DTS announces “Clear Dialogue” that makes it easier to hear TV voices *dts Japan Co., Ltd.*
Press release: September 4, 2024
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DTS announces “Clear Dialogue” that makes it easier to hear TV voices *”On-device solution for TV manufacturers using AI-based audio processing technology” “Improve user experience by identifying, separating and emphasizing lines and dialogue in TV audio” * San Jose, California, September 4, 2024 –
DTS, a global leader in next-generation audio technology and a wholly owned subsidiary of Xperi Inc. (NYSE: XPER),
Inc. has developed a solution that uses the latest AI-based audio processing technology to improve the clarity of TV audio and provide users with a more engaging and personalized audio experience. DTS Clear Dialogue” was announced.
DTS Clear
Dialogue tackles the issue of “difficulty hearing conversations when watching TV,” which is considered one of the biggest complaints about the audio quality when watching TV. There are many reasons why it is difficult for viewers to hear audio, including limitations imposed by the playback device, variations in audio characteristics depending on the content being viewed, ambient noise surrounding the viewing environment, and differences in the hearing ability of each viewer. . DTS Clear Dialogue can greatly improve conversation comprehension by customizing the sound to suit the viewer’s own preferences.
“Sound quality is a very important factor when watching TV or videos.” said Greg Ireland, senior research director at IDC.
“According to IDC consumer research, the majority of viewers place great importance on sound quality when watching
television.Furthermore, the focus on sound quality spans generations, from young to old, and improvements in sound quality are essential. This solution will play an important role in TV viewing for people of all generations.
According to a recent Xperi survey of 1,200 U.S. adults, 84% of them said they had experienced difficulty hearing the audio from TV shows and movies.
Additionally, more than two-thirds (77%) of survey respondents said they use subtitles, with one-third (30%) saying they always or often display subtitles.
“If the viewer cannot hear the dialogue, the enjoyment of watching TV will be lost.Displaying subtitles is only a temporary measure, not an essential solution,” said Xperi’s Chief Product & Service. said Officer Gear Skadden. “Until now, no matter how much we improved audio post-processing, we were unable to solve the complex problems caused by language, content, and environment, or to meet the needs of each individual listener. The AI-based audio processing technology that is processed above will enable TV manufacturers to provide customers with the ability to customize their own sound.
DTS Clear
Dialogue leverages innovative AI audio processing and machine learning techniques to identify, separate, and enhance audio to make it easier for your audience to hear. Clear
Dialogue works with any content, including movies, TV shows, sports, and live events, in any language.
According to a survey by Xperi, 79% of U.S. consumers say “DTS Clear respondents said they would be interested in a smart TV equipped with “Dialogue.” Especially if the actor’s pronunciation is not clear (40%), the music or sound effects are too loud (38%), or you want to lower the overall volume to avoid disturbing others (35%). It is considered useful, for example, when the environment is noisy (34%).
* Features of DTS Clear Dialogue *
●Identifies and separates audio components (dialogue, music, sound effects, etc.) in TV content.
● To accommodate hearing impairments, listening environments, and sound preferences that change depending on various conditions, users will be able to create their favorite settings depending on whether dialogue is present or not.
● Distinguish and separate almost all dialogue, music, special effects, and other elements in TV audio.
“This new AI-powered customization capability is the first of its kind to address listener needs and compensate for things like hearing loss, device limitations, and listening environment,” continued Skarden. “Enabling people to better understand and enjoy television content benefits everyone, from viewers to advertisers to streaming services to film and television production companies and television
manufacturers.”
IFA (September 6-10, 2024) Visit the Xperi booth in Hall 22-306 to learn more and see a demo of DTS Clear Dialogue.
* About DTS *
Since its founding in 1993, DTS has been dedicated to improving sound around the world. DTS, mobile devices, home theater
State-of-the-art audio for systems, movies, and more
Our solutions provide listeners with a higher quality, immersive and engaging audio experience anywhere. Currently DTS
is also focusing on imaging and sensing technology. For more information, please visit www.dts.com.
* About Xperi Inc. *
Xperi invents, develops, and provides technology that enables unprecedented experiences. Xperi’s technology leverages our own brands and partnerships (DTS(R), HD
Radio(TM), IMAX
Enhanced, TiVo(R)) and through startup Perceive, it has been installed in billions of consumer devices and media platforms around the world, powering smart devices, connected cars, and entertainment. Xperi is building a consistent ecosystem to reach engaged consumers and create greater value for our partners, customers, and consumers.
(C)2024 Xperi Inc. All Rights Reserved. Xperi, TiVo, DTS, HD Radio, DTS Play-Fi, Perceive and their respective logos are trademark(s) or registered trademark(s) of Xperi Inc. or its subsidiaries in the United States and other countries. IMAX is a registered trademark of IMAX Corporation. All other trademarks and content are the property of their respective owners.
SOURCE: Xperi Inc.
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