“Otsuka Pharmaceutical’s L Series PARK” will be available for a limited time on the Metaverse app “REV WORLDS” provided by Isetan Mitsukoshi! From Wednesday, September 4th
*Mitsukoshi Isetan Holdings Co., Ltd.*
Press release: September 4, 2024
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“Otsuka Pharmaceutical’s L Series PARK” will be available for a limited time on the Metaverse app “REV WORLDS” provided by Isetan Mitsukoshi! From Wednesday, September 4th
*There are also events where you can get the original character “Ale” and projects where you can get presents by answering quizzes* Otsuka Pharmaceutical’s L series PARK
REV WORLDS, a smartphone app that utilizes the Metaverse operated by Isetan Mitsukoshi
Worlds) has been collaborating with various companies since opening in 2021, and this time, we have collaborated with Otsuka Pharmaceutical Co., Ltd. (Chiyoda-ku, Tokyo), and from Wednesday, September 4th, we have collaborated with various companies. “Otsuka Pharmaceutical’s L Series PARK” will be open for a limited time.
In the virtual area, in addition to trivia about health and beauty, you can learn about the products “EQUELLE” and “TOCOEL” that support women’s health and beauty, and you can also get your hands on the original eyeball “Ale” from this Metaverse event. You can also enjoy quizzes with questions that change every day. When you clear the mission, you will receive the
We will be holding a giveaway campaign where you can win prizes such as “Jelée” and “Soyjoy” by lottery.
REV WORLDS
By collaborating with various companies using virtual space, we will create new touch points with customers and challenge the possibilities of the world of Metaverse.
* ■Virtual session: Wednesday, September 4, 2024, noon to Sunday, December 8, 2024*
* ■Location: “Otsuka Pharmaceutical’s L Series PARK” area in REV WORLDS* *Otsuka Pharmaceutical’s L series PARK is now available*
L series PARK inspired by soybeans
REV is an area where you can enjoy the world view of Otsuka
Pharmaceutical’s L series, which supports women’s health and beauty. Appears on WORLDS for a limited time. Equol, the ingredient in EQUELLE, is produced by the conversion of soy isoflavones by intestinal bacteria.
This is an area where you can experience the worldview of Jure and Tokoel. * Introducing the original eyeball “Ale” limited to Metaverse events* Three types of Aibo dog “Ale”, original to this Metaverse event, will appear. Through the “Ale Diagnosis Test” where you select your favorite items and scents, the perfect ale will be selected for you and you can take it with you as your ibo (sidekick).
Diagnostic test screen
An example of a diagnostic test
Diagnosis result
* There is also a giveaway campaign where you can win “Equelle Gelee” or “Soyjoy” by answering the quiz *
If you clear the mission by trying 3 questions on the “Health and Beauty Trivia Quiz,” which you can try once a day,
You can apply for a gift campaign where you can win “Gelée”, “Soyjoy”, and “Quo Card” by lottery.
*Otsuka Pharmaceutical’s L series*
Otsuka Pharmaceutical’s L series “EQUEL” and “TOCOEL” support women’s health and beauty. We support women in every stage of their lives, helping them look forward in a beautiful, comfortable and authentic way every day.
* REV WORLDS *
smartphone screen
A virtual city communication platform that utilizes Metaverse, launched in March 2021. Smartphone app “REV WORLDS”
Worlds) allows you to access a virtual city where parts of the Shinjuku East Exit and Isetan Shinjuku main store are recreated from anywhere 24 hours a day on your smartphone. As an avatar, customers (users) can enjoy shopping at virtual Isetan Shinjuku stores and other locations, as well as enjoy content from a variety of exhibiting companies.
You can also enjoy dressing up your avatar to suit your mood that day, and using the chat function, you can enjoy talking with friends, family, and new users. At the virtual Isetan Shinjuku store, you will be greeted at the virtual store by an avatar stylist created by 3D scanning a stylist (salesperson) from the actual Isetan Shinjuku main store, creating a “shopping experience where you can feel a connection with people,” even online. You can experience it for yourself. * ■REV WORLDS official website*
https://www.rev-worlds.com/
* notice*
We have opened a website for media personnel sent by the Mitsukoshi Isetan PR staff!
■Site for media personnel: https://www.isetan.mistore.jp/common/pr.html