Social Good Roasters ecute Ueno store starts hiring baristas with disabilities *Beans General Incorporated Association*
Press release: September 13, 2024
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Social Good Roasters ecute Ueno store starts hiring baristas with disabilities
Beans General Incorporated Association (Chiyoda-ku, Tokyo) has started hiring baristas with disabilities at Social Good Roasters ecute Ueno store from July 2024.
Currently, three people are working at the store making coffee and serving customers. Hiring baristas with disabilities at Ekinaka is a pioneering initiative in the country.
In the future, we will increase the number of staff with disabilities and aim to create an environment where everyone can play an active role, regardless of whether or not they have a disability.
* A coffee roastery staffed by baristas and roasters with disabilities opens in Ueno Ekinaka *
Social Good Roasters, a welfare facility with a coffee roaster attached, has consistently worked to train baristas and roasters with disabilities since its inception.
In March 2024, following the Chiyoda main store roastery, we will open our first ekinaka store at Ecute Ueno inside JR Ueno Station. It has been used by many customers since its opening as a place where you can enjoy authentic specialty coffee.
* A workplace where you can be who you want to be, no matter what difficulties you face*
According to past surveys, the employment rate for people with mental disabilities in Japan is low at approximately 17.4%, and the retirement rate within three years is over 50%. Reasons for the high turnover rate include a lack of a work environment, lack of support systems, and social prejudice, as well as a mismatch between the career desired by the individual and the type of job offered. This mismatch often results in decreased motivation and job
dissatisfaction, which often leads to resignation.
Under these circumstances, Social Good Roasters has set up a welfare philosophy of “creating a society where people do not have to give up on who they want to be, no matter how difficult they may be,” and as coffee professionals such as baristas and roasters. We support career development.
At the ecute Ueno store, staff who have acquired specialized knowledge and skills at the Chiyoda main store not only actually extract coffee and serve it to customers as baristas, but also handle all
coffee-related duties.
* We plan to increase the number of staff with disabilities to 10 within three years. A place to change the image of disability* Social Good Roasters ecute Ueno store
Our goal is for baristas with disabilities to play an active role in stores in areas where many people come and go, such as Ueno Station, and for this to become the norm.
Going forward, Social Good Roasters will further expand the employment of people with disabilities at the ecute Ueno store, aiming to employ 10 people by March 2027.
We will continue to develop our business with the aim of rewriting the conventional image of disabilities and welfare by creating a place where people with and without disabilities can meet through
high-quality coffee and service.
-What is Social Good Roasters-
Good things circulate from a cup of coffee.
Social Good Roasters, operated by Beans, a general incorporated association, is a coffee roaster located in Jimbocho, Tokyo. In 2018, we introduced a full-scale roasting machine and espresso machine, the first in Japan, and started as a welfare facility equipped with a coffee roaster, overturning the conventional welfare standards and image.
Currently, over 30 staff members with disabilities work as roasters and baristas, creating cups that bring out the best in the coffee beans.
The raw materials used are high-quality pesticide-free beans carefully selected from around the world.
The name “Social Good” reflects our desire to sustainably support the producers, roasters, and others involved in the process of making a cup of coffee, and to create coffee that our customers can truly enjoy.
-Beans General Incorporated Association-
Established in 2016. Chiyoda Ward, Tokyo. Operates 8 welfare facilities and 2 offices in Tokyo.
In 2018, in collaboration with Chiyoda Ward, we introduced Japan’s first full-fledged roasting machine and espresso machine, and established Social Good Roasters, a welfare facility equipped with a coffee roaster that overturns conventional welfare standards and images. ” business started. Representative director, Takumi Sakano.
* [Corporate Philosophy]*
*Hello, Universal*
Change society by creating points of contact between people with and without disabilities and providing experiences that change the values of many people.
*Leave No One Behind*
No matter what difficulties you face, we provide a place where you can realize who you want to be without giving up on who you want to be.
*Store information*
Social Good Roasters ecute Ueno store
7-1-1 Ueno, Taito-ku, Tokyo JR East Ueno Station 3F ticket gate Business hours: Monday to Friday 8:00 to 22:00 / Saturdays, Sundays, and holidays 9:00 to 21:00