[Aeon Co., Ltd.] Release of 2 products commemorating the 50th anniversary of Aeon PB’s original “J-Cup”
Aeon Co., Ltd. Press release: November 5, 2024 Release of two 50th anniversary products of Aeon PB’s original “J Cup” Topvalu’s “Junki Chicken” and “Tasmanian Beef” are used in the soup stock Starting November 5th (Tuesday), Aeon will be selling cup noodles “Topvalu J-Cup” 2 to commemorate Topvalu’s 50th anniversary at approximately 6,900 stores*1 nationwide, including “Aeon,” “Aeon Style,” and “Maxvalu.” Release the item.
https://prcdn.freetls.fastly.net/release_image/7505/4711/7505-4711-48aaa95dbc04a38540e11765dc1cc33c-1949×472.jpg
Aeon’s private brand “Topvalu” will celebrate its 50th anniversary in 2024. Looking ahead to the next 50 years, we are proposing a variety of products that will make our customers’ lives more enjoyable, with the theme of “more exciting next-generation private brands.” In 1974, as manufacturers were raising the prices of cup noodles, Aeon released the J-Cup, which was priced at 85 yen by eliminating the plastic fork that had been a standard accessory. . This product can be said to be a symbol that embodies our company’s stance of creating products from the customer’s perspective, which continues to this day. We are pleased to announce that we will be releasing the J-Cup, the origin of Topvalu, with a new interior and exterior in limited quantities as a 50th anniversary commemorative product. This product is made with TOPVALU Green Eye Natural Tasmanian Beef and Junki Kei Chicken, which Aeon confidently recommends because we want to deliver the deliciousness that only Aeon can provide. We aimed to create a soup that you would want to drink down to the last drop. Kayaku’s diced meat uses beef, which is rare for cup noodles, and uses “Tasmanian beef” as the raw material. It took about a year from concept to commercialization through trial and error, including painstakingly preparing a powdered soup from scratch using carefully selected livestock ingredients raised in a healthy environment in an environment close to nature. We offer this to our customers as a token of our gratitude for the past 50 years. Aeon will continue to develop Top Value products that incorporate customer feedback and deliver excitement and anticipation to customers’ lives. [Sales Overview] Series name: TOPVALU J-CUP series Release date: From Tuesday, November 5, 2024 Sales stores: Approximately 6,900 stores nationwide including “Aeon”, “Aeon Style”, “Max Valu” *1 Number of items: 2 items Product name: Topvalu J Cup Chicken Noodle Soy Sauce Flavor Standard: 78g Price: 148 yen (159.84 yen including tax *2) Features: A special soy sauce soup made with chicken bones from TOPVALU Green Eye Natural “Junki Chicken” and added with pork extract, pepper, and garlic. It contains diced Tasmanian beef shoulder, and you can enjoy the juicy and chewy flavor of the beef. Paired with fried noodles that are smooth and chewy, yet have a roasted aroma.
https://prcdn.freetls.fastly.net/release_image/7505/4711/7505-4711-bc1acdd5faeb2361cd6673b374fbe978-2500×2500.png Product name: Topvalu J Cup Beef Noodle Shio Flavor Standard: 78g Price: 148 yen (159.84 yen including tax *2) Features: An elegant salt soup that combines the umami of chicken and seafood with a base of stock made from the tail of Topvalu Green Eye Natural Tasmanian Beef. It contains diced Tasmanian beef shoulder, and you can enjoy the juicy and chewy flavor of the beef. Paired with fried noodles that are smooth and chewy, yet have a roasted aroma.
https://prcdn.freetls.fastly.net/release_image/7505/4711/7505-4711-8cc62f52d6b9ee72744ff96f08fa1f86-2500×2500.png *1: The product lineup may vary depending on the store, or the product may not be available. *2: If purchased individually, the tax-included price will be rounded down to the nearest whole number.
