[Hoteraba Co., Ltd.] [On sale today] Gekidan EXILE
Kentaro Maeda has been appointed as an image model! Introducing “men’s miium” colored contact lenses made of “silicone hydrogel” material that can be used by unisex people.
*Hotelaba Co., Ltd.*
Press release: September 3, 2024
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[On sale today] Kentaro Maeda of Gekidan EXILE is appointed as the image model! Colored contact lenses “men’s” made of “silicone hydrogel” material that can be used by unisex people
miium” is now available
Hotelaba Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, President and CEO: Hideyuki Okada) is pleased to announce the new series “men’s”, born from the color contact brand “miium”.
Kentaro Maeda (Gekidan EXILE) will be appointed as the image model for “miium”, and it will be released from 12:00 on Tuesday, September 3, 2024.
[HOTEL LOVERS] https://hotellovers.jp/hlcateb1miu0007_2
* ＼A new series has arrived from “miium”! ! /*
* Unisex colored contact lenses “men’s miium” using “silicone hydrogel” material *
* ◆Achieving “natural coloring and design that is easy to use for both men and women.” *
“men’s
miium was born as a unisex, easy-to-use colored contact series in response to recent changes in men’s aesthetic sense. Pursuing the “ideal color and design” that fits not only women’s eyes but also men’s eyes.
By creating a natural yet strong presence, we have created lenses that further enhance the beauty of the wearer’s eyes.
* ◆Uses “silicone hydrogel” material with 15x oxygen permeability. * Lenses made of silicone hydrogel material that deliver oxygen directly to the eyes prevent oxygen deficiency in the eyes, reduce the risk of blood congestion, and provide comfortable wear all day long. The oxygen permeability (DK/L value) is 187DK/L, approximately 15 times higher than our conventional product.
* ◆3 colors to create high quality and special eyes. *
* Soda Bomb Soda Bomb *
* A translucent blue-gray color that seems to contain large particles of light. *
DIA: 14.0mm / Colored diameter: 13.3mm / BC: 8.7mm
* Coke Brown Coke Brown *
* A glossy, slightly bitter latte color with a slightly sweet feel. * DIA: 14.0mm / Colored diameter: 13.3mm / BC: 8.7mm
* More Kurage *
* Naturally make your dark eyes look bigger and improve your impression with the ultra-moisture transparency. *
DIA: 14.0mm / Colored diameter: 13.3mm / BC: 8.7mm
* ◆Release commemoration! We will give away 2 boxes of “men’s miium” in your favorite color and an instax autographed by Kentaro Maeda by lottery! *
For those who follow the official Hotelaba X account “@hotelloversjp” and like and repost the campaign post, 5 people will be randomly selected to win
We will be running a campaign where you will receive 2 boxes of “miium” in your favorite colors and an instax autographed by Kentaro Maeda.
* [Winning Prizes] *5 people selected by lottery*
2-box set of “men’s miium” in your favorite prescription/color Kentaro Maeda’s autographed check
* [Campaign implementation period] *
From Tuesday, September 3, 2024 to Tuesday, September 17, 23:59
* [How to apply] *
1. Follow Hotelaba official X account “@hotelloversjp”
2. Like and repost posts eligible for the campaign
*Winners will be contacted via DM from the official Hotelaba X account. -Hotelaba Official X Account-
https://twitter.com/hotelloversjp
* MODEL / Kentaro Maeda*
*Kentaro Maeda (Gekidan EXILE) Profile*
Kentaro Maeda
Born in 1999, from Saitama Prefecture.
A member of the theater company EXILE.
He will make his acting debut in 2021. He was selected for his first leading role in the drama “Kamen Rider Levi”.
Recent works include the movie “Beautiful Kanojo ~eternal~”, the lead role in the EX drama “You and I Bloom~Shinsengumi
Seishunroku~”, and the Tokai drama “Laughing Lady”.
He attracted attention for his triple lead role in the original animated film “Furu.”.
* ♦Product overview*
Product name: men’s miium
Product page: https://hotellovers.jp/hlcateb1miu0007_2
Quantity: 1 box contains 10 pieces
Price: 1,760 yen (tax included)
Lens: DIA14.0mm, tinted diameter 13.3mm, BC 8.7mm, water content 47.0% Usage period: All day wear, 1 day replacement
Frequency: ±0.00, -0.75D to -6.00D (0.25step) -6.50D to -8.00D (0.50step) Approval number: 30200BZX00117000
* ◆About HOTEL LOVERS*
https://hotellovers.jp/
Known as “Hotelaba,” Japan’s largest online shopping site for colored contact lenses has over 1.5 million members and 1.22 million official LINE friends.
Through our unique marketing that utilizes SNS, we have become one of Japan’s leading colored contact lens shops, ranking first in the recognition rate of online colored contact lenses among teenagers. In addition, we operate directly managed physical stores in Shinjuku ALTA (B1F) and Fukuoka PARCO (4F), and the Shinjuku ALTA store has been ranked No. 1 in terms of tsubo efficiency (monthly sales per tsubo) for more than 5 consecutive years, and the Fukuoka PARCO store is also We have received a lot of support, with monthly sales of colored contact lenses in the Kyushu area remaining at number one for more than two years since we first opened.
■Seller: Hotelaba Co., Ltd.
Address: 5F, Yuma Building New Building, 3-27-11 Shibuya, Shibuya-ku, Tokyo ■Customer inquiries: Hotelaba Customer Center
TEL: 0120-868-503
Email：contact@hotellovers.jp