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Home » We also accompany training, lectures, and personnel planning. We have started accepting consultations for “Smiles HR”, an HR service based on N=1.

We also accompany training, lectures, and personnel planning. We have started accepting consultations for “Smiles HR”, an HR service based on N=1.

We also accompany training, lectures, and personnel planning. We have started accepting consultations for “Smiles HR”, an HR service based on N=1.
*Smiles Co., Ltd.*
Press release: September 13, 2024
**
We also accompany training, lectures, and personnel planning. We have started accepting consultations for “Smiles HR”, an HR service based on N=1.
*New graduate/mid-career/management training, new business
development, workshop planning, evaluation systems and recruitment planning, instilling values ​​and vision, and even inner branding. * Smiles Co., Ltd. (Head office location: Meguro-ku, Tokyo, President and CEO: Wataru Nozaki) will launch its own HR service “Smiles HR” from September 2024.
* https://smkn.smiles.co.jp/*
Background of service launch
In 2000, Smiles released the “Soup Stock”
Masamichi Toyama founded the company as a business company including “Tokyo (*Currently a spin-off company)”. Currently, the baton has been handed over to Wataru Nozaki as the president, and the
organization has grown to about 60 creative people. In parallel with my business, I assist companies in creating value through consulting, branding, and production. In the process, we have consulted with [client management, corporate planning/new business development departments, and human resources departments] regarding people and organizations, and have provided workshops, lectures, and programs on an individual basis.
Recently, we have been receiving a lot of inquiries about
organizational issues, and we decided to start the service in the hopes of being able to undertake individual lectures and workshops as an HR service. In the future, we will not only share our business knowledge with companies, local businesses, local governments, various organizations, and educational institutions, but also provide HR support.
Service overview
* 1.Lectures/Seminar*
When we talk about organizational issues, the sense of the issues varies depending on the company’s industry, scale, and growth phase. We will set a theme according to the current situation of each company and give a lecture with specific examples. Smiles will now tell you things that you can’t openly ask about or things that are difficult to install internally.
■Example themes: “Starting from N=1,” “New business requires a “so-and-so family,”” “Relationship branding”
“How to hone your planning skills” is something you don’t want to hear about now. We respond to the need to increase the number of people in the company who are good at planning.
* 2. Workshop *
If each person has independence and autonomy, rather than being passive or waiting for instructions, the value created by the team should be maximized. In the workshop, we start by creating a flat environment that transcends years, titles, and departments. We support you from the “situation creation” according to your needs, such as as a starting point for business development or as training for each department, so you can expect a slightly different effect from implementing it in-house.
■Example themes: “All presidents meeting” “Planning workshop starting from N=1” Collect examples of participants’ own experiences as consumers (N=1), decompose the examples into elements, and derive concepts that can be implemented.
* 3. Recruitment planning *
As the mobility of human resources increases, the importance of value-oriented hiring, a convincing evaluation system that does not overlook individual potential, and initiatives linked to the corporate philosophy are increasing. We provide original training that Smiles has designed and repeatedly improved as our own training system, customized to suit the challenges of our clients.
■Example themes: “Title exchange” “All instructor training”
Team-type training where titles are exchanged for one day only People learn the most when they are taught. Circulating practical knowledge within the company

Original evaluation system design that does not abstract away individual potential
New graduates and mid-career recruitment can be carried out together with companies that have similar values.
Comment from Smiles CHRO* Tsuyoshi Yoshida
The organization Smiles is very Galapagos. The founder, the origins of the company, business development, management policies, recruitment methods, evaluation systems, the people who work there…no matter where you look, there’s something “a little out of the ordinary.” Is this due to his tendency not to listen to what others have to say, his lazy constitution, or perhaps his own evolution due to the lack of anything he could refer to?
In any case, over the past 24 years since our founding, we have continued to think and act on our own ideas, without trying to imitate others. If you have a passion for scary things, a love for unusual things, or a strong desire to change things from what has always been the way things are, if you are responsible for building a team, we hope that our wisdom and ingenuity can be of help.
*CHRO:Chief Human Resource Officer
Smiles HR official website

Smiles Co., Ltd.
Smiles Co., Ltd. is a company that conducts business, production, and consulting. Soup specialty store “Soup Stock”
Tokyo”, as well as the necktie specialty store “giraffe” and “PASS THE BATON”, we have developed businesses that propose new ways of living without being bound by preconceptions or industry boundaries. In recent years, we have established the value consulting and production firm “Smiles:
PROJECT &
COMPANY”, we utilize our own business knowledge and have all functions from business development to design, PR, operation coordination, space design, and web construction, and by taking the initiative from “N=1” experience and sensitivity. We are creating “value that didn’t exist.” ▶Smiles: Official website http://www.smiles.co.jp/
▶Smiles: Creative Archives  https://creative.smiles.co.jp/






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