[Hoodison] New release of Sakanabakka “Tokyo Sakana Senbei”
~Available at Ekinaka stores from September 20th~
*Houdison*
Press release: September 20, 2024
New release of Sakanabaka “Tokyo Sakana Senbei” ~Available at Ekinaka stores from September 20th~
*Sakana bacca, a fish shop in Tokyo, captures the sea in its fish crackers* Sakana, a fish shop operated by Foodison Co., Ltd. (Headquarters: Chuo-ku, Tokyo, Representative Director and CEO Toru Yamamoto, Stock Code: 7114, hereinafter referred to as the Company), whose vision is to create a new cycle in fresh food distribution.
bacca (hereinafter referred to as Sakana Bacca) will release a private brand product (hereinafter referred to as PB product) [Tokyo Sakana Senbei] from Friday, September 20, 2024. Sakanabakka’s PB products are created with the idea of “making fish food more accessible,” and are designed to suit various dining situations with fish.
This product is made with scallop and shrimp crackers by Kasumido Co., Ltd. (Headquarters: Toyooka City, Hyogo Prefecture), which produces rice crackers that maximize the rich flavor of seafood using a unique manufacturing method. It is labeled. [Tokyo Sakana Senbei] was developed to provide an opportunity to enjoy the taste of fish ingredients as a souvenir for travel, homecoming, business trips, etc. About [Tokyo Sakana Senbei]
Fish crackers made from the sea by Sakanabakka, a fishmonger in Tokyo. The sweet shrimp crackers are made using the finest sweet shrimp landed at Shibayama Fishing Port in Hyogo Prefecture, and the scallop rice crackers are made mainly from the ears of domestic scallops, a part that is rarely used. Each piece is pressed and grilled on an iron plate, and then fried until crispy in oil to create a special masterpiece that concentrates the rich flavor of the fish.
* ■Product specifications*
Contents: 12 pieces (6 pieces each of scallops and sweet shrimp) Sales price: 1 box 1,480 yen (tax included)
* ■Sales store*
sakana bacca ecute shinagawa store
sakana bacca gotanda
sakana bacca shinbashi
sakana bacca Gransta Tokyo store
sakana bacca Gransta Marunouchi store
Comments from the developer
Sakanabakka’s seafood bowls and sushi, mainly at Ekinaka stores, have been supported by many people as meals for long distance travel, such as traveling, returning home, and business trips. During this time, we received many comments from customers and employees saying, “I want to give Sakanabakka products to people, but there are no gifts, so I always have to give private brand products as is,” which led to the development of the product. We hope that many people will take this as a souvenir or gift, and it will be an opportunity to introduce the taste of Sakanabakka to people outside of the Tokyo metropolitan area. *About Sakanabakka*
URL: https://sakanabacca.jp/
Sakanabakka is a fish shop with eight stores in Tokyo (Nakameguro, Metropolitan University, Nakanobu, Ecute Shinagawa, Gotanda, Shinbashi, Gransta Tokyo, and Gransta Marunouchi). With the desire to spread Japan’s rich fish-eating culture to the general public, we have modernized the fish shops in towns, which are disappearing from the Japanese landscape, to provide a place where people can not only eat delicious fish but also learn about fish. Aiming to create a shop that offers an experience-based experience, we purchase fish species that are not widely available in Tokyo and highly fresh fish from production areas and markets. By utilizing social media and
e-commerce, and providing a new purchasing experience that combines online and offline, we are used by a wide range of generations, including the younger generation who are increasingly losing interest in fishing.
[Inquiries regarding local PR]
contact@sakanabacca.jp (Person in charge: Yamamoto)
[Inquiries regarding opening a store]
https://sakanabacca.jp/pages/development (Person in charge: Chikai) About Houdison Co., Ltd.
URL: https://foodison.jp/
note: https://note.com/foodison/
Representative Yamamoto became aware of the problems in the fishing industry after hearing a story from a Sanriku saury fisherman who said, “I can’t even make enough money for gas for my boat” and “I don’t want my son to inherit the fishing industry.” Our company was established in April. Currently, with the vision of “a new
circulation in fresh food distribution”, we are currently working on the fresh products e-commerce site “Uo Pochi” for restaurants, and the city fish shop “sakana” where you can always find new things. bacca” and “Food Talent Bank”, a recruitment service specializing in the food industry.