According to ILACY survey, 33% of all respondents have had VIO hair removal, and 56% of those in their 20s have had VIO hair removal.Where have they had VIO hair removal?
1st place “Self” 2nd place “At a beauty salon” 3rd place “Clinic” *Advanced Medical Care Co., Ltd.*
Press release: September 10, 2024
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According to ILACY survey, 33% of all respondents have had VIO hair removal, and 56% of those in their 20s have had VIO hair removal.Where have they had VIO hair removal?
1st place “Self” 2nd place “At a beauty salon” 3rd place “Clinic” *Survey on fem zone care (delicate zone care) 2024*
Advanced Medical Care Co., Ltd. (Minato-ku, Tokyo, President and CEO: Furukawa) is a group company of Resort Trust Co., Ltd., which produces and supports medical facilities such as Tokyo Midtown Clinic and develops aging care and femme care products. Tetsuya (Advanced Medical Care) will conduct a “survey on fem zone care (delicate zone care)” targeting women aged 15 to 69 nationwide for three days from July 22 to July 24, 2024. We conducted a survey and compiled a valid sample of 1,000 people. (Research partner organization: Net Asia Co., Ltd.) * [Survey results] *
* [About fem zone care (delicate zone care)] *
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* 46% of the total “I have concerns about the femme zone,” 55% of those in their 20s, 30s, and 40s, and 30% of those in their 60s, an increase of 9 points from last year *
– * 46% of all respondents are interested in fem zone care, 85% of teens with fem zone concerns *
We asked 1,000 women (all respondents) between the ages of 15 and 69 nationwide about fem zone care (*).
*“Femme zone” refers to a woman’s delicate zone.
First, we asked all respondents (1,000 people) if they had any concerns about the femme zone (dryness, odor, itching, dark spots, stuffiness, etc.), and 46.0% answered yes, and 54.0% said no. . * It has been revealed that approximately one in two women have concerns about the femme zone*.
By age group, *The percentage of people who answered that they were worried was highest among those in their 30s (55.1%), followed by those in their 20s and 40s (both 54.5%). *
Compared to last year’s survey results,* the percentage of people in their 60s who answered that they have worries increased from 20.5% in 2023 to 29.5% in 2024, an increase of 9.0 points*.
When asked if they were interested in fem zone care, 45.8% said yes, and 54.2% said no.
By age group,* the percentage of people who answered that they were interested was highest among those in their 30s (56.3%)*, followed by those in their teens (53.6%), and those in their 40s (50.9%).
Looking at people with fem zone concerns (460 people), the percentage of people who answered that they were interested in fem zone care was 77.6%.
By age group, more than 80% of teenagers (84.9%) responded that they were interested.
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* 11% of respondents said they had had someone teach them about fem zone care, 16% of teenagers, an increase of 8 points from last year * – * Who taught you about fem zone care? 1st place “Influencer” 2nd place “Friend” 3rd place “Counselor” *
Next, when asked if they had ever had someone teach them about fem zone care, 11.3% said yes, and 88.7% said no.
It became. I realized that the majority of people had no experience of being taught.
By age group, the percentage of people who answered that they had been taught was highest among those in their teens (15.7%), followed by those in their 30s (15.0%), and those in their 20s (12.6%).
Compared to last year’s survey results, the percentage of people who answered that they had been taught by someone else increased by 7.9 points from 7.8% in 2023 to 15.7% in 2024 among teenagers.
I did.
When we asked 113 people who had learned about fem zone care from someone, they answered, “*
Influencers