RGB Co., Ltd. Implemented a regional reusable container circulation project with “Megloo”, a reusable cont ainer sharing service, at “CIRTY”, which promotes circular economy activities.

[RGB Co., Ltd.] Implemented a regional reusable container circulation project with the reusable container sharing service “Megloo” at “CIRTY”, which promotes circular economy activities ​ RGB Co., Ltd. Press release: September 27, 2024 “CIRTY”, which promotes circular economy activities, is implementing a regional reusable container circulation project with “Megloo”, a reusable container sharing service. ~ “From throwing away to going around.” Creating a circulation base in the Daikanyama area ~ RGB Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Satoshi Yashima, hereinafter referred to as “RGB”), which handles concept planning, venue development, project promotion, business construction, etc. centered on “Nature”, is based at TENOHA Daikanyama. As part of CIRTY, a community activity to implement a circular economy, we will conduct a demonstration experiment of a regional reusable container circulation project using Megloo, a reusable container sharing service, in October 2024, which is 3R Month. We will do the following.
https://prcdn.freetls.fastly.net/release_image/120052/5/120052-5-92e5ce14709582834576ed9b497be639-1024×729.jpg

This project is a collaboration between Kaman Co., Ltd. (Headquarters: Kamakura City, Kanagawa Prefecture, CEO: Shingo Yoshizumi, hereinafter referred to as “Kaman”), which operates Megloo, a reusable container sharing service that reduces takeout container waste. GOOD GREEN COMPANY Co., Ltd. (Headquarters: Kawasaki City, Kanagawa Prefecture, Representative Director: Mizuki Otaki, hereinafter referred to as “GGC”) operates the plant-based cafe “CIRTY CAFE” with the concept of “Business Airport”, a membership-based shared office. In collaboration with Tokyu Land Corporation (Headquarters: Shibuya-ku, Tokyo, President and Representative Director: Hiroaki Hoshino, hereinafter referred to as “BA”), we aim to reduce waste of takeout containers by reusing containers. [Background of the demonstration experiment] A circular economy is not a linear economy of “take,” “make,” and “dispose,” but rather a system in which raw materials and products that were previously discarded are treated as “resources” and recycled. This is a new economic system (circular economy) that In January 2024, TENOHA Daikanyama will begin collecting clothes and Tetra Packs through the resource circulation service PASSTO, expanding its reach to local residents and visitors as a base for a circular community, and allowing waste to be recycled over a wider area. We have expanded our activities to utilize this resource. With the aim of realizing a more recycling-oriented society, we empathized with Kaman, which operates Megloo, a reusable container sharing service that reduces disposable container waste, and decided to implement this initiative. October, which is 3R Month, is a month to promote efforts toward a recycling-oriented society under the theme of “Reduce, Reuse, and Recycle.” Through Kaman’s reusable container sharing service “Megloo,” we will collaborate with restaurants and companies around the Daikanyama area to reduce the waste of disposable containers and contribute to reducing CO2 emissions. In this trial, CIRTY CAFE’s takeout and plant-based lunch boxes will be provided in
Megloo-compatible reusable containers, creating an opportunity for participants to take a step towards a sustainable lifestyle through the hands-on experience of reuse. In addition, delicious, healthy, and earth-friendly plant-based restaurants will be participating on specific days to sell bento boxes.
https://prcdn.freetls.fastly.net/release_image/120052/5/120052-5-1bd8e8ac0898233e1da18f19380128a5-3900×2600.jpg Soy meatball bento by CIRTY CAFE [Implementation overview]
●Implementation period : October 1st (Tuesday) to October 31st (Thursday), 2024 ●Place ：Forestgate Daikanyama TENOHA building “CIRTY CAFE” ●Address :20-12 Daikanyama-cho, Shibuya-ku, Tokyo ●Target menu : CIRTY CAFE plant-based lunch box, takeout ●Bento sales by popular plant-based restaurants (limited to certain days) ○ELAB October 3rd (Thursday) 11:00-15:00 Ends as soon as it runs out
https://prcdn.freetls.fastly.net/release_image/120052/5/120052-5-f908feee87db9deb33cc2ee7377d583a-1536×1203.jpg The photo is an image ELAB, a lab that chooses a circular lifestyle, is a laboratory that explores and researches sustainable living with the theme of local circulation. We offer seasonal ingredients procured from farmers who are close to nature, and plant-based sweets that make use of unused local ingredients.
https://www.instagram.com/elab.official_/ ○ Nagi Shokudo October 29th (Tuesday) 11:00-15:00 Ends as soon as it runs out
https://prcdn.freetls.fastly.net/release_image/120052/5/120052-5-27f633830ee3aca784735f68024b950d-1125×750.jpg The photo is an image This is a long-established vegan restaurant that has been popular for 16 years since 2007 in Utsugidanicho, Shibuya Ward. Starting in May 2024, we will change our base to Kamakura, and use safe and secure rice and ingredients grown in the Shonan area to deliver familiar flavors to everyone.
https://www.instagram.com/nagishokudo/ ● Return location for reusable containers: CIRTY CAFE (Forestgate Daikanyama TENOHA building 1st floor) Business Airport Daikanyama (Forestgate Daikanyama Daikanyama MAIN building 3rd floor) *Business Airport members only How to use Megloo Megloo (or reuse)! Read the QR Enjoy it deliciously Read the QR again and go to the return box
https://prcdn.freetls.fastly.net/release_image/120052/5/120052-5-5ae5fbda0c6c77ace69af093a3554c4f-940×710.jpg ■About CIRTY
https://prcdn.freetls.fastly.net/release_image/120052/5/120052-5-66ab303f43d71fce9e5a706eca3c248b-3508×2481.png CIRTY is a coined word combining “CIRCULAR”, “CITY”, “COMMUNITY”, and “2030”, and is a community activity based at TENOHA Daikanyama that brings together people, things, and ideas related to the circular economy. I am. We aim to promote a recycling-oriented society based on familiar experiences in everyday life, and we continue to communicate through media and real places. https://www.instagram.com/cirty_30/ CIRTY CAFE is a circular, plant-based cafe based on the concept of circular economy. We offer a plant-based menu that allows you to experience circularity based on the three keywords of “Circular, Local, and Fresh.” https://www.instagram.com/cirty_cafe/ ■About Megloo
https://prcdn.freetls.fastly.net/release_image/120052/5/120052-5-ef1d50f44b00c2c5f349693e7254571b-626×626.jpg What is Megloo? “It’s time to stop throwing out garbage when taking out takeout.” Megloo reduces the need for disposable containers when taking out takeout by sharing reusable containers that are common in the region. In addition to reducing waste from takeout containers, restaurants can also share reusable containers between stores, leading to cost reductions for takeout containers. The name Megloo has the meaning of “containers go around” and the idea that the feelings of gratitude such as “Thank you” and “Thank you” go around in the community. Launched in Kamakura in October 2020, it will be
implemented in 20 cities nationwide, and its use will also expand to sports events and festivals. HP: https://megloo.jp/ ■ About Business Airport Daikanyama
https://prcdn.freetls.fastly.net/release_image/120052/5/120052-5-2551dce5a1df069bae84dd2b064b7de1-583×323.png *The return box is only available to Business Airport members. For other people, please use the return box at CIRTY CAFE Business Airport Daikanyama is a membership-based shared office operated by Tokyu Land Corporation. A 1-minute walk from Daikanyama Station, this work space is surrounded by greenery, where bustle and tranquility coexist seamlessly, and where interactions with a wide variety of people flourish. We support the environmental flagship measures promoted by Tokyu Land Corporation. HP:
https://business-airport.net/shop/daikanyama/
[Company Profile] ■RGB Co., Ltd. RGB Inc. is a nature collective that operates under the slogan, “Moving people’s hearts with the option of nature, from a global perspective.” We handle information strategies such as creating spaces with an emphasis on sustainability, supporting branding and business construction, and media construction. An affiliated company of DAISHIZEN Co., Ltd., which designs and constructs green landscapes and operates select shops. (1) Company name: RGB Co., Ltd. (2) Representative Director: Satoshi Yashima (3) Location: 20-23 Daikanyama-cho, Shibuya-ku, Tokyo Forestgate Daikanyama MAIN Building 3F (4) URL: https://www.redgreenblue.jp/ (5) Business content: Circular development, brand identity construction, nature-based consulting, PR & media construction ■Kaman Co., Ltd. Kaman Co., Ltd. was founded in 2020 in Kamakura City, Kanagawa Prefecture, and operates “Megloo,” a reusable container sharing service that reduces disposable container waste. Starting with Kamakura, we have expanded to 20 cities across the country and have built up a track record of implementation at sporting events and festivals. In 2022, we will be selected for an international program aimed at preventing plastic pollution, and we are working towards realizing a circular economy. (1) Company name: Kaman Co., Ltd. (2) Representative Director: Shingo Yoshizumi (3) Location: 1-1-14 Omachi, Kamakura City, Kanagawa Prefecture (4) URL: https://kaman.co.jp/ (5) Business details: “Megloo”, a reusable container sharing service that reduces disposable container waste [Inquiries from the press] RGB Co., Ltd. Yokoyama/Noro E-mail: cirty@redgreenblue.jp Kaman Co., Ltd. https://kaman.co.jp/contact/