[Ishitetsu Haku Clothes Store Co., Ltd.] The largest exhibition in British history specializing in Japanese folk art “Art Without Heroes” Ishitetsu Haku Clothing Store presents a demonstration of cutting “Tatsuke” at “Mingei”
*Ishitoshiro Clothes Store Co., Ltd.*
Press release: September 10, 2024
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The largest exhibition in British history dedicated to Japanese folk art “Art Without Heroes”
Ishitetsu Haku Clothing Store presents a demonstration of cutting “Tatsuke” at “Mingei”
*～Evaluated as “I was impressed by the traditional Japanese straight line cutting”～*
Cutting demonstration
The Ishitetsu Haku clothing store is located in the Ishitetsu Shiro area of Gifu Prefecture, a small mountain village at an altitude of 700 meters that has been around since the Jomon period.The “yo no beauty” and “modeling” methods of cutting straight lines with almost no waste on cloth, which has been passed down for agricultural purposes, have been carried out since the Jomon period. “Beauty” and reside there
We continue to create products every day to pass on spirituality to the next generation.
This time, the largest exhibition in British history dedicated to folk art “Art Without Heroes” will be held.
The products of Ishitetsu Haku Clothes Store are featured as an eco-conscious brand that symbolizes modern folk crafts in “Mingei”. Among them, as part of the exhibition event on August 29th, the straight line made by Ishitetsu Haku Clothes Store is featured. A demonstration was held showing the cutting of “Tatsuke,” a traditional folk costume made only by cutting and sewing. The event was held in a hall between the exhibition spaces and was attended by 20 to 25 British nationals and Japanese living in the UK.
The impressions from the participants are as follows.
“I sympathize with the fact that they learn from their grandmothers and make things that have been passed down in the land of
Ishiteshiro.”
“I became interested in the mountainous area of Ishiteshiro itself.” “The cutting pattern is completely different from Western pants, and there is no waste, which is very nice.”
“I was impressed by the Japanese traditional idea of straight cutting.” There was a lot of praise.
Commemorative photo with all the participants
The largest exhibition in British history dedicated to folk art is held at the William Morris Gallery, a museum dedicated to the life and work of William Morris, the British arts and crafts designer and early socialist.
Without Heroes
“Mingei” is based on the theme of “Three Generations of Mingei.” In the 19th century, the Mingei movement by Shoji Hamada and Kanjiro Kawai, which influenced Soetsu Yanagi and his friends, became active and the soil for Mingei was cultivated.
Introducing 21st century brands that reinterpret the core values of Mingei in a modern way while questioning the 20th century, when Mingei was created, and the state of Mingei today.
Ishitetsu White Clothes Store will be introduced in the 21st century section as an eco-conscious brand that symbolizes modern folk crafts. This exhibition will highlight environmentally friendly
sustainability, careful and slow manufacturing, natural materials and tradition as the principles of Mingei.
These include innovative technology, responsibility and connection to the region, and unknown craftsmanship. We are very honored that you chose Ishitoshiro Clothing Store and also that we were able to host an event like this.
This time, we recognized that people from overseas are highly interested in this topic. We would like to continue to spread the idea of “Tatsuke” cutting and clothing both in Japan and abroad. *In addition, a talk session titled “Where Tatsuke and Folk Crafts Intersect,” which will include a report on the exhibition and demonstration in London, will be held on September 28th at Jiyu Gakuen Myokikan in Ikebukuro, Tokyo.
(Reservation required) https://ftomo-itoshiro2.peatix.com/
[Exhibition overview]
Art Without Heroes Mingei
Date: March 23rd – September 22nd
Venue: William Morris Gallery
Lloyd Park House, London E17 4PP. To navigate, press the arrow keys. Admission fee: Free
Along with this exhibition, Ishitoshiro Clothing Store will also be featured in the official guidebook. This URL
Please make a reservation and purchase from here.
* ■* About Ishitetsu Haku Clothes Store
Ishitetsu Haku Clothing Store is a traditional noragi shop that has been passed down since the Jomon period in the Ishitetsu Shiro area, a small village in Okumino, Gifu Prefecture.
We have reproduced Tatsuke and produced clothes with designs that fit modern lifestyles. In addition, we collect local plants, dye them with plants, and dye them with indigo.
He dyes his clothes and works on making clothes using natural materials. Regional revitalization efforts promoted through
manufacturing
It was highly evaluated and won the runner-up prize at the 12th Regional Revitalization Awards sponsored by Kyodo News and others. instagram
[Notice of upcoming domestic exhibitions/talks]
Ishitetsu Haku Clothing Store Exhibition
Date: Friday, September 27th to Sunday, September 29th, 2024, 11:00 to 18:00 Venue: Jiyu Gakuen Asokan Women’s Friends Exhibition Room