[Benken Seikatsu Co., Ltd.] Mobile restaurant “Sekai Shokudo” is born to revive the “city food” lost due to the coronavirus pandemic
Adventure Life Co., Ltd. Press release: October 21, 2024 Mobile restaurant “Sekai Shokudo” is born to revive the “town food” lost due to the coronavirus pandemic Revival of the rapidly decreasing number of privately run restaurants and create glamor and connections between people in the city
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sales/labor shortage/rise in store opening construction
costs/termination of subsidies/soaring utility costs, etc. It is located in The business environment for individuals opening
restaurants, which is high-risk in the first place, has worsened even further due to the coronavirus. An increasing number of businesses are giving up on opening stores and Negative effect on maintaining the character and charm of the city is affecting. ■ What Sekai Shokudo aims to do Sekai Shokudo’s mission is to revitalize the city’s charm, which has been overshadowed by the coronavirus pandemic, by
revitalizing food and beverage businesses. That’s it. Innovative Five unique solutions mainly for mobile restaurants Privately run food and beverage businesses overcome numerous difficulties to make the city more attractive. Providing opportunities to open unique restaurants I will. ■ Sekai Shokudo’s 5 unique solutions 1. Uniquely designed mobile restaurant: Trailer-type stores that allow quick store openings, concept changes, and quick relocation/withdrawal 2. Assessing the potential value of land : Assess the business value of idle land and space using a unique method and promote monetization 3. Digitalization support for the food and beverage industry : Uniquely developed mobile order/LINE CRM system (scheduled for completion in 2025) 4. Low investment and low break-even point : Mechanism and design that allows one operation to reduce labor costs 5. Sophistication of food delivery business : Collaborate with external parties to support content development/manufacturing/operation ■Sekakai Shokudo business model: Creating benefits for three parties (food and beverage business operators/towns and consumers/land owners) With five solutions centered on mobile restaurants, Innovative benefits for restaurant operators/towns and residents/land owners brings.
https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-904b5cac1177498c0c24e600fd001fc9-1125×547.jpg ◎Advantages for restaurant operators: Flexible and low-risk street stores 1. Easy to open a store : Initial cost reduction and quick store opening process 2. Strong presence : Stylish and conspicuous roadside store 3. Low risk :Low fixed costs/Low break-even point/Easy to withdraw 4. Operational flexibility : Easy to change store concept or relocate 5. Restaurant industry DX :CRM/sales promotion/accounting support (2025) ◎Benefits for the city and its residents: gaiety and connections between people ◎Benefits for land owners: Improving the value of idle assets 1. Idle Asset value improvement and profit /effective Tax saving 2. Utilizing idle land and space Contributing to regional revitalization 3. By creating excitement Positive impact on existing business ■4 types of mobile restaurants: variations that fit any land or space [Model name] World Restaurant 20FT Estimated installation space 5m x 9m/Drinking inside is possible
https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-0b97c313786d903714df0b030fb76761-3900×2130.jpg [Model name] World Restaurant Compact : Details will be announced within the year (Size to fit approximately 10 tsubo site) [Model name] World Restaurant Minimal : Details will be announced within the year (Size to fit approximately 7 tsubo site) [Model Name] World Restaurant Vacant Store Fit :Details will be announced within the year (low vehicle height type to fit into vacant stores) ■Sekakai Shokudo website: Contact point for food and beverage operators/land owners Along with the start of the World Restaurant business, Website Launched Start accepting inquiries from restaurant operators/land owners (URL: sekaishokudo.com ).
https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-84246f16b079910cd6da5dc0342bb116-2574×1848.png ■ [Model: World Restaurant 20FT] currently in operation: Shinagawa Intercity/Azabudai Hills Until November 4, 2024, we will be operating [Model: Sekai Shokudo 20FT] at the following locations. ◎ Period from October 4th (Friday) to November 1st (Friday)*: Shinagawa Intercity ( Shinagawa Central Garden ) 2-16 Konan, Minato-ku, Tokyo (5 minutes walk from JR Shinagawa Station Konan Exit) *Closed on Sundays ◎ Period from November 2nd (Sat) to November 4th (holiday): Azabudai Hills ( Lawn area ) Hills Mori JP Tower 1st floor, 1-3-1 Azabudai, Minato-ku, Tokyo (directly connected to Exit 5 of Kamiyacho Station on the Tokyo Metro Hibiya Line)
About World Restaurant Many privately run restaurants that were loved by people were forced to close due to the coronavirus pandemic. Currently, privately run restaurants are facing a difficult time due to decreased nighttime sales, labor shortages, rising construction costs, cessation of subsidies, and rising utility costs. The business environment for individual restaurant openings, which are high-risk in the first place, has worsened further due to the coronavirus, and an increasing number of businesses have given up on opening restaurants, which is having a negative impact on maintaining the uniqueness and charm of the town. Sekai Shokudo will revitalize these individual food and beverage businesses and revitalize the uniqueness and charm of the city, which has been overshadowed by the coronavirus pandemic. • Adventure Life Co., Ltd. | Representative Director: Chigusa Kashiwagi (Planning to establish a corporation: Sekai Shokudo Co., Ltd.) • Head Office: 10-6-4 Ozonedai, Kohoku-ku, Yokohama 222-0004 (planned to move to Toranomon, Minato-ku after establishment) • Website:
https://sekaishokudo.com • Contact: info@sekaishokudo.com Contact for this matter ■For press and interview requests
■Consultation on business alliances and collaboration ■Inquiries from VC and CVC ■Request to attract World Restaurant ■Request for food and beverage business at Sekai Shokudo ■Hope to participate in the team, etc. • Email: info@sekaishokudo.com • Telephone: 090-6504-9375 (Direct line to public relations department) • Website:
https://sekaishokudo.com/
<<<< Materials >>>> [The pace of restaurant industry bankruptcies in the first half of 2024 is the highest ever] Bankruptcies in the restaurant industry are increasing. In the first half of 2024 (January to June), there were 493 bankruptcies in the restaurant industry (debts of 10 million yen or more) (16.2% increase compared to the same period last year, 424 cases in the same period last year). Record high for 2nd consecutive year did. At the current pace, Possibility of exceeding 1,000 cases for the first time in a year is coming out. (Source: Tokyo Shoko Research TSR Data Insight dated July 11, 2024)
https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-da9fc65a549b13f6dd8fb59a21ae9be6-856×402.jpg [Characteristics of mobile restaurant] • Available in four formats to suit a variety of lands and spaces (20FT/compact/minimal/fits vacant stores) • A restaurant that uses public infrastructure (water supply, sewage, electricity, etc.) and allows authentic cooking, which is different from a kitchen car • Designed to allow one operation of in-store dining*/takeout/delivery (*some formats are not possible) • Flexible for quick store openings, concept changes, relocation and withdrawal
https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-64f93184dcae6611f97aba0cd70a355f-1929×2700.jpg Open store with large digital signage
https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-31d30d473dee9979e487bfa94e8f31de-1929×2700.jpg Replaceable store sign holder
https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-aaf81c2d7638d4b86ff29f7fc3d3342b-1000×1400.jpg Mobility that allows you to move or relocate in a short time Image
URL: https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-f2d8235f3d228c78171699e2d5c6c159-1929×2700.jpg You can eat and drink at the counter while standing or seated. Image
URL: https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-ee513d2224dd56ad3e64816d70caf13c-1929×2700.jpg Audience seating area open to the outside
https://prcdn.freetls.fastly.net/release_image/41615/3/41615-3-91f28b84e734cd70b97e9ca9ac01f3fb-1915×2681.jpg Comes with a deck that can accommodate 6 to 8 people
