Kanro Co., Ltd. press release (2024.10.07) Kanro Co., Ltd. Masahiro Kasahara has created a menu using Kanro Ame, which will be celebrating its 70th anniversary next year.A
collaboration menu with Kanro Ame will be available at the popular Japanese restaurant “Pro-Con Ryouron.” ~December 2nd (Monday) to December 25th (Wednesday), 2024 3 items available at Ebisu store for a limited time~ Kanro Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo, President: Tetsuya Murata, hereinafter referred to as Kanro), which is well-known for its products such as Kanro candy and puree gummies, is introducing the long-selling brand Kanro candy, which will celebrate its 70th anniversary in 2025, and the charm of Japanese food. This is our first collaboration with the popular Japanese restaurant “Saibakuron,” produced by Masahiro Kasahara, a chef who is known for his work to the world. For a limited time from Monday, December 2nd to Wednesday, December 25th, 2024, the “Pros and Cons” store in Ebisu will offer three collaboration menu items using Kanro candy devised by Mr. Kasahara.
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Kanroame is made from simple ingredients such as sugar, starch syrup, soy sauce, and salt, and is characterized by its deliciousness, which is made using techniques and manufacturing methods that make the most of the flavor of the ingredients themselves. The new appeal of Kanro Ame has become a hot topic on social media, with the ability to make regular dishes even more delicious by using Kanro Ame in cooking. Kanro, which has been proposing new ways to enjoy Kanro candy in keeping with the times while preserving traditional flavors, has teamed up with the Japanese restaurant “Saibakuron” to make the best use of the taste and richness of Kanro candy. Through this, we are introducing new ways to enjoy Japanese food. A very popular Japanese restaurant that was born in Ebisu, a competitive area for food, and celebrated its 20th anniversary this year. This time, the owner, Mr. Masahiro Kasahara, and his desire to propose a new way to enjoy Kanro Ame that is in keeping with the times by taking advantage of Kanro Ame’s Japanese-style sweet and salty taste and richness, and we decided to create Kanro Ame. A collaboration menu using “pros and cons” will be offered at the “pros and cons” store. The menus to be offered this time are “Chicken, lotus root, and shimeji mushrooms with sweet sauce” using Kanro candy, “Seared burdock and pickled enoki mushrooms” using Salt Kanro candy, and Kanro candy and Salted Kanro candy. It is a dish that allows you to enjoy Japanese cuisine, with 3 dishes including the “Chicken Soboro Sanshokudon”, which incorporates plenty of seasonal autumn and winter ingredients. At Kanro, we will introduce a new way to enjoy Japanese food through Kanro candy. *1Intage Co., Ltd. SRI Candy market cumulative sales amount from January 2023 to December 2023 ■“Kanroame” x “Pros and Cons” collaboration project Summary ・Implementing store: Pros and cons Ebisu store ・Address : 2-14-4 Ebisu, Shibuya-ku, Tokyo ・Implementation period: December 2, 2024 (Monday) to December 25, 2024 (Wednesday) ・Provision time: According to store business hours
https://prcdn.freetls.fastly.net/release_image/41274/548/41274-548-acdf68802490cb38591d55e1f1d083dd-980×653.jpg ■Scheduled menu Chicken, lotus root, and shimeji mushroom with sweet sauce Chicken, lotus roots, and mushrooms go great together. It’s a hearty side dish that goes well with rice and alcohol. The Kanro candy gives it a deep, rich taste, and it has a nice texture.
https://prcdn.freetls.fastly.net/release_image/41274/548/41274-548-e06a7ac5b650063b388cf7683ce43aa9-980×653.jpg Seared burdock and enoki mushrooms pickled in sweet vinegar A sweet and sour pickle that allows you to enjoy the two textures of exquisite sweetness and sourness that spreads in your mouth with every bite. Shio Kanro candy and vinegar add depth to the flavor. A refreshing dish with vinegar that is perfect for refreshing your palate. is.
https://prcdn.freetls.fastly.net/release_image/41274/548/41274-548-069979620d5a7a5dead4eac7616e4037-980×653.jpg Minced chicken tricolor bowl The sweet and salty taste of the minced chicken goes well with the sweetly seasoned egg, and the rice goes well. A colorful three-colored rice bowl that can be enjoyed by people of all ages. ・About meals Lunch From 12:00 (Saturday only) Omakase course 7,500 yen / 9,500 yen (tax included) Dinner 18:00~, 18:30~ Omakase course 9,500 yen/12,000 yen (tax included) *A 10% service charge will be added to the above. *If you change the number of people or cancel on the day, a 100% cancellation fee will be charged. *Depending on weather, stock availability, sales, etc., items may be out of stock or discontinued even during the sales period. *Provided contents are subject to change. ■You can easily manage it at home! Kasahara’s recipe is now available on the “Kanro Ame Shokudo” website On the website “Kanro Ame Shokudo”, videos of three recipes devised by Mr. Kasahara that will be offered at the “Pros and Cons” stores will be available from Wednesday, September 11, 2024. You can easily make authentic Japanese food at home that can be enjoyed in a variety of situations, whether as a side dish with rice or as a snack. https://sweeten.kanro.jp/kanroameshokudo/list/contents_type=131
https://prcdn.freetls.fastly.net/release_image/41274/548/41274-548-7580d3272fbc43c8af78e176d87f036d-821×505.jpg ■What is “Kanro Ame Shokudo” The website “Kanro Ame Shokudo”, which opened in 2020, introduces various recipes using Kanro Ame. The unexpectedness of using candy in cooking has become a hot topic on social media, and in June 2021, a book titled “Welcome to Kanro Ame Shokudo” (published by Shogakukan), which compiles all 78 recipes using Kanro Ame, was published. On sale. From 2023, Kanro Ameshokudo will also open an official Instagram account (@kanroameshokudo), introducing various recipes.
https://www.kanro.jp/kanroame/kanroameshokudo/
https://www.instagram.com/kanroameshokudo ■“Pros and Cons” Recipe video is also available on the official YouTube of the owner, Masahiro Kasahara “Pros and cons” The official YouTube of the owner Masahiro Kasahara [Pros and cons] Masahiro Kasahara’s culinary journey ( https://www.youtube.com/@sanpiryoron ) is also releasing recipe videos for two collaboration recipes with Kanro Ame: “Chicken, lotus root, and shimeji mushrooms in sweet sauce” and “Seared burdock and enoki mushrooms in sweet and sour sauce.” [Mr. Kasahara’s comment] When I first heard the story, I couldn’t imagine making Japanese food with candy, so I was actually a little reluctant (lol). However, as I read Kanro Ame Shokudo’s website and books, I realized that it can be applied to cooking in so many ways. Sugar, starch syrup, soy sauce, and salt, which are the raw materials for Kanro candy, are basic seasonings used in Japanese cuisine. As for the pros and cons, since it is scheduled to be available from December, I would like to take this opportunity to make it at home so that even children who are not familiar with Japanese cuisine can try it. I’m sure people who come to the store will be surprised. We hope that through this collaboration, as many people as possible will fall in love with Japanese cuisine.
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https://prcdn.freetls.fastly.net/release_image/41274/548/41274-548-335e9ee6ff6d724c19aa3b298a66f273-2800×1867.jpg [“Pros and cons” store owner profile]
https://prcdn.freetls.fastly.net/release_image/41274/548/41274-548-b85ce39029063e33d053d9b627e74d48-277×269.png Masahiro Kasahara Born in Tokyo in 1972. Growing up watching his parents run a yakitori restaurant, he was able to develop a variety of tastes, techniques, and tastes from an early age. After graduating from high school, he trained at a famous Japanese restaurant for nine years before taking over his parents’ yakitori restaurant. In September 2004, he opened his own store [Pros and Cons] in Ebisu. Kasahara’s cuisine, created with a unique sensibility, captures the hearts of visitors, and the restaurant quickly becomes a popular restaurant with many reservations. In 2013, we finally opened [Proens and Discounts Nagoya] in Nagoya, and in 2019 [Proscons and Pros and Cons, Kanazawa] in Kanazawa (temporarily closed). With the motto of “Skills, Tongue, and Playfulness,” he continues to demonstrate his skills today with the sense he inherited from his father and the reliable techniques he honed at top-class restaurants. “It was the Japanese restaurant that was the most helpful and appreciated by Japanese people in Japan,” he says, and he is working hard every day with the goal of leaving his mark on future generations. ■What is Kanro candy
https://prcdn.freetls.fastly.net/release_image/41274/548/41274-548-da8f4b41bd15478952e17a1fa5c97942-666×468.png Kanro candy is a long-selling brand that has been around for over 60 years. It has been loved by people all over Japan for its gentle taste, and will be renewed in the fall of 2018. We have updated the recipe and achieved even more deliciousness without adding seasonings (amino acids). We are also developing a lineup of “Salt Kanro Ame,” which inherits the spirit of the “Kanro Ame” brand, which takes advantage of the quality of the ingredients. There is now a wide range of delicious variations that take advantage of the sweet and salty taste and richness of soy sauce.
https://www.kanro.jp/kanroame/
https://prcdn.freetls.fastly.net/release_image/41274/548/41274-548-938e0d077a8998240943b7f176360704-900×431.png ■“Kanro” company profile Company name : Kanro Co., Ltd. Representative : Tetsuya Murata, President and Representative Director Address : 37th floor, Tokyo Opera City Building, 3-20-2 Nishi-Shinjuku, Shinjuku-ku, Tokyo Founded
: November 10, 1912 (Taisho 1) Business content: Manufacture and sale of confectionery and food products Listing market: TSE Standard Market (Securities code 2216) URL: Corporate site https://www.kanro.co.jp/
KanroPOCKeT https://kanro.jp/ Since our company was founded in 1912, we have produced “Kanro Ame,” which is our company name, “Healthy Throat Ame,” the first throat lozenge in the confectionery food industry, and the No. 1 selling brand in the milk flavor candy market*1. We have grown by continuing to create products that are loved by consumers, such as “Golden Milk” and “Pure Gummy,” the pioneer of gummy gummies for adults and the top-selling gummy brand*2. At our directly managed store “Hitotsubu Kanro”, we are promoting the appeal of candy based on the concept of “Hitotsubu that connects people from person to person.”
Recently, with the aim of becoming a “purpose-driven company that contributes to a sustainable future for people and society,” as set out in the medium-term management plan 2024, efforts have been made toward “human resources,” which is at the core of our strategy. We are strengthening it. In March 2024, our efforts in health management were evaluated, and in May we received the “Platinum Kurumin” certification as a company that supports high-level childcare. . *1 INTAGE Co., Ltd. SRI Milk Flavor Candy Market Brand ranking by cumulative sales amount from April 2023 to March 2024 *2 INTAGE Co., Ltd. SRI Gummy Market Brand Ranking by Cumulative Sales Amount from April 2023 to March 2024 ■Purpose “Sweeten the Future ~My heart grows bigger and bigger.~”
https://prcdn.freetls.fastly.net/release_image/41274/548/41274-548-45423a29e8219593b7839100bc7e421f-1579×486.jpg Kanro has established a corporate purpose for 2022: “Sweeten the Future ~Let your heart grow bigger.~” In an era of rapid change and uncertainty, Kanro confirms the journey we have taken thus far and verbalizes our thoughts for the future. Kanro, which has continued to create the future from sugar and take on the challenge of drawing out the power of sugar, will further evolve the technology it has cultivated through its corporate activities.By accumulating moments when “the heart becomes bigger”, we will continue to improve people and society. We will contribute to a sustainable future for the world. [Inquiries from customers regarding this product] Kanro Co., Ltd. Customer Center Tel: 0120-88-0422 (Reception hours
Monday-Friday except holidays 10:00-16:00)