[Morinaga Milk Industry Co., Ltd.] [Winter-limited flavor] “MOW PRIME Cookie & Chocolate Cream” where you can enjoy the marriage of rich chocolate ice cream and fragrant cocoa cookies
Morinaga Milk Industry Co., Ltd. Press release: October 30, 2024 [Winter-limited flavor] “MOW PRIME Cookie & Chocolate Cream” where you can enjoy the marriage of rich chocolate ice cream and fragrant cocoa cookies. Winter limited release nationwide from November 11th (Monday) Morinaga Milk has announced the launch of “New Sweet Ice Cream” from the “MOW PRIME” series, which is a marriage of “ice cream that pursues the deliciousness of milk” and “selected textured ingredients.” “MOW PRIME Cookies & Chocolate Cream” will be released for a limited time in winter nationwide from November 11th (Monday). The “MOW PRIME” series is a series aimed at those who want to enjoy a “slightly luxurious sweets time” in their daily lives, while maintaining the same attention to materials and manufacturing methods as “MOW”. It was born in May and celebrated its 5th
anniversary in September 2024. “MOW PRIME Cookie & Chocolate Cream”, which will be released this time, was developed with the focus on the increased demand for chocolate flavors in the winter*1. *1: Ice Cream White Paper 2023 (
https://www.icecream.or.jp/assets/iceworld/data/pdf/hakusho2023.pdf
https://prcdn.freetls.fastly.net/release_image/21580/1181/21580-1181-82f7e576d571ea2670ed6e301adfab9d-2400×1600.jpg Please enjoy “MOW PRIME Cookies & Chocolate Cream” and enjoy the marriage of chocolate ice cream and cocoa cookies for a slightly luxurious sweet time. Click here for details 1. Product features 1. This series is aimed at those who want to enjoy a “slightly luxurious sweets time” in everyday life, while maintaining MOW’s commitment to “label-clean formula *2” and “low-temperature quick-freezing manufacturing method.” *2: This is the name of our company’s philosophy of manufacturing with only the minimum amount of raw materials to bring out the flavor of the ingredients. 2. We will deliver a “new sweet ice cream” that is a marriage of “ice cream that pursues the deliciousness of milk” and “selected textured ingredients.” 1. Rich chocolate ice cream topped with a bittersweet and aromatic cocoa cookie. 2. Our chocolate ice cream uses carefully selected cocoa beans from Ecuador. 2. Product overview 1. Product name: MOW PRIME Cookie & Chocolate Cream 2. Type/Name: Ice milk 3. Packaging form: paper cup, paper seal lid, paper sleeve 4. Contents: 105ml 5. Preservation method: Freeze (below -18℃) 6. Energy: 195kcal 7. Main target: People who want to enjoy a “slightly luxurious sweets time” 8. Main sales areas: convenience stores, mass merchandisers, general retail stores 9. Suggested retail price: 220 yen (excluding tax) 10. Release date/area: November 11th (Monday)/Nationwide 11. JAN code: 4902720 161169 3. Contact information Morinaga Milk Industry Co., Ltd. Corporate Communication Department Suzuki Watanabe TEL 03-6281-4682 (email) pr@morinagamilk.co.jp Frozen dessert business marketing department Yanagisako, Muto, Suzuki For inquiries from customers: Customer Consultation Office Freelance 0120-082-749 Morinaga Milk Industry Website https://www.morinagamilk.co.jp / “MOW” brand site https://mow-ice.jp/
