[Kracie, Inc. (Foods Company)] Top-selling product in its first week of release! Chupa Chups Sour Bite Gummies are back! The long-awaited re-release begins on Monday, September 8, 2025!
Kracie, Inc. (Foods Company) Press Release: September 3, 2025 To Members of the Press #1 in sales in first week of release! Chupa Chups Sour Bite Gummies are back! Their long-awaited re-release begins Monday, September 8, 2025! We’re also running a campaign where you can win Shinako merchandise! New collaboration merchandise with Shinako, who appeared in the commercial, is now available! You can also win other official Chupa Chups merchandise! Kracie Inc. (Foods Company) sells Chupa Chups, the world’s No. 1 lollipop brand*, with over 150 flavors available in over 160 countries. Chupa Chups Sour Bite Gummies, the rainbow-colored gummy candies that were temporarily suspended after recording the highest first-week sales* when they were released in March, have exceeded expectations due to difficulties in stable supply. However, they will be re-released in supermarkets, drugstores, convenience stores, and other locations nationwide from Monday, September 8, 2025. To coincide with this re-release, new merchandise will be available in collaboration with Harajuku video creator Shinako, who also appeared in the “Two New Rainbow Gummies” commercial that aired at the time of the product’s release in March. Chupa Chups Official X is also running a follow and repost campaign where you can win collaboration merchandise.
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https://prcdn.freetls.fastly.net/release_image/16394/440/16394-440-6bfc8b330e0aedc1de4dec2ceac51038-800×800.jpg *Euromonitor International; Confectionery & Snacks 2024 Edition; Global Brand Names; Retail Sales; 2023 *Intage SRI, estimated sales amount, gummy type, period: March 24th to March 31st, 2025
■Collaboration merchandise between Shinako and Chupa Chups Gummy Candy is now available! We’ve also decided to hold an Official X Follow & Repost Campaign, where you can win collaboration goods and other great prizes! To coincide with this re-release, the popular Chupa Chups Gummy collaboration goods from the previous release are also back! Plus, this time, we’re releasing an original hoodie and original gummy clip in collaboration with Shinako! The original gummy clips can be used to secure gummy bags or as hair clips! Official X has announced a follow and repost campaign where you can win these collaboration goods. A countdown will begin today, September 3rd (Gummy Candy Day), on Official X. The Chupa Chups Gummies Re-release Campaign will kick off when the countdown reaches zero on Monday, September 8th. A video featuring Shinako, filmed specifically for the campaign, will also be posted. In this campaign, 100 people who follow Chupa Chups Official X and repost a designated post will be entered into a draw to win Chupa Chups Gummies Sour Bites/Sour Belts. Additionally, if you quote and repost a designated X post and post a photo of Chupa Chups Gummies, 141 people will be entered into a draw to win original Shinako merchandise and other luxurious prizes.
https://prcdn.freetls.fastly.net/release_image/16394/440/16394-440-2d49fd2fd72e37400b7b8d5baa9b7403-3840×2160.jpg Shinako Profile>
https://prcdn.freetls.fastly.net/release_image/16394/440/16394-440-f5c4960dbafdc94dbd85346b00cc0c08-1567×1045.jpg A Harajuku video creator who keeps creating viral sweets! On YouTube, he mainly posts ASMR videos, and the quirky and His humorous sweets are a hot topic. He works as a sweets producer at a Harajuku store, creating “buzzworthy sweets,” and has also been active as an artist since March 2024.
YouTube:https://www.youtube.com/channel/UCSPkmZyeHlDNE-6YMSg5Fbg TikTok: https://www.tiktok.com/@ssshinako?lang=ja-JP Instagram: https://www.instagram.com/ssshinako/?hl=ja X:https://x.com/ssshinako ■New video released on TikTok for “#HowToEnjoyRainbowGummyCandy”! Following the previous collaboration, we’re once again collaborating with popular influencers to create videos for Chupa Chups Sour Bite Gummies and Chupa Chups Sour Belt Gummies! This time, 11 influencers, including Shinako, will be appearing! This time, we’ve also tapped popular influencer and fashion model Noah Sato. The videos will be released sequentially on each influencer’s TikTok account starting Monday, September 8th. Enjoy the appeal of this product and the variety of ways to enjoy the gummies shared by the 11 influencers. – Shinako (1.8 million) – Sato Noah (500,000) – Ran (1.9 million) – Hiropi Family (590,000) – Ayanodagane (1.2 million) – Seina (410,000) ・Kaneko Miyu (2.2 million) ・Roy (1.2 million) ・Aiueo (300,000) ・Kagura Hinako (2.1 million) ・Boku to Ari-chan (750,000) *Videos posted in March 2025 by Kaneko Miyu, Ran, and Ayanodagane will be re-streamed. ■About the Chupa Chups Gummies Re-release Campaign Follow the official Chupa Chups X account and repost the designated post to enter a draw for 100 lucky winners to win Chupa Chups Gummies Sour Bites/Sour Belts. Additionally, if you quote-repost the designated X post and post a photo of Chupa Chups Gummies, a total of 141 lucky winners will be entered into a draw for prizes including Shinako collaboration original merchandise, Chupa Chups original merchandise, Eraberu Pay, and more. Official X: Chupa Chups Japan (@ChupaChupsJapan) Period: Monday, September 8, 2025 – Sunday, October 19, 2025 Until 23:59 Prizes: ・Chupa Chups Gummies Sour Bite/Sour Belt x 100 winners [Double Chance] ・Shinako collaboration original hoodie ・Shinako collaboration original gummy clip ・Chupa Chups original goods ・Eraberu Pay 500 points Total 141 people
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https://prcdn.freetls.fastly.net/release_image/16394/440/16394-440-1174bbd3b83e6006d7de08dc2dc2028a-800×533.png [Product overview: “Chupa Chups “Chupa Chups Sour Bite Gummies” & “Chupa Chups Sour Belt Gummies” “Chupa Chups Sour Bite Gummies” and “Chupa Chups Sour Belt Gummies” are two types of gummy candy that boast a cute rainbow-colored appearance and a sweet and sour mixed fruit flavor. The sour powder on the surface gives you a tart taste at first bite, and as you eat, you can enjoy a sweet and sour mixed fruit flavor. Chupa Chups Sour Bites Gummies are chewy, bite-sized gummies that can be enjoyed by yourself or shared.
https://prcdn.freetls.fastly.net/release_image/16394/440/16394-440-109d0b9225b67eb3a6ef86cb60f5f9d3-931×932.png ■Product name: Chupa Chups Sour Bite Gummies ■Re-release date: Monday, September 8, 2025 ■Capacity: 55g ■About Chupa Chups Since its launch in Spain in 1958, Chupa Chups has been loved worldwide for its distinctive shape and wide variety of flavors. The logo, born in 1969 from the creative inspiration of renowned Spanish painter Salvador Dalí, has continued to be loved to this day, with its shape gradually changing. Chupa Chups has been sold in Japan since 1977 and is loved by people of all ages. Our brand message, “FOREVER FUN,” conveys our desire to be a brand that provides people with opportunities to have fun, and that cherishes the fun within themselves and enjoys the things they love, are interested in, and want to do together. Chupa Chups Brand Site https://www.chupachups.jp/ Chupa Chups Official X Account: https://twitter.com/ChupaChupsJapan Chupa Chups Official Instagram Account: https://www.instagram.com/chupachups_jp/
