“DELISH KITCHEN” is supporting “Onigiri Action” again this year! Posting many rice ball recipes on SNS
Every Press release: October 1, 2024 “DELISH KITCHEN” is supporting “Onigiri Action” again this year! Posting many rice ball recipes on SNS Just post a photo related to rice balls and school lunches will be delivered to children in Africa and Asia
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DELISH KITCHEN, a recipe video media operated by Every Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director: Taisei Yoshida, hereinafter referred to as Every), is sponsored by NPO TABLE FOR TWO International (hereinafter referred to as “TABLE FOR TWO”). We will continue to support “Onigiri Action 2024” as a supporting partner this year as well. “Onigiri Action” is a commemoration of “World Food Day” on October 16th (a day when people all over the world think about food and food issues) designated by the United Nations. This is a campaign where school lunches are delivered to children in Africa and Asia just by posting a message. This year, which marks its 10th year, “DELISH KITCHEN” will be running from October 3rd (Thursday) to November 16th (Saturday), and during the period, “DELISH KITCHEN” will be posting various onigiri recipes on their Instagram account. “Onigiri Action” is based on the symbol of “onigiri,” a typical Japanese food.If you post a photo or image of a rice ball on SNS [Facebook, Instagram, X (formerly: Twitter)] or a special site, you will receive one photo. This is an initiative in which supporting companies will donate 100 yen, equivalent to 5 school lunches, for each photo posted, allowing the school lunches to be given to children in Africa and Asia. Over the nine years until 2023, a total of approximately 1.85 million photos have been posted and approximately 10.17 million school meals have been delivered. “DELISH KITCHEN” sympathizes with “TABLE FOR TWO”, which is working to solve the world’s food and health problems through “food”, and as a media that delivers information to many people in the field of “food”, we aim to contribute to society. We have been supporting the “Onigiri Action” since 2019 with the desire to be of some help in resolving issues. Taking advantage of the reach power of “DELISH KITCHEN”‘s SNS account, we will support the expansion of recognition of “Onigiri Action” by disseminating various onigiri recipes on the SNS account. Distributing popular rice ball recipes on “DELISH KITCHEN” “DELISH KITCHEN” will utilize the carousel posts on Instagram, which boasts 4.75 million followers, to introduce various onigiri by genre, focusing on recipes that have received a great response. We have chosen a wide variety of recipes, keeping in mind the appearance and flavor that both children and adults can enjoy. [Posting schedule] October 3rd: Easy and delicious ♪ 7 popular rice balls October 16th: Quick and easy! 5 5 minute rice balls November 1st: More variations♪ 7 onigiri selections November 13th: Can’t stop! 5 grilled rice balls
https://prcdn.freetls.fastly.net/release_image/18729/367/18729-367-650166538d5087ff6daca61e3f46dc4c-560×560.png About “DELISH KITCHEN” A recipe video media that has the No. 1 number of recipe videos in Japan (*) and is used by over 35 million people. The recipes are all created by food professionals such as registered dietitians, with the concept that “anyone can easily make delicious recipes,” and there are over 50,000 recipes in total. In addition, there are features that make everyday shopping more profitable and convenient, such as distributing special offers and coupons from nearby stores, a system that allows you to order the ingredients needed for the recipe you want to make from an online supermarket with one tap, and a design that makes it easy to use. We offer a variety of services to enrich your dining experience, including the sale of highly functional original kitchen tools. (*) In-house research (number of published on the app, as of February 24, 2022) ▼How to access “DELISH KITCHEN” Website:
https://delishkitchen.tv/ Download smartphone app:
https://app.adjust.com/a10q9lx Facebook:
https://www.facebook.com/DELISHKITCHEN.tv Instagram:
https://www.instagram.com/DELISHKITCHEN.tv LINE:
https://lin.ee/n8k3FwV Corporate advertising service page:
https://biz.delishkitchen.tv/ ▼Company overview Company name: Every Co., Ltd. Representative: Taisei Yoshida Established: September 1, 2015 Address: 38th floor, Sumitomo Fudosan Roppongi Grand Tower, 3-2-1 Roppongi, Minato-ku, Tokyo Business content: Video media business, etc. Corporate site URL:
https://corp.every.tv/ Adopted owned media “every.thing”:
https://everything.every.tv/