[Beef cutlet Kyoto Katsugyu] “Sanma” appears for the first time on the popular seasonal menu! Autumn limited “beef cutlet and swordfish cutlet set” sales start
*Golip Co., Ltd.*
Press release: September 18, 2024
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[Beef cutlet Kyoto Katsugyu] “Sanma” appears for the first time on the popular seasonal menu! Autumn limited “beef cutlet and swordfish cutlet set” sales start
*Starting September 18, 2024 (Wednesday), sales will start at “Beef Cutlet Kyoto Katsugyu” and “Beef Cutlet and Japanese Set Meal Kyoto Katsugyu” nationwide*
“Beef Cutlet Kyoto Katsu Beef”, developed by Golip Co., Ltd. (Headquarters: Kyoto City, Kyoto Prefecture), is a seasonal menu with a new menu “Beef Cutlet and Sanma Katsuzen” will be sold at stores nationwide from Wednesday, September 18, 2024.
View on official website
* Introducing a new menu using seasonal saury fish in the popular series * Beef cutlet Kyoto Katsugyu sells four times a year as a seasonal menu* “Beef and seafood mixed meal” * is a summer staple “Beef cutlet and eel cutlet set”
This popular series has been proposing various combinations such as “Beef cutlet and bonito cutlet set” and “Beef cutlet and tuna cutlet set”, and the number of sales is increasing each time. The “beef cutlet and saury cutlet set” that we will be selling this time is *a new menu that uses saury, the first of its kind*.
*Luxurious use of “seasonal swordfish” that is extremely delicious even as sashimi*
The “Beef and Seafood Mixing Meal” series uses ingredients that are “excellently delicious even as sashimi” and are selected according to strict standards.
The fish we will be using this time is “Hokkaido-produced saury fish,” which boasts the largest catch in Japan. The fatty saury is coated with a light batter and quickly fried at high temperatures, resulting in a crispy exterior and soft interior.
Refreshing with 3 kinds of condiments and grated ponzu sauce The fatty swordfish cutlet is topped with plenty of three kinds of condiments (shioba, myoga, onion) and served with grated ponzu sauce and lemon for a refreshing taste.
You can also enjoy it deliciously with Kyoto Katsugyu’s standard dashi soy sauce, wasabi, sansho salt, and beef cutlet sauce.
*Product overview*
* ■Product name*
・Beef sirloin cutlet and swordfish cutlet set: 1,690 yen (1,859 yen including tax)
・Autumn cutlet: 690 yen (759 yen including tax)
Beef sirloin cutlet and swordfish cutlet set
Autumn cutlet
* ■Offer period*
Wednesday, September 18, 2024 – Mid-November 2024 (ends as soon as supplies last)
*The end date may differ depending on the sales situation depending on the store.
* ■Sales store*
At “Beef Cutlet Kyoto Katsugyu” and “Beef Cutlet and Japanese Set Meal Kyoto Katsugyu” stores nationwide
*Some stores are not eligible (Narita International Airport JAPAN FOOD) HALL store/Tokyo Dome store/Aeon Mall Osaka Dome City store/Universal City Walk Osaka store/Mizuho PayPay Dome Fukuoka store)
*The following stores will sell “Beef Loin Cutlet and Auspicious Swordfish Cutlet Set: 2,290 yen (2,519 yen including tax)” (Pontocho Main Store/Kawaramachi Store/Shijo Kawaramachi Store/Teramachi Kyogoku Store/Kyoto Station Store/Gion Yasaka Store/ Fushimi Inari
store/Shimizu Gojozaka store/Harajuku Meijidori store/Divercity Tokyo Plaza store/Kamakura station west exit store/Maker’s Pier store/Nara Koen store/Kintetsu Nara station store)
* Gyukatsu Kyoto Katsugyu -*
The brand mission of “Gyukatsu Kyoto Katsuushi” is “Bringing beef cutlets from Kyoto to the world’s GYUKATSU.”*
We are the beef cutlet specialty store* with the largest number of stores in Japan and the world. *
* “GYUKATSU” is attracting a lot of attention overseas as a new Japanese food culture.*
In order to spread the word, we have opened stores not only in Japan but also in eight overseas countries (Korea, Taiwan, Hong Kong, Thailand, Canada, Indonesia, the Philippines, and Singapore), and will continue to actively expand on the world stage.
the current,
・Entry into areas in Japan where stores have not yet been opened ・Major tourist cities and commercial facilities visited by many foreign visitors to Japan (inbound tourists)
・Roadside properties as a new store opening model
・Overseas countries mainly in Asia, Europe, and North America We are actively recruiting new store opening properties and franchise partners both domestically and internationally.
*June 2024/In-house research/As a beef cutlet specialty store
Golip Co., Ltd.
With the management philosophy of “Bringing a new style to food culture, making a big impact on the world, and giving power to people,” there are currently 98 stores in Japan and 23 stores overseas, including “Beef Cutlet Kyoto Katsugyu” and “Samgyeopsal Specialty Restaurant Veji Tejiya.” 2 and develops food and beverage brands in a variety of business formats.
Aiming to become a global company that conveys Japanese food culture to the world, we have set a new 10-year vision for 2023: “Create world food – 500 stores of one brand worldwide by 2033”, with 100 stores in Japan and 400 stores overseas. We are promoting store expansion with the aim of achieving this goal, and positioning “Beef Cutlet Kyoto Katsugyu” as an important brand toward realizing that vision, we will strengthen our store opening strategy both
domestically and internationally.
*2: Number of overseas stores is the total of 17 “Beef Cutlet Kyoto Katsugyu” stores and 6 “Samgyeopsal Specialty Store Veji Tejiya” stores (Taiwan)