AI CROSS Co., Ltd.
AI CROSS starts offering “Absolute Reach! RCS” – Innovating
communication between companies and users with its unique strengths leveraging RCS –
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AI CROSS Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director and CEO: Noriko Harada, hereinafter referred to as “AI CROSS”) has started providing “Absolute Reach! RCS”. RCS is a messaging service that allows you to send and receive files and share content, has a high open rate and click rate, and has become popular all over the world in recent years. We believe that we can make even more contributions to our customers’ businesses because we can resolve issues that are difficult to solve with traditional communication methods such as telephone and email. Already used by 20 customers, AI CROSS will continue to provide safe, secure, and highly convenient communication between companies and users.
■Background of the launch and absolute reach! About RCS
In recent years, various issues have been pointed out in communication between companies and users. Traditional communication tools put stress on both parties, such as people’s dislike of phone calls, low email open rates, blocking functions, and hurdles in app registration. Additionally, issues such as the human cost of postal operations and rising fees have also emerged.
Against this background, AI CROSS will start providing the next generation communication solution “Absolute Reach! RCS”. RCS (Rich Communication Service) is the next generation standard for SMS, which allows communication using only a phone number and rich communication such as images and videos.
“Zettai Reach! RCS” provides a comfortable space for companies and users to interact, enabling detailed two-way communication without hassle. Additionally, with its high engagement, visibility, and high security, it can solve the problems of traditional communication tools.
■Absolute reach! Strengths of RCS
Absolute reach! Click here for an overview of RCS ▶
https://aicross.co.jp/zettai-reach-rcs/
*1: A function that allows you to combine and deliver RCS, SMS, and web chatbots. Web chatbots can be created with no code. As of September 2024, it is the first among domestic SMS companies. According to our research.
*2: A function that allows you to send RCS and SMS in four different patterns, allowing for highly convenient message delivery. As of September 2024, it is the first among domestic SMS companies. According to our research.
Features: “Safe and secure interactions” between companies and users
1.Issue a company’s official account
Message senders can set their company or service name and receive a verification badge. It can only be used by companies that have been certified by the carrier, so there is no need to worry about identity theft.
2.High coverage
Similar to SMS, messages can be sent to users using only their phone number. Information can be delivered to many users without the hurdles of app or membership registration.
3. High visibility
You can set a logo image for your company or service, customize the background of your company page, etc., and let it be known at a glance that it is official.
Features: “Rich communication” between companies and users
4. Rich content
Since it is possible to deliver images and videos that were not possible with SMS, the “visual appeal” of the first view will be dramatically increased.
5.Long text delivery, rich card carousel
You can send up to 2,730 characters as text. With rich cards and carousels, you can make visual appeals by combining images, text, and links, and you can measure read and click rates to improve response rates.
➅Detailed opening confirmation
You can check whether each user has read or unread messages, and take the following measures depending on the situation. You can check whether messages have been read or unread by each customer. It is possible to implement next actions based on measures tailored to the user’s condition.
Introductory interview: Mizuki Yuasa, CRM Department, From Kokoro Co., Ltd.
– Please tell us about the decision to introduce “Absolute Reach! RCS” and your expectations.
For us, a mail-order company, we see the introduction of RCS as a challenge to open up new “customer contact points.”
By integrating traditional contact tools such as email, SMS, and LINE, we will make the optimal approach to each customer. This is our aim. We would like to make the most of this and support the smiles and health of our customers.
[AI CROSS Co., Ltd. Company Profile] https://aicross.co.jp/
Since our founding in 2015, under the philosophy of “Smart Work, Smart Life,” we have been working to solve corporate issues and improve business efficiency and productivity through technology-based communication services. . Listed on TSE Mothers (currently Growth) in 2019.
Representative Director and CEO Noriko Harada
Born in Kitakyushu City, Fukuoka Prefecture. She experienced marriage and childbirth in New York while stationed overseas. By making full use of SMS to collect information on childbirth and childcare, I was able to balance my work with work. On the other hand, I had a lot of trouble finding a nursery school after returning to Japan, and realized the harsh environment surrounding working mothers in Japan. Recognizing the need to solve this current situation with the power of technology, he founded AI CROSS Co., Ltd. The company aims to promote a smarter way of working for everyone, not just working mothers. Selected for the 2021 Forbes Japan 100.
Company name: AI CROSS Co., Ltd. (stock code: 4476)
Representative: Noriko Harada, Representative Director and CEO Address: Shiroyama Trust Tower 20F, 4-3-1 Toranomon, Minato-ku, Tokyo Established: March 2015
Business content: Smart AI Engagement business