[John’s Blend] Calm your mind and stay positive at the end of the day. A new fragrance series “OYASUMI” that advocates “sleep” MUSK (Goodnight Musk) is now available.
*Noll Corporation*
Press release: September 3, 2024
**
[John’s Blend] Calm your mind and stay positive at the end of the day. A new fragrance series “OYASUMI” that advocates “sleep”
MUSK (Goodnight Musk) is now available.
*Pre-orders will start at the official online shop from Tuesday, September 3, 2024. From Thursday, October 3rd, John’s
Sales will begin sequentially at Blend directly managed stores, variety shops nationwide, and drug stores (excluding some stores). * We are releasing the first concept fragrance in the series, “OYASUMI MUSK.” This series, which emphasizes the idea that “sleep = good night,” uses two scents: “lavender,” which has a strong image of “sleep” even in the aroma world, and “sweet orange,” which, like lavender, leads to a restful sleep. .
Add the sweet and refreshing scent of OYASUMI MUSK to a space that transitions from “today” to “tomorrow.”
Sleep situation of Japanese people
Sleep plays an important role in resting the brain and body that have been working hard during the day, recovering from fatigue, and boosting immune function. In addition, sleep is essential for us, as it organizes and consolidates memories and secretes growth hormones while we sleep.
Ministry of Health, Labor and Welfare’s “2019 National Health: Nutrition Survey Report”*1
According to the Japanese people, the average amount of sleep per day is 6 to 7 hours. Also, the Organization for Economic Co-operation and Development (OECD)*2
In a survey conducted in 2021, it was announced that the average sleep time of Japanese people was 7 hours and 22 minutes, which was the lowest among the 33 countries surveyed.
*1 https://www.mhlw.go.jp/content/10900000/000687163.pdf
*2
https://www.oecd.org/en/topics/policy-issues/gender-equality.html#related-publications
If you continue to lack sleep, you will not only feel sleepy during the day, but you will also experience physical and mental health problems such as fatigue, malaise, decreased immunity, worsening of lifestyle-related diseases, decreased cognition and judgment, and depression. Physical discomfort also appears.
On the other hand, sleeping all at once on holidays, or “sleeping in,” disrupts the rhythm of going to bed and waking up, disrupting the body’s internal clock.
In order to get good quality sleep, it is important to improve your daily lifestyle and secure a sufficient amount of sleep.
Sweet and refreshing sweet orange and white musk scent
Contains the warm sweet scent of sweet orange and the gentle yet refreshing scent of white musk, combined with herbal lavender essential oil. John’s will help you calm down and stay positive at the end of the day.
Please enjoy Blend’s special “scent that induces a good night’s sleep.” *Point 1. Sweet orange scent*
Sweet orange, with its refreshing citrus sweetness, is a scent that will appeal to everyone.
In the world of aroma, it is expected to help with things like insomnia and difficulty waking up.
*Point 2. Contains lavender essential oil*
Since ancient times, it has been used in a variety of situations as a scent that relieves tension and stress and calms the mind. Because of its fragrant properties, it is often used to relax before going to bed, and is widely recognized as a “scent that induces a good night’s sleep.”
* Point 3. John’s Blend’s unique white musk *
Since its release, word of mouth has spread, with people saying, “Once you smell it, you’ll never forget it,” and it’s a best-selling scent that has won fans of both men and women. John’s has a refreshing sweetness and a sense of cleanliness.
Blend’s unique scent.
[Product overview]
* ■Fabric & Pillow Mist*
* (Aroma spray for pillows) 1,320 yen (tax included) *
A mist with deodorizing and sterilizing effects. Just one spritz will completely eliminate unpleasant odors and envelop your pillows in a pleasant scent.
*Deodorizing and sterilizing effects vary depending on the usage environment. Contents: 140mL
* ■Reed diffuser 3,300 yen (tax included) *
A diffuser that spreads the scent well.
By placing it in your bedroom, the fragrance will spread throughout the room. Contents: 140mL
Fragrance duration: about 3 months
* ■Reed diffuser mini 1,430 yen (tax included) *
The compact size of the diffuser is perfect for a more personal space. Place it next to your bed or pillow to create your own comfortable space. Contents: 50mL
Fragrance duration: about 1.5 months
* ■Aroma oil 1,320 yen (tax included)*
You can easily enjoy the scent just by dropping it on an aroma stone or oil warmer.
Recommended for those who want to enjoy the spread of a subtle scent. Contents: 8mL
* ■Fragrance gel 1,100 yen (tax included) *
A stand-alone fragrance that contains plenty of scented gel. Just leave the lid open and the fragrance will spread gently.
The strength of the scent can be adjusted by opening and closing the lid. Contents: 135g
Fragrance duration: Approximately 4-5 weeks
* ■Air Freshener 352 yen (tax included) *
An easy-to-use air freshener that spreads the scent just by hanging it around your bed.
With a pleasant scent.
Fragrance duration: Approximately 2 to 4 weeks
“City lights melting into the night”
The setting is the Manhattan skyline as seen from Brooklyn.
End of the day. The night world envelops the city, and the colorful jade bokeh depicts the city lights starting to light up and dissolving into the deep darkness of late at night.
The tag that comes with the product also features special art of Uncle John sleeping.
Release/reservation/handling information
* Reservation start date: September 3, 2024 (Tuesday) 12:00~* ・John’s Blend official online shop
www.johns-blend.com/f/oyasumi
-Reservation benefits-
Member points 10% points awarded (to be awarded at a later date)
* Scheduled release date: October 3rd (Thursday) *
・Official EC (Rakuten Market, Amazon)
・John’s Blend directly managed stores (Yokohama Red Brick Warehouse store, Grand Tree Musashikosugi store, LaLaport Tachikawa Tachihi store, LaLaport Fujimi store)
・Nationwide variety shops, drug stores, etc. (excluding some stores) *Release date may change without notice. Thank you for your understanding. Fragrance for life – Let’s live with fragrance –
Even though we can’t see it, “scent” gives us various effects and images in our lives.
John’s Blend was born from the desire to enrich your daily life by feeling a good scent closer to you.
We hope that the simple, pattern-free design and carefully selected scents will make the space you live in more comfortable.
Enjoy John’s special scents with fragrances and body care items that can be used in a variety of situations.
Brand site www.johns-blend.com/
Online shop www.johns-blend.com/f/store
Official Instagram www.instagram.com/johns_blend/
Official TikTok
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