[Yamamura Dairy Industry] Local milk trading card will be published in “Yamamura Milk 1L paper pack” from January 2025
Yamamura Dairy Co., Ltd. Press release: September 26, 2024 Local milk trading cards will be published in “Yamamura Milk 1L Paper Pack” from January 2025 The largest number of bottled dairy products in Japan *Yamamura Dairy Co., Ltd. (Head office: 3-5-8 Oiseko, Ise City, Mie Prefecture, President and CEO: Toyohiro Yamamura, hereinafter referred to as our company) has an advertising column for “Yamamura Milk 1L paper pack” A local milk trading card (trading card) will be posted, and sales will begin from January 2025 (planned) through official mail order and directly managed milk stands “Yamamura Milk Gakko Geku-mae store and Naiku-mae store”. *In-house research (as of December 2023) Yamamura Milk 1L paper pack official mail order:
https://yamamuramilk.co.jp/?pid=125348000
https://prcdn.freetls.fastly.net/release_image/58332/18/58332-18-90b5167e90fac8065a0d621a00c6b485-1755×1241.png Local Milk Trading Card is a trading card game based on the concept of “Collect. Play. Useful.” It is a project that dairy manufacturers from all over the country are working together to utilize the advertising space on milk cartons. Our company strongly sympathizes with this project, which aims to revitalize the milk industry as a whole and expand consumption, allowing more people to learn about the appeal of milk, and providing an opportunity to have fun learning about local foods. and participated in the initiative. Local milk trading card homepage (details on how to play, etc.): https://milkisgood.jp/2 Image
URL: https://prcdn.freetls.fastly.net/release_image/58332/18/58332-18-33ea9c436411678bd515513e07418626-2640×1760.jpg What is Yamamura Milk School We named it Yamamura Milk School because we want people to experience the deliciousness of milk and products made with milk and the culture surrounding milk. Based on the nostalgic milk stand format, the Geku-mae store specializes in take-out, while the Nai-ku-mae store has an eat-in space in addition to take-out. Both stores cherish the nostalgic look of the store, and display colorful bottled dairy products in their showcases. In addition, we created a special space that provides an extraordinary experience, with lighting made from our milk bottles, displays of bottled dairy product lids, and actual school desks and chairs used for the desks and chairs. More than 120,000 customers visit our store each year, spanning a wide range of age groups and genders, including men and women in their 20s and 30s, as well as families and residents of Ise City. In addition to various dairy products such as our signature products Yamamura Milk, Yamamura Yogurt, and Yamamura Pudding, we also sell a variety of milk products that we manufacture, including our most popular menu item, Yamamura Pudding Soft, which sells over 70,000 servings a year. We sell products. Yamamura Milk School store introduction: https://yamamuramilk.co.jp/?mode=f1 Image
URL: https://prcdn.freetls.fastly.net/release_image/58332/18/58332-18-10d625c5fe1a7d9360f3f7c1c93c3c08-3000×2000.jpg Yamamura Milk School Geku-mae store
https://prcdn.freetls.fastly.net/release_image/58332/18/58332-18-9fcfeb90232565e9bcbd9c502133ab30-1500×1000.jpg Yamamura Milk School Naiku-mae store What is Yamamura Dairy? Yamamura Dairy Products is a dairy product manufacturer founded in 1919 (Taisho 8) in Ujiyamada City, Mie Prefecture (now Ise City). Celebrating its 100th anniversary in 2019, the current head, Toyohiro Yamamura, is the third generation. Since our founding, we have cherished manufacturing in bottles, which are now rare, and have continued to produce our signature product “Yamamura Milk,” as well as “Yamamura Coffee,” “Yamamura Fruit,” “Yamamura Yogurt,” “Yamamura Purin,” and ice cream. We manufacture and sell 18 items and 60 types of products, including confectionery and other products, while earnestly listening to customer feedback.Among these, we have 14 types and 47 types of bottled dairy products, making us the largest product lineup in Japan. We have long valued the sterilization method that affects the taste and flavor of milk, and we have adopted pasteurization sterilization. Although pasteurization kills bacteria that are harmful to the human body, the proteins in milk are hardly denatured by heat, so they are slowly digested and absorbed by the body along with calcium. Additionally, the original taste and flavor of milk is preserved. For example, it can be said to be the difference between cooking rice in an iron pot or an aluminum pot. Just as rice cooked in an iron pot at a low temperature for a long time is delicious compared to an aluminum pot that is cooked at a high temperature for a short time, the same can be said for milk. Pasteurization at 85℃ for 15 minutes is the secret to Yamamura Milk’s delicious taste. In addition, Yamamura Milk and Yamamura Yogurt are selected from the Mie Food Selection, which is a selection of unique and excellent products by experts who are familiar with Mie Prefecture and food. In terms of sales channels, in addition to home delivery to Ise city and its surrounding areas, Yamamura Milk Gakko Geku-mae store and Naiku-mae store, Yamamura Milk Gakko’s direct sales store, and Yamamura Dairy Ice Factory direct sales store, as well as supermarkets. , department stores, Mie Prefecture’s antenna shop Mie Terrace, hotels and inns in the Ise-Shima region, and official mail order stores. Company profile Trade name: Yamamura Dairy Co., Ltd. Representative: Toyohiro Yamamura Address: 3-5-8 Oiseko, Ise City, Mie Prefecture 516-0079 Founded: 1919 Business details: Manufacturing, processing and sales of dairy products, store management Capital: 3 million yen URL:
https://yamamuramilk.co.jp/
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