[Nenrinya] 5 days only “Mount Balm”
“Taste Experience Campaign” held. We will give you a representative product “Mount Balm” with a rich butter flavor. A bite-sized pack that makes a great snack
*Grapestone Co., Ltd.*
Press release: September 6, 2024
[Nenrinya] 5 days only “Mount Balm”
“Taste Experience Campaign” held. We will give you a representative product “Mount Balm” with a rich butter flavor. A bite-sized pack that makes a great snack
Baumkuchen brand developed by Grapestone Co., Ltd. (Head office: Ginza, Chuo-ku, Tokyo)
“Nenrin-ya” will open “Mount Balm” during the period from Wednesday, September 11th to Sunday, September 15th, 2024.
Held a campaign to experience the deliciousness. Customers who purchase over 1,620 yen (tax included) will receive one “Hitokuchi Mount Balm Solid Bud” as a gift.
* https://www.nenrinya.jp/*
Nenrin family is holding a 5-day limited gift campaign!
“Nenrin-ya”, whose main store is in Ginza, Tokyo, is a Japanese Baumkuchen specialty store with an impressive pure white curtain. With its unique taste and texture created through many years of research and development, the restaurant has become popular with long lines since its inception.
It is loved as a flavor that represents Tokyo.
One bite mount balm solid bud
We would like to inform you about a delicious campaign from
“Nenrinya”. Mount Balm will be held from September 11th (Wednesday) to September 15th (Sunday).
In the “Taste Experience Campaign*”, customers who make a purchase of 1,620 yen or more (tax included) at participating stores will receive one “Hitokochi Mount Balm Solid Bud” as a gift.
Both customers who use Nenrin-ya on a regular basis and those who are new to Nenrin-ya. Representative work “Mount Balm”
This is a campaign that incorporates our desire to once again deliver the deliciousness of “Jikkaku Me”. Please enjoy our food while feeling the three aspects of “taste, texture, and manufacturing method”.
Nenrin family’s masterpiece “Mount Balm Steady Bud”
This unique Baumkuchen is crispy on the outside and moist on the inside with a rich buttery flavor.
*Rich butter flavored dough*
The secret of Mount Balm’s deliciousness.
It’s three types of carefully selected butter.
By carefully baking each layer of rich, butter-flavored dough, we create Baumkuchen with the buttery aroma that Japanese people love. * Crispy skin, aged inside *
By baking it for about twice as long as regular Baumkuchen and then slowly aging it, a unique texture that can’t be found anywhere else is created.
Crispy and fragrant on the outside, moist and ripe on the inside. It tastes like French bread and is appealing.
*The shape of the mountain is proof of deliciousness*
A unique “kiln” created just for Mount Balm. The shape of the mountain is only created when the craftsman bakes the dense dough for a long time in the kiln.
The shape of this mountain, which is created by stacking many layers, is a testament to the deliciousness of Nenrinya.
*Campaign information*
【overview】
Customers who make a purchase of 1,620 yen or more (tax included) at a participating Nenrin-ya store will receive one “Hitokuchi Mount Balm Solid Bud” as a gift.
*The sale will end as soon as the scheduled quantity for each day is exhausted. *One item will be given to each person per transaction.
[Period]
September 11th (Wednesday) – 15th (Sunday), 2024
[Target stores]
Nenrinya stores (Ginza main store, Daimaru Tokyo store, Seibu Ikebukuro store (open at special venue on the 7th floor), Sogo Yokohama store, Hankyu Umeda store, JR Tokyo Station
HANAGATAYA Tokyo store, JR Shinagawa Station ecute Shinagawa store, Haneda Airport Terminal 1 Building store, Haneda Airport Terminal 2 Building store)
*What is Nenrin family*
Official website
* https://www.nenrinya.jp/*
Official Instagram
* https://www.instagram.com/nenrinya_ginza/*
Official X/Old Twitter
* https://x.com/nenrinya_ginza* Nenrinya Ginza Main Store
Born in 2007. This is a Japanese Baumkuchen specialty store with an impressive pure white curtain. In pursuit of a flavor that resonates with Japanese sensibilities, we have created Baumkuchen with two unique textures. Mount Balm is a masterpiece with crispy skin and moist interior.
Firm bud.” Straight balm as plump and juicy as castella
Soft bud.” The unique Baumkuchen, created through years of research and development, continues to be supported as a representative taste of Tokyo.