Adastria Co., Ltd. Two consecutive months of “FOREVER 21” and Japan’s leading fashion icon “Seira”! The second installment focuses on the sweet look of wearing girly knits.

[Adastria Co., Ltd.] Two consecutive months of “FOREVER 21” and Japan’s leading fashion icon “Seira”! In the second installment, pay attention to the sweet look of girly knitwear ​
Adastria Co., Ltd. Press release: October 4, 2024 A two-month continuous project between “FOREVER 21” and Japan’s leading fashion icon “Seira”! The second installment focuses on the sweet look of wearing girly knits. “The Sweet Knit” 6 outfits will be released on October 4th (Friday)
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“FOREVER 21” is developed by Adastria Co., Ltd. (Headquarters: 2-21-1 Shibuya, Shibuya-ku, Tokyo, CEO: Osamu Kimura), whose mission is “Play fashion!” and aims to be a “good community co-creation company.” has teamed up with Seira, a fashion icon representing Japan and active as a ViVi model, to release the 2024 fall/winter LOOK for two consecutive months. The second edition will be available starting Friday, October 4, 2024, with 6 outfits titled “The Sweet Knit” available at “FOREVER 21 JAPAN ONLINE FLAGSHIP STORE,” official web store .st, and ZOZOTOWN. We will publish it. “FOREVER 21 JAPAN” delivers localized fashion to the modern domestic market. In addition to products from our home country, we also carry many original Japanese items made for Asians. This time, for the 2024 winter LOOK of “FOREVER 21”, Seira, one of Japan’s leading fashion icons, has been selected for the first time. Seira, who is both “cool” and “cute,” wears the “FOREVER 21” winter coordination. A total of 6 LOOKs expressing the theme “The Sweet Knit” will be available, including trendy ribbon motif knits x pleated skirts, bouclé knit cardigans x miniskirts, knit tops x denim pants, and more. ■“FOREVER 21 meets SEIRA” 2nd special site
https://www.dot-st.com/forever21/cp/seira2410 The first “SPORTS MIX STYLE” announced on Thursday, September 19, 2024 Click here for the press release [main000002338.000001304.html] ■LOOK details
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https://prcdn.freetls.fastly.net/release_image/1304/2360/1304-2360-d0dae54d8c7bb0c1b05b31045a2b5608-2025×2700.jpg ▼From left (all tax included) 1. Mixed color boucle cardigan ¥4,490 Feather ensemble (using innerwear) ¥3,990 Assorted ribbon pleated mini skirt ¥3,290 2. Mixed color boucle cardigan ¥4,490 Flannel check shirt ¥3,490 Crush hem knit flare pants ¥4,990 Square loafers ¥4,950 3. Ribbon jacquard knit ¥4,490 Pleated midi skirt with belt ¥4,990 Sheer socks ￥935 Square loafers ¥4,950
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https://prcdn.freetls.fastly.net/release_image/1304/2360/1304-2360-d21df1bad8ee4c1c3ef8cabcc3787fd0-2025×2700.jpg ​ ▼From left (all tax included) 4. Embroidery cropped knit pullover ¥3,990 Line knit half leggings ¥2,990 Filled flight cap ￥3,490 Cover boots ¥7,989 5. Front ribbon knit cardigan ¥3,990 Ribbon loose denim ¥5,490 6. Feather ensemble ¥3,990 Waist ribbon sweatshirt ¥3,990 Assorted clog sandals ¥4,950 ■Seira’s profile
https://prcdn.freetls.fastly.net/release_image/1304/2360/1304-2360-c6234da7d7ea7b291470cc7bd98dbe9b-1672×2507.jpg Born in 2000. Born in Tokyo. 170cm. Since September 2022, she has become an exclusive model for ViVi and is expanding her range of activities, including being a brand model and appearing on the cover of magazines. She has also appeared in domestic shows such as TGC, and her overwhelming style and presence have made her a fashion icon that attracts the attention of many fashion brands. ■About “FOREVER 21”
https://prcdn.freetls.fastly.net/release_image/1304/2360/1304-2360-4ef3487c54c31cf1fb8e8e7aeaf8d3af-2461×410.jpg FOREVER 21 is a leader in the fashion industry, providing everyone with the latest trends that inspire unique style and confidence. With a renewed focus on customer experience, we offer high-style design and fashion basics, with compelling value and a dynamic store environment. With over 570 stores and online locations around the world, we continue to strengthen our position as the brand of choice for today’s fashionable consumers, while leveraging e-commerce and digital technology to improve accessibility. ＜FOREVER 21 JAPAN ONLINE FLAGSHIP STORE＞ https://forever21.jp/ https://www.dot-st.com/forever21/ https://zozo.jp/shop/forever21/ https://instagram.com/forever21_jp/ ＜X＞ https://x.com/forever21_jp https://www.tiktok.com/@forever21_jp ■About Adastria Co., Ltd.
https://prcdn.freetls.fastly.net/release_image/1304/2360/1304-2360-740dbdf1c5b0a04cea94b2ea528d75b8-1174×289.jpg Adastria Co., Ltd. (President and CEO: Osamu Kimura) is a casual fashion specialty store chain with over 30 group brands, including Global Work, Nicoand, and Lawry’s Farm, operating approximately 1,500 stores in Japan and overseas. Celebrating our 70th anniversary in 2023, we will create an open community where people and information can exchange and create new value, with the mission of “Play fashion!” to make everyone’s life exciting through fashion. We aim to become a “creative company”. Shibuya Hikarie, 2-21-1 Shibuya, Shibuya-ku, Tokyo 150-8510 https://www.adastria.co.jp/