TIMEX, a 170th anniversary watch brand, will be releasing the 170 yen “Wanderer Watch” for one day only on S aturday, November 16th.

The 170th anniversary watch brand will release the 170 yen “Wanderer Watch” for one day only on Saturday, November 16th. ​
Ueni Trading Co., Ltd. Press release: November 5, 2024 TIMEX, a 170th anniversary watch brand, will be releasing the 170 yen “Wanderer Watch” for one day only on Saturday, November 16th.
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TIMEX, one of the world’s leading companies in the watch manufacturing industry, is commemorating its 170th anniversary by selling a limited edition of 1,000 Waterbury watches for $1 (sales price in Japan is 170 yen including tax). , the number of sales planned is 65). We bring back the tradition of “easy-to-handle watches” released in the 1890s to the present day.
https://prcdn.freetls.fastly.net/release_image/25284/1519/25284-1519-1d9f24203ccab8e38f7c88189d3e8eea-2000×2000.jpg Watch video ​ The original idea for this project was released in the 1890s and is known as the “clock that made the dollar famous.” It originates from the pocket watch . Pocket watches were an expensive item 170 years ago, and were only popular among a few people, such as the upper class, and were out of reach for the common people. Therefore, the current Timex, which was founded in 1854 as the Waterbury Clock Company, manufactures and sells Yankee pocket watches at prices that the general public can afford. ●Based pocket watch Due to the location of Waterbury, Connecticut, which flourished in the brass processing industry, it was possible to produce parts of consistent quality using molds, and Yankee produced only one pocket watch, which until then had only been available as a luxury item. It was sold at an astonishing price of US$. This made it possible for the general public, including farmers, factory workers, and railroad conductors, to have watches in their hands, and by the turn of the 20th century, more than 6 million Yankee watches were in the hands of ordinary Americans. You will have to cross. Among them was Mark Twain, author of “The Adventures of Tom Sawyer,” and there is a handwritten note at Timex headquarters in which he wrote that he wanted to purchase two copies of Yankee. has spread across the ocean and even outside the United States, and has even been found among the belongings of passengers on the famous Titanic. In this way, the Yankee is referred to as “the watch that made the dollar famous.” The special Waterbury Wanderer watch being released this time is based on this historical fact and pays homage to the origins of the Waterbury Clock Company. The glossy white dial is decorated with lacquered Roman indexes that follow the Yankee theme, and the 170th anniversary commemorative logo is placed at the 6 o’clock position. The case back is proudly engraved with 170 years of watchmaking history and the fact that it is an iconic American brand. Watch short ​
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https://prcdn.freetls.fastly.net/release_image/25284/1519/25284-1519-b6b20bd8bbdce6874815eb01e9536929-1600×1067.jpg ●Message Shari Fabiani, Chief Marketing Officer (CMO) of Timex Group, said the following regarding this project. “Our 170th Anniversary is not just a celebration of our proud past, but a reminder of our unwavering commitment to providing quality timepieces to everyone. It was advertised with the tagline “Accurate time for a fraction of the price.” In creating this watch, we would like to thank all of our loyal consumers who have trusted and valued Timex over the years. ”
https://prcdn.freetls.fastly.net/release_image/25284/1519/25284-1519-7dfd18cf3d9270e531d29f8fcfae0145-2000×2000.jpg ●Sale for one day only This special watch will be on sale in Japan for one day only, Saturday, November 16th, at Nama Shaved Ice Miyanoya Harajuku store (1-8-6 Jingumae, Shibuya-ku, Tokyo). On the day of the event, a rare “Yankee” made in the 1890s will be on display. This is a once-in-a-lifetime opportunity to witness Timex’s celebration of Time, Fortitude, and the Indestructible Spirit of the Dollar. ●Sales method • Release date: November 16th (Sat) • Product name: Wanderer Watch • Price: 170 yen (tax included) • Sales location: Raw shaved ice Miyanoya Harajuku store (1-8-6 Jingumae, Shibuya-ku, Tokyo) • Planned number of sales: 65 pieces (*number in Japan) • Sales method: Sold from noon (12:00) on a first-come, first-served basis. *Quantity is limited. It will end as soon as it is sold out. • Payment method: Cash only *Cash payments are expected to be crowded on the day. Please help us so that we don’t have change. *When purchasing, you must follow TIMEX’s SNS account. (LINE, Instagram, Facebook, or X) *Limited to one purchase per person. If we determine that the purchase is for the purpose of resale, we may refuse the sale. *Please do not disturb the neighbors. Please refrain from sitting around the venue. *Please refrain from lining up before 10:30 a.m. *We are not responsible for any troubles between customers. *We do not accept requests for substitutes to line up. We are unable to secure reservations for your companion. Once you leave the line, please line up at the end. *Please be sure to follow the staff’s instructions when lining up. If you do not follow the instructions, we may refuse the sale.
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https://prcdn.freetls.fastly.net/release_image/25284/1519/25284-1519-8f63e5989d813e34eaf1b403b16e9cce-2000×2000.jpg ●Main specifications Case diameter 40mm / Quartz / 50m water resistant / Day-date display / Leather strap Non-reflective mineral glass windshield / Luminous needle
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https://prcdn.freetls.fastly.net/release_image/25284/1519/25284-1519-b32facaf926e0c0b7e8ccf5217bf3da3-2000×2000.jpg ●Timex Timex is the most well-known American brand in the world and has a history of over 170 years. Founded in 1854 as the Waterbury Clock Company in Waterbury, Connecticut, Timex has grown to be used by hundreds of millions of people around the world. Looking back at its long history, we can see the world’s first Mickey Mouse watch manufactured in 1933, the masterpiece IRONMAN(R) watch released in 1986, and the world’s first watch released in 1992 that overturned conventional wisdom. We have created not only products but also many innovative technologies and designs, such as the full dial
luminescence function and Indiglo(R) night light function. In recent years, in addition to the archive reprint series, collaborations with global brands including Japan, and bespoke orders from domestic and international select shops have also attracted attention. ●Timex Group Timex Group designs, manufactures and sells innovative watches around the world. Timex Group is a privately held company headquartered in Middlebury, Conn., with multiple business units and more than 3,000 employees worldwide. The Timex Group, one of the world’s largest watch manufacturers, includes Timex, adidas, Ferragamo, Furla, GC, Guess, Missoni, Nautica, Philippe The company manufactures watches for many world-famous brands, including Philipp Plein, Plein Sport, Ted Baker, and Versace. ●Raw shaved ice Miyano family A shaved ice specialty store where you can enjoy fluffy shaved ice “raw shaved ice” topped with plenty of fruit. 7 minutes walk from Meiji Jingumae Station. You can enjoy highly pure shaved ice made with pure ice. The owner had a history of opening a handmade udon noodle shop in Milan, Italy, and from that time he was inspired by gelato and granita and became interested in shaved ice. The idea that we had been working on for 6 years came true and we opened our first store in Harajuku. In July, a second store specializing in takeout opened near Ueno Station. View map ​