[Eitaro Somoto Co., Ltd.] October 3rd is Eitaro Candy Day. Eitaro candy “Umami Ame” is now available for one year only
Eitaro Sohonpo Co., Ltd. Press release: October 1, 2024 October 3rd is Eitaro Ame Day. Eitaro Ame “Umami Ame” is now available for one year only. Eitaro Sohonpo Co., Ltd.
(Headquarters: Nihonbashi, Chuo-ku, Tokyo; Representative Director and President: Masaki Hosoda; hereinafter referred to as “Eitaro Sohonpo”) is a subsidiary of Ninben Co., Ltd. (Headquarters: Nihonbashi, Chuo-ku, Tokyo; Representative Director: Masami Hosoda; hereinafter referred to as “Eitaro Sohonpo”) President and CEO: Ihei Takatsu (hereinafter referred to as “Ninben”) jointly developed “Umami Ame” using Ninben’s dashi. Starting October 1st (Tuesday), Eitaro’s “Umami Ame” candy will be sold at Eitaro Sohonpo and Ninben for a limited time for one year.
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Enjoy the flavor of dashi with candy: Eitaro Ame “Umami Ame” The “Golden Bonito Dashi” from Ninben, a specialty shop for dried bonito flakes, is carefully crafted to bring out the flavor of dried bonito flakes, shiitake mushrooms, and kelp. Combined with the aroma of caramelized smooth white sugar, the result is an amber-colored candy with the flavor and aroma of dashi stock. This candy has the original taste and color of the ingredients, without using colorants or fragrances. Eitaro candy is only available for one year, so please take advantage of this opportunity. [Product overview] Product Name: Eitaro Ame Umami Ame Price (tax included): 540 yen for bag, 346 yen for small bag, 540 yen for watermark box, 432 yen for pocket can Available stores: Eitaro Sohonpoku Main Store, Eitaro Sohonpoku Online Store, department stores nationwide, supermarkets, etc. [What is Eitaro candy] Aruhito is made by boiling high-purity white sugar with no off-flavors over an open flame at high temperatures. Umeboshi candy was born from the idea of making Ariheito, which was expensive for the common people of the Edo period, more convenient. Since then, based on the Aruheito technology, black candy, matcha candy, and black tea candy have been produced, and in the Heisei era, throat candy and vanilla milk candy were added. In addition, a series of unscented and uncolored “fruit juice candy” made with domestic fruits has also been introduced, with a total of 11 types of standard products. [What is Eitaro Candy Day] We have been certified by the Japan Anniversary Association to designate October 3rd every year as Eitaro Candy Day. The name originates from the birthday (October 3, 1932) of Eitaro Hosoda, the founder of the main store who introduced Eitaro Ame to the world. Seasonally, it falls on the first day of the 24 solar terms, or “mizu hajime karu” (the first day of water) in the 72 seasons. Mid-Autumn’s “mizu shiruru” refers to the harvest period after the rice fields have been drained of water. Superimposed on the day of abundant fruit It was a commemorative day. 【Eitaro Somoto】 Founded in 1818 (first year of Bunsei era). A Japanese sweets manufacturing and sales company headquartered in Nihonbashi, Tokyo. The company name originates from the name of Eitaro (later Yasubei Hosoda III) who opened the Nihonbashi main store in 1857. It has the oldest history in Japan as a candy manufacturer that is a member of the National Candy and Confectionery Industry Cooperative Association, and in addition to candy, it also handles fresh sweets, yokan, baked sweets, and anmitsu. Other brands that specialize in concepts include “Ameya Eitaro (candy specialty),” “Nihonbashi Eitaro (casual packaging),” “Tokyo Piesen (Tokyo souvenirs),” and “Karadani Eitaro (health-oriented).” Expand. In addition, our business partners range from department stores, mass retailers, transportation markets to shrines and temples. We have a corporate culture that respects “Knowing the past, learning the new,” and our manufacturing sites still use not only the latest machinery but also old-fashioned techniques and equipment. ●Homepage
https://www.eitaro.com/ ●Online store
https://www.eitarosouhonpo.co.jp/ Various official SNS of Eitaro Sohonpo Instagram:
https://www.instagram.com/eitaro_sohonpo/ Twitter:
https://twitter.com/eitaro_sohonpo/ Facebook:
https://www.facebook.com/eitarosohonpo
