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Home » Explore » Drink, stay and get ready. Hitokara Media and BAKERU will open Shibuya Culture Evolution, a complex facility that offers a variety of ways to spend time in Shibuya, in October ~ Benefits for companies in the building, nearby workers, and building own

Drink, stay and get ready. Hitokara Media and BAKERU will open Shibuya Culture Evolution, a complex facility that offers a variety of ways to spend time in Shibuya, in October ~ Benefits for companies in the building, nearby workers, and building own

Drink, stay and get ready. Hitokara Media and BAKERU will open Shibuya Culture Evolution, a complex facility that offers a variety of ways to spend time in Shibuya, in October ~ Benefits for companies in the building, nearby workers, and building owners ~
*Hitokara Media Co., Ltd.*
Press release: September 10, 2024
**
Drink, stay and get ready. Hitokara Media and BAKERU will open Shibuya Culture Evolution, a complex facility that offers a variety of ways to spend time in Shibuya, in October ~ Benefits for companies in the building, nearby workers, and building owners ~
Hitokara Media Co., Ltd. (hereinafter referred to as Hitokara Media) will open a new complex called “Shibuya Bunka Kyougen” in Shibuya Dogenzaka in mid-October 2024, based on the concept of “more freedom when staying in Shibuya.” This is a three-floor complex with a variety of functions including dining, lodging, and a sauna, offering functions that encourage a variety of ways to spend your time in the city of Shibuya.

*Project overview*
“Shibuya Culture Evolution” is a complex facility that proposes “food, lodging, and maintenance” produced by Hitokara Media. “COERU” owned by Tokyu Land Corporation
MIYASHITA on the 1st to 3rd floors of Shibuya Dogenzaka.
We have welcomed BAKERU Co., Ltd., which has a track record of producing products at PARK, etc., as a business partner, and are proceeding with preparations with the following facility
configuration.
* 1st floor: Restaurant “Shibuya Culture Evolution RAMEN/TACHINOMI” * Lunch: A ramen shop that only serves 50 bowls a day and is particular about the ingredients and soup stock.
Evening: A community standing bar where you can enjoy food and conversation based on the concept of “drinkable sauna food”
[Business hours: Lunch 11:00-15:00, standing bar 18:00-23:30]

* 2nd floor: Simple accommodation facility “Shibuya Bunka Evolution HOSTEL” * A hostel with a sauna that is great for travelers and makes it easy to stay even if you miss the last train.
[Business hours: 15:00-11:00 (Check-in 15:00-23:00, Check-out until 11:00 the next day)]

* 3rd floor: Sauna “Shibuya Culture Evolution SAUNA” *
A simple entry-level sauna with plenty of space.
*Simple accommodation and sauna are for men only.
[Business hours 15:00-11:00]

The sauna section on the third floor will inherit some of the sauna facilities from Capsule Hotel Shibuya, which was long loved in Shibuya and sadly closed in 2022, but will be reborn as a sauna that brings a completely new experience.

*Project characteristics*
Based on the concept of “more freedom during your stay in Shibuya”, Shibuya Bunka Kyouken will propose a variety of stay styles in Shibuya by providing the three functions of “food, lodging, and
maintenance”. We offer a wide range of services to enrich your time in Shibuya, not only for those visiting Shibuya on the weekends and inbound tourists, but also for workers in the same building and nearby areas who work in Shibuya every day.

For example, enjoy a delicious lunch right after taking a sauna. It will be used as a base for staying in Shibuya from dinner to overnight stay. Great for a quick drink on the way home from work or at your next party or after-party. Take a break between hard work. To the temple I ran into when I missed the last train
etc…

You can enjoy the services provided on three floors all in one, or you can flexibly use the special services on each floor, and we will provide you with an opportunity to feel that “Shibuya is interesting after all!” Masu.

*Creating added value for companies and building owners occupying the building* In addition to developing food, accommodation, and sauna businesses on each floor of this facility, we will also take on the challenge of what kind of value we can provide to the building’s tenant companies and nearby stakeholders as part of the “evolution of Shibuya culture.”

Nowadays, with the spread of remote work, hybrid work has become the norm, and offices and surrounding environments are beginning to require multifaceted value that goes beyond simple business functions. Themes range from communication, productivity, well-being, and community.

Shibuya Culture Evolution is planning initiatives to provide benefits to the building’s tenant companies and the building owner, Tokyu Land Corporation, and to contribute to community formation, creating a new relationship that goes beyond being just a “tenant in the building.” We will continue to realize this.

*Facility overview*
Name: Shibuya Culture Evolution
Address: 1-19-14 Dogenzaka, Shibuya-ku, Tokyo 150-0043 COERU Shibuya Dogenzaka 1F~3F
Opening date: Mid-October 2024 (planned)
Business owner: Hitokara Media Co., Ltd.
Management: BAKERU Co., Ltd.
Planning and production: Hitokara Media Co., Ltd., BAKERU Co., Ltd.

Click here for image materials* :* https://x.gd/LUXsq

*About Hitokara Media*
Trade name: Hitoka Media Co., Ltd.
Representative: Representative Director Junichiro Takai
Address: Shimokitazawa Big Ben Building B1F, 2-5-2 Kitazawa, Setagaya-ku, Tokyo Established: May 2013
Business details: Office relocation support, real estate development and management support, regional project support
Real estate transaction license: Tokyo Governor (1) No. 105551 Construction business license: Tokyo Governor Permit (General-3) No. 153700 Second hand goods dealer license: Permit number: Tokyo Metropolitan Public Safety Commission No. 303262416097
Capital: 3 million yen
Official website: * https://hitokara.co.jp





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