cleanses with the power of clay and enzymes, and “Clairges Pore Clay Wash”, a black face wash that specifically targets pores. ³We are launching the face wash “Courreges Bright Wash”. Moisturizes with beauty ingredients while cleaning dullness*⁷ and pore dirt. Blackheads and plugged pores, which are the enemy of beautiful skin, are caused by excessive secretion of sebum, dead skin cells, makeup residue, etc. that clog pores and oxidize.
“Courreges Bright Wash” removes persistent dullness*⁷ dirt and pore dirt while adsorbing it with clay*¹ ingredients. By combining functional moisturizing serum ingredients such as rice fermentation liquid*², glutathione, the penetrating vitamin C derivative “APPS”*⁴, azelaic acid, and CICA*⁸, you will have beautiful skin that is moist and transparent without feeling tight. A face wash that guides you. 1. Adsorption and removal with clay*¹×fine particle white pearl scrub*⁹ The microparticle white pearl scrub *⁹ gently removes stubborn keratin buildup without putting any strain on the skin. With the power of scrub*⁹ and clay*¹, it absorbs and removes dead skin dirt and dead skin plugs.
2. Achieve clear skin with serum cream formula
Luxuriously packed with beauty moisturizing ingredients such as “Rice Fermented Liquid*²” that supports transparency, “APPS*⁴”, an advanced vitamin C with high penetration that tightens the skin, and “Glutathione”, which is also famous for the beauty medicine Shiratama drip. combination. It moisturizes your skin during the face-washing process, and after washing, it removes dirt and leaves your skin moist and clear without feeling tight.
3. Following the refreshing “popular scent”
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By incorporating healing into your busy daily life, what you feel and see will gradually change. It enriches the mind and keeps the body healthy. First of all, add some healing time to your life.
Cumulative total shipments of the brand exceed 27 million units*! A care brand that gives you a real experience of “clay and healing.” Take a breather and relax during your daily bath time. You can also purchase from variety shops, drug stores, and brand sites nationwide. (*27 million units: CLAYGE brand cumulative shipments until the end of July 2024)
Brand site: https://clayge.com/
Official mail order site: https://betopstore.com/clayge/
Official Instagram: https://www.instagram.com/clayge__official/ Official X (old Twitter): https://x.com/CLAYGE_official/
More details about this release:
https://prtimes.jp/main/html/rd/p/000000028.000026461.html