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Home » Explore » Tokyu Recreation Co., Ltd. 109 Cinemas Yumegaoka Japan’s first inverted flap for advertising is now available. “FLAP DISPLAY x KIDS CINEMA coloring experience event” will be held!

Tokyu Recreation Co., Ltd. 109 Cinemas Yumegaoka Japan’s first inverted flap for advertising is now available. “FLAP DISPLAY x KIDS CINEMA coloring experience event” will be held!

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Tokyu Recreation Co., Ltd. press release (2024.10.07) Tokyu Recreation Co., Ltd. [109 Cinemas Yumegaoka] Japan’s first inverted flap for advertising is now available. “FLAP DISPLAY x KIDS CINEMA coloring experience event” will be held! October 12th (Sat) – 14th (Monday/holiday), 2024 carried out in Tokyu Recreation Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, President: Tomoro Kimura) will present Japan’s first “FLAP DISPLAY” at 109 Cinemas Yumegaoka (3F, Yumegaoka Soratos 1, 31 Yumegaoka, Izumi-ku, Yokohama, Kanagawa Prefecture). )” will be held for children from October 12th (Saturday) to October 14th (Monday/holiday), 2024. Image
URL: https://prcdn.freetls.fastly.net/release_image/1956/590/1956-590-632c9b2b69c61b8ff049bae7f7505e77-1500×1000.jpg

First in Japan! “FLAP DISPLAY×KIDS CINEMA Coloring Experience Event” Overview  At the kids space in front of the permanent kids theater “KIDS CINEMA” at 109 Cinemas Yumegaoka, in collaboration with CineBridge Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director: Tomoki Tani), a movie theater media company, Japan We will be holding a coloring event using the first-ever advertising flip flap “FLAP DISPLAY.”  If you color a “KIDS CINEMA” original character before watching a movie, your coloring book will appear on the “FLAP DISPLAY” after the screening ends. Please enjoy this movie and create memories with your children. ◆Period October 12th (Sat) – October 14th (Monday/Holiday) ◆Place 109 Cinemas Yumegaoka “KIDS CINEMA” (Theater 10) ◆Target people All those who watched the movie at KIDS CINEMA (Theater 10) on the day ◆Flow of experience
https://prcdn.freetls.fastly.net/release_image/1956/590/1956-590-a27ab5a5b0809e213f1bf898bacab5b4-3900×3864.jpg 8 coloring designs 1. Choose from a total of 8 designs that you would like to color in the kids space, and enjoy drawing and coloring before watching a movie.   Enjoy 2. Watch a movie at “KIDS CINEMA” 3. Child displayed on “FLAP DISPLAY” after watching a movie   Enjoy looking at your own coloring pages. Click here for screening schedule https://109cinemas.net/yumegaoka/
https://prcdn.freetls.fastly.net/release_image/1956/590/1956-590-993c1b77fb8fe20abda118497e82dade-969×300.png Other side image What is 109 Cinemas Yumegaoka “KIDS CINEMA”?  This is 109 Cinemas’ first and the first permanent children’s theater in the Kanto region, where customers with small children can watch movies safely and happily. ◆Points ⚫ By separating the space from other theater areas, parents can enjoy themselves with peace of mind.   Area dedicated to kids cinema where children are the main characters ⚫ Bright theater design with good lighting and sound so you don’t get scared during screenings ⚫ We have fun features in the kids space in front of the theater and in the play space inside the theater. ⚫ There is also a photo corner where you can make memories with your children.
https://prcdn.freetls.fastly.net/release_image/1956/590/1956-590-8b148991e2225133ae2376a4b1b6b949-2461×662.jpg
https://prcdn.freetls.fastly.net/release_image/1956/590/1956-590-2d7f37fc9f833af26bf44c69e0118880-1041×232.png What is FLAP DISPLAY?
https://prcdn.freetls.fastly.net/release_image/1956/590/1956-590-e6ad7968681e0f39ddeccf7c526c9b81-843×596.png “FLAP DISPLAY” is a type of display where the flap rotates and the visual changes. Information displays that were once used at airports and stations have been revived as advertising displays. ◆Comments from partner companies Zero Unit Co., Ltd. “I thought about how to revive and use equipment from the Showa era that no longer exists, which gives me a sense of nostalgia, in the Reiwa era. The front side has the gentleness of analog, and the back side is full of digital technology. This time, it was my first experience coloring. It’s an event. Please enjoy the experience of seeing your own coloring books pop up!” Art Freak Co., Ltd. “A flap display with a nostalgic flapping motion. It is a media that gives a new impression that makes you stop and look at it, something you don’t see much these days as we are used to digital displays. You can use the cells to create a single picture or combine them with a video.This time, I think it will be a fun project to see the children coloring and moving around.” What is 109 Cinemas  It is a cinema complex chain with 193 screens in 21 sites nationwide. This year marks 26 years since we opened the first 109 Cinemas brand store in 1998. Based on our management philosophy of “contributing to the creation of a
spiritually enriching and vibrant society through entertainment,” we are constantly introducing the latest equipment of the times and continuing to take on new challenges. “IMAX(R)”, “IMAX Laser/GT Technology” and “ScreenX (premium large format)” were all introduced by 109 Cinemas for the first time in Japan.  In terms of sound, in addition to the 109 Cinemas original standard premium pure sound system “SAION” that enables a high-quality sound experience, 109 Cinemas, which opened in Shinjuku-ku, Tokyo in April 2023, ‘s new brand “109 Cinemas Premium Shinjuku” has introduced “SAION -SR EDITION-”, supervised by world-famous musician Ryuichi Sakamoto, to all theaters.  Furthermore, in addition to movie content, we are developing entertainment in a variety of fields with movies as the main focus, such as the coffee service “TAG COFFEE STAN (D)” where you can freely customize drinks and labels.  We are also working to create an environment where everyone can enjoy a comfortable time, including the introduction of “KIDS CINEMA,” which allows customers with children to enjoy movies with peace of mind. We are also actively working on SDGs activities, such as creating interaction between the city and people, mainly through implementation.  109 Cinemas will continue to strive to provide a rich movie experience to our customers. Link list ・109 Cinemas Official Website:
https://109cinemas.net/ ・109 Cinemas Official Instagram:
https://www.instagram.com/109cinemas/ ・109 Cinemas Yumegaoka X: https://twitter.com/109_yumegaoka

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